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Diamond Bank's Old And New Brand: Which do you prefer?? - Art, Graphics & Video - Nairaland

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Diamond Bank's Old And New Brand: Which do you prefer?? by cr8v(f): 4:05am On Dec 26, 2012

Below is the old and new logos of Diamond Bank Plc. Based on the name and other factors, which do you prefer?

Re: Diamond Bank's Old And New Brand: Which do you prefer?? by lightheart(m): 6:54am On Dec 26, 2012

New one looks fresh...

Re: Diamond Bank's Old And New Brand: Which do you prefer?? by ITbomb(m): 7:07am On Dec 26, 2012

The first one look like a boutique shop or something bought by google
The second on is imposing and mature

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Re: Diamond Bank's Old And New Brand: Which do you prefer?? by magnificio(m): 8:28am On Dec 26, 2012

Still prefer the old one. The color depicts the status of diamond. And it has a maturity about it that the new doesnt

Re: Diamond Bank's Old And New Brand: Which do you prefer?? by Techwriter: 4:21pm On Dec 31, 2012

So then, what's the purpose 4 rebranding?

Re: Diamond Bank's Old And New Brand: Which do you prefer?? by will.i.am: 11:05am On Jan 02

Prefer the old one. The new one is like they took a step back design-wise.
A bank's logo should inspire confidence, not playfulness like the new one. You do not want playful people in charge of your money.

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Re: Diamond Bank's Old And New Brand: Which do you prefer?? by lightheart(m): 4:48pm On Jan 02

will.i.am:
Prefer the old one. The new one is like they took a step back design-wise.
A bank's logo should inspire confidence, not playfulness like the new one. You do not want playful people in charge of your money.

What the new one tells me
* they are happy saving client's money. Passion
* open to new fresher methods. Innovative
* breathe-easy work environments. Embracing n user-friendly

I could still go on but...

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Re: Diamond Bank's Old And New Brand: Which do you prefer?? by Myah001(f): 9:30am On Mar 12

personally i preffer the new look, its fresh and looks like it adds alittle spark to the bank as a whole.

Re: Diamond Bank's Old And New Brand: Which do you prefer?? by Myah001(f): 9:32am On Mar 12

lightheart:

What the new one tells me
* they are happy saving client's money. Passion
* open to new fresher methods. Innovative
* breathe-easy work environments. Embracing n user-friendly

I could still go on but...

Gbam!!! Case closed. lol. On point

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