autchman144: by George Akpayen 06 May 2013, 20:41


Supersport.com can report that the top flight in Nigeria has been boosted by the formal conclusion of the title sponsorship deal worth N1,896,730,000 (around $12 million).

The League Management Company (LMC) Limited entered into a three-year title partnership with Globacom Nigeria Limited that will run till 2015.

The deal was finalised on Monday with the title sponsor, Globacom.

The title sponsor will pay the N1.8 billion by three instalments in three years starting with the current season.

"The deal is worth N1.8 billion and payment will be spread over a three-year period which covers three season. The first payment is for the ongoing season," supersport.com was informed by an official of the league management body, Shehu Dikko.

"There are incremental payments structure basically to cover for inflation and the expectation that the league shall also be growing and progressing with."

He revealed that the first payment of N550 million (around $3.4 million) is expected to be made available for the ongoing season.

For the 2013/14 season, the top flight will get another N550 million, which will increase by 10 percent.

Globacom will conclude the payment for the title sponsorship rights in the 2014/15 season with another N550 million and a 20 percent growth.

The development brings to an end a three-year wait for a title sponsorship in the elite division in Nigeria.

http://www.supersport.com/football/nigeria/news/130506/NPFL_get_N18bn_title_sponsorship

naija_swag: This sponsorship money is too small. This money is meant to be for one club. This is like selling a person's birthright for a porridge of yam. One player in Europe cost over $12million and a whole league is priced at this peanuts for 3 years. Its absurd. Share the sponsorship among companies and raise atleast N10b annully from sponshorship rights so clubs can get at least N200million and above each for development and participation and I bet you Nigerian league will be better than premier league and la liga

Mr Aboki: [size=13pt]Glo just wasted their money on the Nigerian league.

I would have thought that GLO would have watched the documentary on how the EPL was rebranded, repackaged and upgraded from what it used to be to what it currently is. I wonder if they just throw money at every and anything that moves for nothing. GLO should have given them some solid conditions for sponsorship. Its very sad to see some clubs play matches with no names on their jerseys. The jerseys and other club paraphenelia are not even available to fans for purchase. Before splashing all that cash on the NPL, GLO should have insisted on alot of changes that must be met within a period of their sponsorship. Even the Clubs should start soliciting sponsors. I'll like to see a Dolphins F.C jersey designed by Nike or Puma and avialable for sale, with the club having a good website, good fan/club relationship, e.t.c.

Clubs need to repair their images as well. You watch english clubs and their players all have to behave and act a certain way. They wear suits to match venues, all with the clubs colors on their ties, they are well behaved and composed, e.t.c. I will never forget meeting a Nigerian clubside on a flight back from Ghana. If it were a bus, I would have stopped mid way and taken abother. Even the NPL managers need to find a way of making the league interesting and appealing to Nigerians. I would even say that Ghanas Local football league has somehow advanced way more than ours in terms of followership. Infact, you can spot an Ashanti Kotoko fan from a mile out. On match days, everyone is glued to a radio set to listen to commentaries..

I'm sorry, but I cant really excitedly relate to this news as I feel its just another waste of effort.. [/size]

Chartey:
See as u dey talk as if say na their birthright to collect d money. Glo just dey dash dem sef. I mean Glo is not even getting any exposure for dat cash.That money could have created powerful commercials and bought unlimited airtime on our airwaves. Afterall, MTN paid Saka only NGN20million. It's either they are just being patriotic or there are some perks that come with this thing like tax holidays or something. I'll find out sha.

Eze Promoe: Don't worry.
We're getting here.
Our league will overtake that of UK in the year 2020 (year of hallucination)

effisyman: Later another company go say they won the bid, court case will keep on going till the league ends and no more will be released.

effisyman: Later another company go say they won the bid, court case will keep on going till the league ends and no more will be released.

Mr Aboki: [size=13pt]Glo just wasted their money on the Nigerian league.

I would have thought that GLO would have watched the documentary on how the EPL was rebranded, repackaged and upgraded from what it used to be to what it currently is. I wonder if they just throw money at every and anything that moves for nothing. GLO should have given them some solid conditions for sponsorship. Its very sad to see some clubs play matches with no names on their jerseys. The jerseys and other club paraphenelia are not even available to fans for purchase. Before splashing all that cash on the NPL, GLO should have insisted on alot of changes that must be met within a period of their sponsorship. Even the Clubs should start soliciting sponsors. I'll like to see a Dolphins F.C jersey designed by Nike or Puma and avialable for sale, with the club having a good website, good fan/club relationship, e.t.c.

Clubs need to repair their images as well. You watch english clubs and their players all have to behave and act a certain way. They wear suits to match venues, all with the clubs colors on their ties, they are well behaved and composed, e.t.c. I will never forget meeting a Nigerian clubside on a flight back from Ghana. If it were a bus, I would have stopped mid way and taken abother. Even the NPL managers need to find a way of making the league interesting and appealing to Nigerians. I would even say that Ghanas Local football league has somehow advanced way more than ours in terms of followership. Infact, you can spot an Ashanti Kotoko fan from a mile out. On match days, everyone is glued to a radio set to listen to commentaries..

I'm sorry, but I cant really excitedly relate to this news as I feel its just another waste of effort.. [/size]

trigar12: $13million mtweeeeh. Thats not even upto the salary of top players in europe on a yearly basis. 1.8bn for 3years to run a league, somebody please gimme a break

solomon111: Is it your money.?
Is $12million too much to spend on your country despite the huge revenues they make from Nigeria?
This same league gave us the bulk of our nation's cup winning team,for christ's sake.
What a miser.

Mr Aboki: [size=13pt]Glo just wasted their money on the Nigerian league.

I would have thought that GLO would have watched the documentary on how the EPL was rebranded, repackaged and upgraded from what it used to be to what it currently is. I wonder if they just throw money at every and anything that moves for nothing. GLO should have given them some solid conditions for sponsorship. Its very sad to see some clubs play matches with no names on their jerseys. The jerseys and other club paraphenelia are not even available to fans for purchase. Before splashing all that cash on the NPL, GLO should have insisted on alot of changes that must be met within a period of their sponsorship. Even the Clubs should start soliciting sponsors. I'll like to see a Dolphins F.C jersey designed by Nike or Puma and avialable for sale, with the club having a good website, good fan/club relationship, e.t.c.

Clubs need to repair their images as well. You watch english clubs and their players all have to behave and act a certain way. They wear suits to match venues, all with the clubs colors on their ties, they are well behaved and composed, e.t.c. I will never forget meeting a Nigerian clubside on a flight back from Ghana. If it were a bus, I would have stopped mid way and taken abother. Even the NPL managers need to find a way of making the league interesting and appealing to Nigerians. I would even say that Ghanas Local football league has somehow advanced way more than ours in terms of followership. Infact, you can spot an Ashanti Kotoko fan from a mile out. On match days, everyone is glued to a radio set to listen to commentaries..

I'm sorry, but I cant really excitedly relate to this news as I feel its just another waste of effort.. [/size]