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Nairaland Forum / Science/Technology / Phones / Kim Kardashian Shocks The App Market (950 Views)
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Kim Kardashian Shocks The App Market by JideTheBlogger(m): 3:04pm On Jul 16, 2014 |
There are few things as despised as celebrity apps. Vanity apps are largely viewed as shameful sidekicks of the app market – expensive productions that may make a few bucks for the app vendor, but practically never bring in real revenue. But in July 2014, Kim Kardashian changed the game. Her new app is so popular that it has boosted the share price of Glu Mobile by 50% since June, adding more than $100 million to its market cap. It is causing the app industry to reevaluate the whole celebrity app niche — not because it is interesting or innovative, but precisely because it is so shockingly banal. The formula is commercial dynamite. When the Kardashian app shot immediately to No. 2 on the U.S. iPhone download chart, most app industry pros sneered that it’s just a case of customer acquisition legerdemain. Glu must have bought the early wave of downloads, they figured. But more than two weeks later, Kim Kardashian is still the No. 2 app in America and its revenue performance is stunning. The app hit the top 5 iPhone sales chart in America in just six days and it’s still there. It is a top 10 grossing iPhone app in 31 countries, from Brazil to Egypt to New Zealand. Source: http://bgr.com/2014/07/11/kim-kardashian-hollywood-ios-app/ Download the game
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Re: Kim Kardashian Shocks The App Market by Nobody: 4:38pm On Jul 16, 2014 |
I wonder why people like this lady so much?? sex really pays!! |
Re: Kim Kardashian Shocks The App Market by Nobody: 4:51pm On Jul 16, 2014 |
Yungwizzzy: I wonder why people like this lady so much??Its not all bout sex, if not we've got tons of porhn$tars out there. Its just the simplicity of her life n how the 'normal' human can relate to it. 2 Likes |
Re: Kim Kardashian Shocks The App Market by Nobody: 5:44pm On Jul 16, 2014 |
saw it on Google play days ago sha............ Can't download sha *waste of 40mb plus* |
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