Everybody is in sales. From the time you get up in the morning until the time you go to bed at night, you are continually negotiating, communicating, persuading, influencing and trying to get people to cooperate with you to do the things that you want them to do. If you are poor at sales, then you are merely a recipient of influence. This means that you will be continually influenced and persuaded by others. If you are good at sales, it means that you will be an agent of influence and you will be constantly influencing and persuading others in the direction that you want them to go.

All top executives are excellent low-key salespeople. All effective parents are wonderful salespeople. All effective children are very good at selling ideas to their parents. Excellent employees are very effective at getting their bosses to do things, and getting their coworkers to go along with them and cooperate with them in getting the job done. Everyone who is effective in virtually any area of life that involves other people is an excellent salesperson of some kind.

Your job is to become very, very good at selling. Over the years, unfortunately, a stigma has grown up around the selling profession. Many people feel that selling is a low-level type of activity and they don’t like to be associated with it. There are virtually no colleges or universities that have a Faculty or Department of Selling, even though 14.7 million Americans make their living from selling something to someone. It is the largest single, identifiable occupational group in the United States. Salespeople are the movers and shakers in every business and industry. They are the key people who create the demand for all the products and services that keep everyone employed at every other occupation.

-Brian Tracy

These words are essential for anyone that develops marketing pieces for their business.
It could be a flyer you’re handing out, an advertisement you’re pitching, a promotion
you’re running, a postcard you’re mailing, a one-on-one presentation you’re doing, a
website you are building, or anything else you are using to promote your business.

These 18 words will be invaluable tools for anyone involved in sales and
marketing or any type of sales.

#1. Shocking:
Use the word shocking to grab the attention
of your buyer/reader and plant the expectation in their mind that they are going to grab a hold
of an amazing offer. Something like this will do the magic, “shocking news” “shocking offer”.

#2. Secret Revealed:
Use this words to let your clients have an inside knowledge about your product or service. It can be something like, “The secret to lose your belly fat is finally revealed”

#3. NOW!
The online world wants it NOW! So always include it in your promotion and advertisement. “NOW! Is the time to get that dream job”

#4. Amazing result:
Nobody has time for story. They all need result. Use this words to show the confidence you have in your product or service and be sure to give them the result.

#5. Quick and easy:
In today’s microwave society, everybody wants everything to be quick and easy. People will actually pay attention to you if you offer quick and easy tips to solve a problem. Example: “3 quick and easy steps to import goods to Nigeria”.

Read the remaining 13 here...#16 will shock you.... http://maverickexcel.com/18-captivatingtime-tested-must-use-words-every-entrepreneur-must-know-in-sales-and-marketing/

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