Every artiste wants his/her music heard. But
many don't know the right way to go about it.
Some think it's by doing jingles for various
DJs. Others think it's by online publicity alone.
Here, I want to outline ways that could help
in moving an artiste from the upcoming
artiste category. But first, let me say this...
If you are into music for
hustle {Not because you have talent} so you
can make some money and you are hoping to
blow, let me advice you, kuku comot now so
you won't waste any more money on studio
recording or on the mixing and mastering
engineer. The music market isn't what it was
back then in 2006. Then we could count the
number of artistes but now, the market is
too damn large for people to notice all. What i
want to point out below is how you can stand
out from other upcoming artistes and maybe
even create a fan base.


1. You need a lot of money
My brother, na so we see am oh. The root of all
problems is what helps to build your career as
an artiste. That's why i said above that if
you're moving into music so you can "blow by
chance" and make some money, stop now so
you won't waste resources that can be used to
build up another hustle. However, how is
money needed in the equation? It's expalined
in my next point.


2. Creating a well planned budget for enough
publicity
With enough dough, you'll get the right kind of
publicity. Thing is, publicity is all-rounder.
Online publicity, PRs, Radio Airplay, DJs {Both
club and street DJs} and as the track
progresses, a video. Keep in mind that a dope
track that doesn't receive publicity will die a
natural death. I'll explain the importance of
each of the following publicity measures.

a. Online publicity ====> We are in the age of
computers. A lot of Nigerians have access to
the internet. Uploading of your tracks to top
sites in Nigeria will give it some publicity.
Believe it or not, there are people that will
download your track even if they don't know
you for reasons perharps best known to them.
To do this, you need your track uploaded on at
least three top sites in Nigeria with large fan
bases.

b. PRs ====> When people check for tracks
online, they only want to hear songs by
Olamide, Wikid, Davido and so on. Very very
few of them know you. Now you need to give
them a reason to download your track. This is
where PRs come in. The PRs are the ones that
persuade people to download your track from
all others. They are the craziest in the chain
of publicity. Lol. They BC your track day and
night on BBM, W hatsapp, Facebook, Twitter
and whatever social media they are active on.
They exactly know how to get people's
attention. They could be expensive at
times.They best way to get PRs are meeting up
with top bloggers like Linda Ikeji, Bella Naija,
The CHNG Blog and so many others. They also
help your track being uploaded on other blogs
at times.

Note: Keep in mind that there are lots of
scammers online and the best is to get the
"contact us" info from the website or blog.

c. Radio Airplay ====> Some people have access
to the internet or particularly don't enjoy it.
Like the older population, little children and
the working population {Usually when driving
to and from their places of work} I can't
really talk much on this arm of publicity
because I don't have a lot of links in this area.
But I'd recommend paying for at least three-
month packages on four top radios in the
metropolis close to where you are based.

d. DJs {Club and street DJs} ====> A DJ is
always needed in proving to people that your
tracks can be grooved to and enjoyable.
Tracks like Expensive S**t, Osinachi Remix and
Woju can't normally be grooved to until a DJ
plays them and increases the tempo. Club DJs
play your track to party rockers until it gets
noticed. Streets DJs however, make mixtapes
that are usually uploaded online and
downloaded by many. If your track is included,
it'll be downloaded when people notice it and
check up the tracklist. Street DJs could
sometimes be contacted for Industry mixtapes
on top sites. I myself have downloaded tracks
from mixtapes because i enjoyed them. But
the thing was the DJs always made the track
"sweeter"


3. Getting signed on to a label
When you get signed onto a label, you
automatically do not need to publicise yourself
or particularly need money as listed above. The
label takes care of that. Having good online
presence is a great way that might get you
signed onto a good label. Ask Korede Bello or
Reekado.

Bonus Point For Higher Institution students
only
Meet up with different schools' SUG social
secretaries {Including yours}, different
bloggers local to their respective schools and
event planners in schools so you can be invited
for different shows to get you noticed. You
however need to be highly mobile for this to be
effective.

With my above points, I believe any upcoming
artiste should be on the way to fame after
applying these measures smartly. With time,
you'll surely get recognized.If you still aren't
after a long period of time, my brother/sister,
contact the customer care of your village
witches to see if they still have active
subscription on your head.


Source: www.themchub.com/2016/01/tips-on-career-building-for-upcoming.html?m=1

Cc lalasticlala ishilove Dominique seun