https://afritechnet..com/2016/05/best-privacy-focused-search-engines-in.html
One reason why so many of us fall prey to online criminals is that we entrust companies that claim to be reliable and reputable with our data. Search engines are a prime example of how we are overly trusting with our personal information. The data collected by search engines about you is collected as you search and then sold onto third party advertising and marketing companies. Companies such as Google know your hardware, location, age, occupation, interests, fears, dreams, health status and income level.This business model has turned Google into a multi-billion dollar global behemoth.

Google admit to retaining information that would allow a hacker to personally identify you for at 18 months, after which they claim that the data is then ‘anonymized’. Google remains the market leader amongst search engines.

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