How many times have you seen the same ideas for content marketing labeled as “new” and “innovative?” Or perhaps you’ve had an idea of your own, and then you realized
other marketers or their content marketing ideas generator have been doing the same thing for months – even years.Is there actually anything new under the sun?
Actually, yes. There are always new ideas to discover, even if they are variants on older, well-worn concepts you might have tried in the past.We live in an age of emerging technology where resources and knowledge are always flowing, always changing. That means there are always unique content marketing ideas and ways to create and distribute content for marketing reasons. After all, as long as there are new forms of technology, there are new forms of marketing.

1. Notes, Notes and More Notes

If you haven’t already, open a spreadsheet or notepad or new Google Doc file. Or you might just create a new note in your phone for ideas as you come across them. Don’t count on your busy brain to remember everything you see and hear as you seek out innovative content marketing ideas. It’s better to jot down some keywords and a URL so that you can access your “swipe file” when you need a new idea and your brain is stumped. Collect all of these unique content marketing ideas and save them for later. Harness the creativity when it’s running wild and you’ll always have something to fill your tanks when they are on empty. In the world of internet marketing, things tend to be a bit flood or drought. Use the flood to help relieve the drought and you’ll never run out of ideas, especially as you get more practiced at writing them down as you come across new material or inspirations strikes.

Making This Work:

Getting organized is big business, but it doesn’t have to be expensive. A swipe file is just a dumping ground of information you like or links you want to explore. You can create your own single dumping spot or network a few together using social media.

Whole websites are dedicated to swiping marketing ideas and organizing them. Swiped.co is like a Pinterest for marketers. Google Docs and OneDrive can be accessed from anywhere. Just make a point to collect ideas in a place you can get to easily to add or purvey your collections.2. Find Your Best Old Stuff and Update

We’ve all written posts that have been forgotten almost as soon as we posted them. But some seem to catch the attention of the internet and stay relevant for a while. Those are the posts you’re looking for.

Find the winning posts or your best content marketing blog ideas from days gone by and simply update them.

You see this all the time with websites like Hubspot and Cracked. The oldies but goodies are updated to include relevant information from 2016 or perhaps what they think will be relevant in 2017 or the future. This works especially well when an old topic becomes a hot topic again (as they all seem to eventually.)
Making This Work

You already wrote a great post once, just put it to work for you again. Or if you’d rather now tweak your original post, you can create a follow-up post with new information or tips to implement the ideas you covered in your original one.

As far as the specifics for maximizing that old post, Hubspot does a great job on a step-by-step explanation and how-to.3. Talk to the Experts

Remember when there was a guru every time you turned around? Now we are surrounded by “rock stars of the industry.” But whatever you call them, we have stand-outs in every industry and most are nice enough to answer questions when you ask politely.

There is a ton of information to learn, and one of the best ways to learn it is to visit with those who discovered it. Or those who have fallen a few times and still remain standing today.

There’s a reason we love hearing from the Elon Musk and Bill Gates of the world. Every time Steve Jobs spoke we sat up to listen. These guys figured it out. And then they tried to help others do the same. You can help share the wealth of information through interviews and articles.

Making This Work

Granted, Elon Musk isn’t sitting in his office answering emails from people he’s never heard of every afternoon. There is an art to making the interview or round-up work.

1.Get to know your hero. If you’re going to interview someone you should know the person well. Don’t embarrass yourself by failing to do your research before reaching out. And don’t be limited by the biggest names. They may be the hardest to reach. Instead, think of the others who haven’t heard from you.

For example, who was responsible for the hugely viral Puppyhood campaign by Purina? If you haven’t seen it, it’s the perfect blend of adorable puppy love and antics with just a smidge of advertising thrown in. Oh, and it has more than 10 million views so far.2.Think about what specifically you’re trying to learn from this person. You’re not going to write an autobiography (and they probably wouldn’t let you anyhow.) You’ll probably only get a few good questions in, so think about what you – and your readers – want to know the most.

3.Make the connection for your audience and you’ll be all set.

4. Ask the Real Content Marketing Ideas Generator – The Customers
Read full details at http://www.akelicious.com/2016/08/8-fresh-marketing-ideas-you-need-to-know.html?m=1