Audi car released some behind the scene pictures of how their $50k ad campaign was made..

Marketing a car costs big bucks. Unless you hire Felix Hernandez, who doesn’t need an actual car to make the magic happen. Instead, he does it with a $32 toy replica, and as you can see from his previous miniature projects, you can’t really tell the difference.

Even though Felix is the master of the mini-world, this project was challenging even for him: “Where I normally work with 1/18 scale models, for the Q2 launch I was commissioned to do a series of photographies using a 1/43 scale model,” says the photographer. “This was my first time doing this kind of photography with such a small model.”

To pull it off, Felix used foam core, LEDs, and sand paper to build an indoor roadway, while his sand dunes consisted of polvo fino (fine powder) mixed with water. The settings came out looking just like the real deal and are on their way to fool millions of eyes worldwide!

Hernandez did, however, spend some of Audi’s money to fly to Dubai with fellow photographer Adrian Sommeling where they took a shot of the Q2 in front of an iconic Middle Eastern cityscape.

I love humans with distinct creativity and out of the box thoughts.

Kudos to him!

Modified:
So I'm the FTC, I thought this comes with a prize

See more pictures and video here..

http://www.autoreportng.com/2017/04/audi-asks-photographer-to-shoot-their.html

Hmmmm

This op sef with expensive cars. Na wa for you o

Good thinking

G

na wah

kudos to him

C

Creativity..

.

Just feel like writing something

Creativity earns you more

At last someone whose brain works

Okay now that I have occupied this space, what have I gained? Nothing.

Hmmm

Are u kidding me, this is extreme! I should follow him on social media right away

Amazing.......creativity to the fullest

Why no just use good cgi

A creative mind.

this is awesome kudos man

Naija we re here

The world is in trouble!

This guy is super talented

AutoReportNG:
Watch the video here...


https://www.youtube.com/watch?v=szdsbWTkxtc

Ohmg this is creativity!
Wow wow wow

So did skales.using toy cars to snap and the gullible girls will open kpetus for him.. Smh

scammer ....

Caustics:
Why no just use good cgi

Probably cos it's more expensive and if not done right looks unreal.

Magical

This just made me believe most of their adverts are not actually true cos, they are not actual practicals but graphics