Benefits of HTTPS over HTTP

Still not convinced? Here are a few more reasons why moving to HTTPS will be rewarding for your website.

Security

Security was also the number one benefit we heard from experts during our #SEMrushchat on HTTPS. Websites in e-commerce or banking that process private payment information on a daily basis simply can’t afford to mishandle information or suffer from an attack. With HTTPS, you will protect more information and maintain a solid reputation, which is crucial as an online business that handles personal information.

Credibility

GlobalSign, an SSL and Internet company, conducted a European web security survey that discovered over 9 out of 10 Internet users were more likely to trust a website if it displays security indicators and more likely to leave details or make a purchase when they know that their data is sent over a secure connection. One of the findings from the GlobalSign study was the point that the green “https” lock sign that appears in your browser on an HTTPS site provides a sense of security and reassurance to users that their personal information is safe on the Internet.



Starting in January 2017, Chrome 56 has been labelling HTTP pages with password fields or credit card forms as “not secure.” For an example of how this will appear, look at this website. See the “Not Secure” label?

This is an attempt to curb web users away from HTTP sites and encourage webmasters and developers to build sites on the “secure” HTTPS. To avoid your pages from this label, this Google Developers post suggests making sure all input fields and forms containing<input type=password> on your site are served over HTTPS. Ideally, your entire site should be on HTTPS, but you can avoid the “not secure” label by serving credit card and password form pages on a secure layer.

Better Referral Data

Another reason why you should switch to HTTPS is because HTTPS to HTTP referral data being blocked in Google Analytics.

So let’s say your site is on HTTP, and there’s a link back to your site from a popular site like Reddit that uses HTTPS.You will not be able to see this referral data in your Google Analytics, and it might even appear under “direct traffic” which won’t really be valuable.

For these reasons and more, HTTPS usage has been increasing among website owners. To look deeper, we conducted research using SEMrush data to see exactly how popular this protocol is among the top domains on the web.

SEO

Google recommends the usage of HTTPS and confirmed that it is a ranking factor in 2014. Since Google tends to favor more secure and better performing sites, it makes sense that they would factor the use of HTTPS into their ranking algorithm.

Since Google itself has already confirmed their support of HTTPS, it’s in your best interest to follow the trend. Be sure to read up on best practices before planning your move to HTTPS.

Remember to test out the new HTTPS report in Site Audit to see if your website has any issues migrating completely to HTTPS and check out new research about 10 HTTPS Implementation Mistakes.

https://techorganism.com/wordpress-https/

SSL or rather https is way to go and highly recommended! Read the experience of those already migrated here: https://www.nairaland.com/4386800/share-experience-switching-http-https