More than one million people have signed a petition requesting Snapchat to reverse its latest redesign.


The controversial new design was rolled out by the social media company last month to ‘separate the social from the media’.

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However, a Change.org petition, started last month by Nic Ramsey, a Snapchat user from Australia called for an immediate roll back of the interface alleging that users were now resorting to ‘risky methods to reverse the update and reinstall an older app version.

“With the release of the new Snapchat update, many users have found that it has not made the app easier to use, but has in fact made many features more difficult,” a section of the statement read.

The changes, according to the company were intended to separate interaction with friends from brand content – including that of celebrities and influencers.

Formerly, Snapchat users were able to swipe left from the app home screen to check their inbox, or right to see the 24-hour posts by friends, celebrities and brands they followed.
They could also swipe right a second time to see a Discover page that had categorized content from media sites.

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The new design however combine stories and messages from friends on the left screen. Collated stories from brands and celebrities and brands including curated media content are all in a panel on the right.

Snapchat founder Evan Spiegel insisted that combining posts from friends and celebrities blurred the two and ‘had contributed to the rise of fake news’.

The redesign has been so unpopular who complain it complicates navigating desired content and some got fed up that they considered deleting the app to reinstall an earlier version.

“…your friends aren’t content, they are relationships. We are separating the social from the media and reorganizing Snapchat around your relationships to make it more personal,” the 27 year old founder wrote.

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https://tellodds.com/million-snapchat-users-reject-new-app-design/