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What You Need To Become A Successful Makeup Artist - Fashion/Clothing Market - Nairaland

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What You Need To Become A Successful Makeup Artist by MakeupPro(f): 12:30pm On May 22, 2011
Makeup artistry is an independent business that puts creative people on the edge, big profits, interesting jobs, flexible work schedules, meeting people and being a majot player in the lives of many people and their businesses. However, There are several Makeup artists in the business today. Like there is always competition in any and every business. The question is how do you stay ahead of the competition and be even better, having a Makeup business that grows and expands daily?
There are a few things you can begin to work on to be better in your business as a Makeup artist. Some of these include -
LICENSCING – First, you’d need to get licensed. Register your business and own rights to work freely and run your business. This would curb you of any trouble and show people that you are genuine and professional at what you do. Getting a licensed business name is not a difficult task at all.

MAKEUP KIT - No one will have a makeup kit waiting for you when you walk into a photo shoot. Be prepared. You will need foundations, concealers, eye shadows and blushers in every color. At many photo shoots, you'll need tools to cover up a tattoo or birthmark. You need to have everything with you at all times. Keep it clean and stay organized. Your makeup kit represents you as a makeup artist. If people see you have dirty brushes and missing color palettes, your career could be threatened. Your reputation is what is going to get more work.

MAKEUP ARTIST PORTFOLIO - As a freelance makeup artist, your portfolio will be your resume. You don't need years of experience to develop an impressive makeup artist portfolio; all you need is talent and models. Where will you find your models? You can find your makeup models by volunteering at local fashion shows and photo shoots. Since fashion shows typically employ the services of 12 models, you will have added 12 new makeup looks to your makeup artist portfolio in just one night. If that doesn’t work out right for you for one reason or another, you could make models off your friends! Invite them over to a studio and get creative. Make sure your images are presented professionally. You could spend some money on a website, get a leather-bound portfolio or, if you are on a budget, create a web gallery. Just make sure it looks clean and professional.

MAKEUP ARTIST WEBSITE - Create a website. All makeup artists need a website. A website can serve as your online portfolio, your rate sheet and your business presence on the web. You can hire a graphic designer to create a chic website for you for a small fee. All you need to supply is the domain name, your portfolio and your text. You can even have the graphic artist create a logo for your makeup artist services (for an extra fee of course).

BUSINESS CARD - Create a business card. Most people say that flashy business cards aren't necessary, but quite the opposite holds true for you. You, my friend, are a professional makeup artist. Your career is in the beauty/fashion industry, so a flashy business card is a necessity. Hire a graphic designer to create a makeup artist business card that is right for you and that has the proper amount of glitz and glamour. After all, you do not want to hand out ho-hum business cards to your prospective clients.

MARKET YOUR SERVICES - You're not just a makeup artist, you're a freelance makeup artist. As a freelancer, your business relies directly upon your marketing efforts. If you don't get clients on a regular basis, you won't have food on the table. Start marketing your freelance makeup artistry services aggressively by hiring a graphic designer to create attractive and professional caliber brochures of your services. Be sure to include your logo, rate sheet, service menu, whether or not you travel to the client's location, your website and your contact information. Include at least two images of your work in your makeup artist brochure (just so people can see what you can do). After your brochures are delivered, hand them out to local wedding boutiques, hair salons, spas and any other location that seems appropriate.

NETWORK - Talk to artist reps, talk to photographers, talk to producers, make friends with modeling agents and go to industry parties. The more friends you have in your line of work, the better connected you'll be. Follow up with people. When you update your portfolio, send out an email to all of your contacts. If someone gives you a card and tells you about a potential gig, call them the next day. Be aggressive. Make friends with other makeup artists. Many people think of other makeup artist as competition, but they can be big help!

DISCOUNTS - Once you start getting clients on a regular basis, you want to give them incentives to keep you as their go-to makeup artist. Give your clients rebates on your services for each client they bring your way. For example, if a client refers you as a makeup artist for her sister's wedding, offer your client a makeup application for 50% off next time. Additionally, you can create a more advanced and aggressive rebate plan. An example of an aggressive rebate plan would be, "refer 10 clients to me and you get 1 free makeup application and a makeup artist goodie bag."

These are some of the basic things you have to take into consideration as a makeup artist.
Perhaps you are wondering how you too can be a part of this industrious world of Makeup and would like to start a career as a Makeup artist, then enrol in our Training program! you need to take professional training to sharpen your creative skills and teach you the art of makeup artisty. Our Classes for intending Makeup Artists begin May 30th 2011. Register online today at www.mymakeupmag.tk

You can also Call 07068545805 today to register or pick up a form at INDIGO BOUTIQUE Awolowo way Ikeja Lagos for #2,500 and be on your way to becoming a successful makeup artist! Registration closes May 21st

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Re: What You Need To Become A Successful Makeup Artist by MimieJay(f): 8:58am On Jul 27, 2019
Nice one. You might want to check out Why I Love Being A Makeup Artist

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