Why Do Yorubas Bleach So Much?

why bleach your skin please? i noticed that this act is more prevalent among  we yorubas. Are we not proud of our Africanness andymore. Even after Fela warned and made jest of those that do it, the trend  continues to grow and men are fighting with women these days for bleaching cream.

micheal jackson did not bleach his skin. He had surgery because of a skin disease and i still do not support him. I was talking about Nigeria and Jackson is not Nigerian. In nigeria, about 90% of those that bleach their skins are yoruba women and not the men. Am i wrong correct me please? because most of my aunts and cousins are culprits too.

Is it more prevalent in Yoruba people?

I didn't know that, are you sure you are not generalising as i have seen people do it from many different tribes it is a black issue full stop. If you ask a lot of Nigerian men now they will say they can marry any colour but would prefer light skinned girls. It is not the same with all Nigerian guys though and i don't know if it is a majority or minority to be honest, it is kind of hard to tell. Overseas I would say it is majority but in Nigeria I would say it is not. There are so many black (as in black as the night beautiful) peeps in Naija i don't know why people will worry about skin colour. Having said that if their skin has discolouration then that may be why, and it is not really a race thing therefore.

I agree with u, Yoruba people are the main culprits.
light skinned people, ladies especially, are generally regarded as attractive. it is possible to stop and stare at a very light skinned girl who is not beautiful in the least bit. if two people, one dark and the other light walk in the street, the latter is bound to be noticed first even if the former is more beautiful. from the foregoing, i think that ladies do this just to get noticed. they do not even consider the the health risks or even the long term effect of bleaching. it is 'a sorry case'.

yeah, black is surely beautiful

you are talking jazz 

who told u michael had a skin disease? they guy had a plastic surgery because of the racism in america at that tyme, the fool wanted to boost his career and he thought the colour was the solution.

the moron is no regretting, i even saw him _weeping on the interview the other day 

The poster may have said Yorubas do it more because he/she  happens to be Yoruba and is sorrounded by Yorubas.
The question should be why do black people bleach their skin ?
Igbos,Jamaicans,African Americans,Calabar and Urhobos bleach their skin.
And it's not only females,some males bleach too.
It's digusting,unhealthy and unsightly.
A fair skinned woman with a black butt,black hands and feet.

@ Hotfunmi

Na wa o, wetin I talk? I sey for me black is beautiful, meaning I love my skin I no go ever change my skin color. I said for dose wey no dey happy with their skin color fit bleach if dey want.