Hollywood movies seem to be all about entertainment, but in my experience it's beginning to seem as if the process of coming up with a movie script is so thankless and painful that one may as well write the script for one's personal enjoyment and hope that others will equally enjoy the story. It's unlike other businesses in which you can just ask your customers what they want. People are vague and unhelpful when it comes to movies.
well,
that much is obvious, isn't it?
asking people what kind of movies they want to see is a fairly useless endeavour because
1. the people really don't know what they want to see until they actually see it
2. it's openly admitting your own lack of imagination and preemptively accepting failure as a writer
you can't expect the people to tell you what they want to see because they are looking to
you, the writer, to dazzle and surprise them with something that is so far beyond anything they could even imagine! if they could imagine it, why wouldn't they just write it themselves?
it's like a magician coming to you to ask what kind of magic tricks he should do. how do you answer him? you're not a magician, so what do
you know about magic? it's not your JOB to know anything about it!
the most you can do is tell him "uh--i saw a magician make a bird disappear on TV once. can you do the same trick?" and maybe he can do it, but it's not really that inspiring because you've already seen it done before. and the magician could have just saved himself the trouble of asking the audience by just watching his peers to see what tricks are popular and directly copying them, right? in any case, such a magician would be a very mediocre and imitative one.
but the magician who
really blows your mind is the one who does the trick that you don't expect, that you never ever ever in a million years would have dreamed of--the magician who has a
vision beyond that of regular people.
the thing about writing is that it is a very lonely vocation. when you are writing, it's just you and the paper (or computer screen) and the only audience you have is yourself. so yes, it IS important to write something to please yourself first and foremost.
oftentimes, the work that audiences enjoy is the stuff that you can tell the writer really enjoyed writing. the audience can *feel* when something has been cynically contrived to exploit them, so i always advise that as a writer, the first audience you need to think about is yourself.
but of course, that doesn't mean that just because you enjoyed writing it that the audience is necessarily going to enjoy watching it. there might be some references or jokes that are too insular to your own experience for anybody other than you to understand or appreciate them.
which is why you need to be able to step back from your work and objectively look at it and ask yourself "is there anything in this work that appeals to the basic human experience? am i writing about something that can pretty much connect with just about any human, regardless of race, nationality, geographical location, etc.?"
(that is why the majority of popular songs are about love, by the way--because it's an emotional impulse that EVERYBODY can relate to on some level)
so yeah--if the question is: "entertainment or self-expression?" then i would say the answer is
a little bit of both.