Template

What kind of templates bro?

Wireframe templates: MS Visio

Graphics templates: Photoshop, Fireworks, etc

HTML templates: any WYSIWYG like Homesite, Dreamweaver, frontpage, etc

The goal is to create a standard page, sort of like a clay mould, that forms the basis upon which other pages will be created.  This ensures consistency across the board.

I hope this helps.