Who Watches "Footballers's Wives"?

Who watches Footballer's Wives? I just discovered it on BBC America and I'm slightly obsessed at present. it's my guilty pleasure.    please, don't spoil it (the end) for me.

but please tell me:

is it a good series?
does it end well?
how long does it run?
was it popular in the UK?
if yes, with what demographic??

thanks

yes. it's better than it may sound. and footballer of course means "soccer players".

No it's a British T.V. series.

Am in London n i've watchd all de series, it's very nice. It doesn't really end because a new series is shown every year They do every series 4 like 8 to 10 weeks n they do a new series every year. And it's very piopular here as soon as a new series comes out every one is hookd to de tele every thursday night.

It is a nice series, I'm from the Caribbean and I watch it every Sunday on BBC America, I really like it