Which One Is Your Business Website Signifying Today?

Business website as a futile symbol of status

24/7 open communication channel: your website is a futile symbol of status if you don’t receive purchase enquiries or attract qualified prospects to order your products/services beyond your normal working hours – 8:00am – 5:00pm

Dependence on traditional marketing channels: after spending money to build your business website and you get zero measurable value from it as a result of dependence on traditional marketing channels, it still remains a futile symbol of business status

Groping in the dark: in marketing you need insight. Probably, you have a website that people visit every day, but if you have no clue on how many persons visiting from time to time, where they are coming from and what they are looking for then what you have is a futile symbol of status



A website becomes an active marketing tool if it functions in the following
Ways:

Exchange of links to varying domains of relevant online activities
Attracts qualified visitors with proven purchase intent
Responds to demand and search for the contents of its pages
Generate leads among future and immediate buyers
Accepts purchase orders beyond normal working hours
Guides interested visitors to sales and payment pages


Once again, which one is your business website signifying today.