According to Tech Crunch sources, the new gold iPhone 5S is fondly called the "Kardashian Phone" by some of Apple's staff. This fact was tweeted by NYT's Nick Bilton.

The moniker isn't an official code name but an internal joke as a result of kim's fondness for gold iPhones. The reality star actually had an iPhone 5 that was anodized gold long before Apple’s ‘champagne’ device hit the market.

The gold iPhone has been the more popular of the three recently released variants of the iPhone. Prior to launch, the general opinion was the phone was going to be a flop.