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KONGA CHALLENGE
Jan 19, 2015 40Views 1Like 0CommentsShare on LinkedInShare on FacebookShare on Google PlusShare on Twitter
DESIGN CHALLENGE

ABOUT KONGA

Konga.com is Nigeria's largest online mall. We launched in July 2012 and our mission is to become the engine of ecommerce and trade in Africa.

KONGA CREATIVES

At Konga.com, our creative designers and strategists work in a fast paced environment and are faced with an eclectic range of challenging design briefs, with creative outcomes expected within strict timelines.

As we help to oil the gears of commerce in Africa we are on the lookout for creative minds with indepth design skills which include but not limited to, illustrations, creative graphic designs, animations, UI/UX, html, php and visual composition.

Our participatory and mentorship approach will help you develop research, analysis, evaluation skills and self-criticism skills.

DESIGN CHALLENGE

We call on you to participate in our design challenge and in return you would be given the opportunity of joining the best design team in Nigeria gaining valuable exposure to visual communication, advertising and other commercial creative arts.

Is your creative ‘Kung Fu’ good enough? Step right up and show us what you’ve got.

DESIGN BRIEF

It’s the beginning of the year and we are looking to start a campaign on Clearance Sales on the Fashion, Electronics and Mobile phones categories offering our customers a whopping ‘up to 70% discount’ on all items purchased. Konga.com is known for its affordable retail merchandise and this is the first big shopping event in Nigeria.

This campaign will be promoted digitally (online) using click ads (web banner ads), on-site banners and outdoor advertising.

REQUIREMENTS

You are required to come up with clearance sale designs showcasing Fashion, Electronics and Phones categories for the 4 channels listed below:

Site Banner (812 x 336px)
Web banners (300 x 250px and 728 x 90px)
Print (A5 landscape)
Billboard (2000 x 731px)
Guidelines

The design must showcase a variety of products (fashion, electronics and phones) and must also emphasize that’s its a clearance sale.
You are to come up with your own copy/text focused around the theme “Clearance sales - up to 70% off”
You are to use the fonts provided only and the other assets. However you can use any image sourced by you as you may find fit to enhance your creativity
ASSESSMENT

All designers are required to submit their design entries and a copy of their portfolio/url or 3 of their best designs, so as to give an overview on their abilities, strengths and scope of design. This must be sent to creative@konga.com

The design will be evaluated on the designer’s understanding of color theory, typography, element arrangement and usability goals.

Designers are to ensure submission on or before Sunday 25th of January 2015. All entries received after this will be disqualified.

Designs must be exported in jpg format and sent in a zip file.

All designers should be proficient in the use of the adobe creative suite (Photoshop, Dreamweaver & Illustrator); knowledge of the Corel Draw suite is an added advantage.

Only shortlisted candidates will be contacted.

Click here to download assets


https://s3.amazonaws.com/Konga_newsletters/Design_Brief.zip