If bulk sms business is really lucrative, how much are you making from it? What are the challenges you faced? How did you overcome the initial challenges?

This guy : smswazobia.com claims to be making 650k per month. He has more than 4000 registered users on his portal.

CreativeWeb:
If bulk sms business is really lucrative, how much are you making from it? What are the challenges you faced? How did you overcome the initial challenges?

This guy : smswazobia.com claims to be making 650k per month. He has more than 4000 registered users on his portal.

Honestly i don't know what exactly to say. But from experience, bulk sms is just like every Nigerian business.

It can make you 100K - 150K per month if you do it properly. The people making 650k etc will not be many sha. But i believe there are mega resellers out there who should be raking in figures close to millions per month.

You must advertise. WELL. people must know you. WELL. One thing i can tell you is that it sells fast but the profit margin is low. So volume is KING.

Thank you @sarutobi. What are the advert strategies one need to adopt?

CreativeWeb:
Thank you @sarutobi. What are the advert strategies one need to adopt?

1. ur pricing needs to be very competitive. Other providers are just a click away.

2. Advertise here on Nairaland. I have seen good results. Just target relevant sections.

3. I am not sure about adwords. But Facebook is good too.

4. Lastly, nothing beats walking up to your prospects and showing them what you can do.

Good. What is the competitive pricing like? I want to be selling at 1 unit equals to 1 sms. What price is competitive? 1.30k? 1.40k? 1.50? 1.60k? 1.70k? 1.80?

I never clicked on any advert on nairaland, so I dont think NL ad converts.

Am looking at:
1. handbills
2. digital banners
3. stickers
4. radio
5. cable tv (like acbn)
6. word of mouth

Just offline stuff.

CreativeWeb:
Good. What is the competitive pricing like? I want to be selling at 1 unit equals to 1 sms. What price is competitive? 1.30k? 1.40k? 1.50? 1.60k? 1.70k? 1.80?

I never clicked on any advert on nairaland, so I dont think NL ad converts.

Am looking at:
1. handbills
2. digital banners
3. stickers
4. radio
5. cable tv (like acbn)
6. word of mouth

Just offline stuff.

1. Nairaland: Many people click the ads. It works. Try a small campaign and see if it works for you.

2. Since you are targeting offline ads, then your pricing can push upwards a bit. Maybe around 1.5 - 2.00 . My previous suggestion for mainly for online ads. Most people offline still think SMS is N4 so if you sell it to them @ 1.8 they will not complain much.

3. You want to advertise on cable TV? Won't that be too expensive?

Well, I have discovered that there is nothing like building a good relationship and friendship. I hav a friend who works in one cable tv that has decided to help. I hav a friend also who works with frcn and he is ready to assist me with jingles and other radio advert strategies.

In due time, I wil start revealing some secrets of bulk sms marketing.

CreativeWeb:
Well, I have discovered that there is nothing like building a good relationship and friendship. I hav a friend who works in one cable tv that has decided to help. I hav a friend also who works with frcn and he is ready to assist me with jingles and other radio advert strategies.

In due time, I wil start revealing some secrets of bulk sms marketing.

Cool!

bulk sms biz requires lots of adverts both online and offline.many people are still making use of the #4 sms charges

Pls boss...@CreativeWeb.
I need to have a private discussion with you concerning this biz.
Whatsapp Me--07035452307
thanks.

Or
maybe by another means of communicatn...
I'll be gratefuLL...

Am not on whatsapp. I use nokia asha 200 and am ok wit it

Bulk SMS is really a good biz to invest in but you need the passion to drive it forward. I started in 2009 but has created a nitche for self with the following strategies:

*competitive pricing
*reliable gateway
*efficient delivery
*good customer relationship, etc

For effective profit however, you need ads via any platform you feel convenient for you- fb, twitter, google, NL and so on not forgetting words of mouth and reference too. I make a minimal #40,000 monthly with over 100,000+ SMS sent too.

You need to use your online presence to your advantage too; feel free to reach for support in my little way.

semasir:
Bulk SMS is really a good biz to invest in but you need the passion to drive it forward. I started in 2009 but has created a nitche for self with the following strategies:

*competitive pricing
*reliable gateway
*efficient delivery
*good customer relationship, etc

For effective profit however, you need ads via any platform you feel convenient for you- fb, twitter, google, NL and so on not forgetting words of mouth and reference too. I make a minimal #40,000 monthly with over 100,000+ SMS sent too.

You need to use your online presence to your advantage too; feel free to reach for support in my little way.

true talk

semasir:
Bulk SMS is really a good biz to invest in but you need the passion to drive it forward. I started in 2009 but has created a nitche for self with the following strategies:

*competitive pricing
*reliable gateway
*efficient delivery
*good customer relationship, etc

For effective profit however, you need ads via any platform you feel convenient for you- fb, twitter, google, NL and so on not forgetting words of mouth and reference too. I make a minimal #40,000 monthly with over 100,000+ SMS sent too.

You need to use your online presence to your advantage too; feel free to reach for support in my little way.

This great. Thanks Semasir.