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Attend A 2 Day "Digital Marketing Fundamental" Training - Career - Nairaland

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Attend A 2 Day "Digital Marketing Fundamental" Training by Nigeriatraining: 5:25pm On Jan 13, 2016
Attend the 2 Day "Internet Marketing Fundamentals"

Course Outline:
Module One: Getting Started
Housekeeping Items
The Parking Lot
Workshop Objectives
Pre-Assignment
Action Plans and Evaluations

Module Two:
SWOT Analysis in Marketing;
Strength
Weaknesses
Opportunities
Threats
Case Study

Module Two: Review Questions

Module Three:
Marketing Research
Consume All Media
Finding the Right Price
Product Development and Improvement
Identify Your Target Audience
Case Study

Module Three: Review Questions

Module Four: Real Time Marketing
Dynamic Content
Engagement Builds Followers
Constant Readiness and Monitoring
The Time the Place and the Media
Case Study

Module Four: Review Questions

Module Five: Brand Management
Every Interaction Counts
Consistent Through all Media
Unique Qualities
Needs to be Actively Managed
Case Study

Module Five: Review Questions

Module Six: Social Media (I)
You are Building a Community
A Personal Touch
Brand Champions
Make it Easy to Share
Case Study

Module Six: Review Questions

Module Seven: SEO Basics
Relevant and Original Content
Keywords
Value Proposition
Linking
Case Study

Module Seven: Review Questions

Module Eight: Social Media (II)
Content is King
Blog and Interact
Webinars
Constant Monitoring
Case Study
Module Eight: Review Questions

Module Nine: Website Characteristics
SEO Optimization
Landing Page
Analytics
Mobile and Tablet Friendly
Case Study

Module Nine: Review Questions

Module Ten:
Capturing Leads
Lead Management and Generation
Give Something Away
Quality vs. Quantity
Capture Repeat Customers
Case Study

Module Ten: Review Questions

Module Eleven: Campaign Characteristics
Tailored for Your Audience
Use Powerful Words
The 4 W’s of a Campaign
Monitor and Tweak
Case Study
Module Eleven: Review Questions

Module Twelve: Wrapping Up
Words from the Wise
Review of Parking Lot
Lessons Learned
Completion of Action Plans and Evaluations

Date and Duration;
January 22nd & 23rd, 30th & 31st. February 6th & 7th.
Time: 10:00AM – 5:00PM

For More Information Call: 09084425164 or visit http://www.nigeriatrainingnetwork.com/events/digital-marketing-fundamentals/

Re: Attend A 2 Day "Digital Marketing Fundamental" Training by Nobody: 7:05pm On Jan 13, 2016
Nigeriatraining:
Attend the 2 Day "Internet Marketing Fundamentals"

Course Outline:
Module One: Getting Started
Housekeeping Items
The Parking Lot
Workshop Objectives
Pre-Assignment
Action Plans and Evaluations

Module Two:
SWOT Analysis in Marketing;
Strength
Weaknesses
Opportunities
Threats
Case Study

Module Two: Review Questions

Module Three:
Marketing Research
Consume All Media
Finding the Right Price
Product Development and Improvement
Identify Your Target Audience
Case Study

Module Three: Review Questions

Module Four: Real Time Marketing
Dynamic Content
Engagement Builds Followers
Constant Readiness and Monitoring
The Time the Place and the Media
Case Study

Module Four: Review Questions

Module Five: Brand Management
Every Interaction Counts
Consistent Through all Media
Unique Qualities
Needs to be Actively Managed
Case Study

Module Five: Review Questions

Module Six: Social Media (I)
You are Building a Community
A Personal Touch
Brand Champions
Make it Easy to Share
Case Study

Module Six: Review Questions

Module Seven: SEO Basics
Relevant and Original Content
Keywords
Value Proposition
Linking
Case Study

Module Seven: Review Questions

Module Eight: Social Media (II)
Content is King
Blog and Interact
Webinars
Constant Monitoring
Case Study
Module Eight: Review Questions

Module Nine: Website Characteristics
SEO Optimization
Landing Page
Analytics
Mobile and Tablet Friendly
Case Study

Module Nine: Review Questions

Module Ten:
Capturing Leads
Lead Management and Generation
Give Something Away
Quality vs. Quantity
Capture Repeat Customers
Case Study

Module Ten: Review Questions

Module Eleven: Campaign Characteristics
Tailored for Your Audience
Use Powerful Words
The 4 W’s of a Campaign
Monitor and Tweak
Case Study
Module Eleven: Review Questions

Module Twelve: Wrapping Up
Words from the Wise
Review of Parking Lot
Lessons Learned
Completion of Action Plans and Evaluations

Date and Duration;
January 22nd & 23rd, 30th & 31st. February 6th & 7th.
Time: 10:00AM – 5:00PM

For More Information Call: 09084425164 or visit http://www.nigeriatrainingnetwork.com/events/digital-marketing-fundamentals/


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(1) (Reply)

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