It’s no secret that people skim content online.

In fact, according to Chartbeat: 55% of people read your post for just 15 seconds or less.

If you’re still reading this line, you’re in the minority.



It doesn’t matter if you are ranking first for a keyword with 5,000 searches a month if half your audience leaves in 15 seconds.

Writing is just the first step, and it’s far from the last.

Now content has to be more digestible than ever.



Here is how to optimize your blog content for 55% who skim while still delighting the 45% who don’t.

1. Create Summary Graphics for Each Header
The purpose of H2s, H3s, etc, is to optimize for people that skim.

To structure your articles in a logical sense that people can quickly follow.

But, we all already do this.

And it doesn’t help to skim beyond grabbing a READ MORE https://techevangelistseo.com/4-actionable-tips-to-make-your-blog-content-more-readable/