A sitemap is an aid used in making navigation through a website easier. It contains the structure of the website along with the included links to the major parts and subsections of the website.

A website’s sitemap has practical and essential use. It makes it easier for visitors to visit through and navigate the website. The navigational help ensures that they do not get lost and that they will not have to look futilely for the information or page that they need. A visitor who immediately finds the information that he needs quickly on a website has a higher chance of coming back for another visit.

Many website administrators, designers, and webmasters do not fully exploit the uses and benefits of having a good sitemap. For most of them, merely providing a list of links that do not give a good service to visitors to the website is more than adequate.

For them, as long as spiders can find the pages on their website then they are content. But wouldn’t it better if you can design a sitemap page that is not only a big help to your visitors but also adds value to your website?

The characteristic of a good sitemap is that each link has an accompanying description of the target page for each link. This helps visitors who go to your site and would rely on it in navigating through your webpages.

By building your sitemap in such a way that you put all the links to related pages on each sitemap page, you are making, in effect, a themed sitemap page. Let us say that you have 7 pages that all relate to Highlife music, by putting it all together you make a Highlife music themepage. This kind of page will have the element a search engine considers is essential for a high ranking web page: keyword-rich text.

It pays to make a good sitemap. Making a conscious effort to make one will bring great benefits to your website.

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