Job Description

The Social Media Manager will manage the company’s social media presence and perform the following duties:

Engage all the latest social media apps including LinkedIn, Twitter, FaceBook, Instagram, etc. in building a strong online brand for the company;
Development of brand awareness and building of an online reputation for the company;
Administer the creation and publishing of relevant, original, high-quality contents;
Create a regular publishing schedule and create a daily calendar to manage content and plan specific, timely marketing campaigns;
SEO (search engine optimization) and generation of inbound traffic;
Engage the company's online audience by engaging in dialogues and answering related questions where appropriate;
Engage engagement strategies that are proven by metrics;
Initiate staff education to promote their involvement in daily campaigns and other online promotional activities;
Identify the company's target market and create new leads through brand development;
Identify the challenges of the business in terms of social media presence and set clear goals for Management's approval;
Come up with promotional, engagement and conversion strategies for the company's online platforms
SEO (search engine optimization) and generation of inbound traffic, including monthly feedback;
Compile monthly reports for Management using KPIs such as (i) Audience growth (ii) Content reach (iii) Feedback (iv) New leads, etc.

Qualifications and Experience

Relevant educational Degree;

At least three (3) years of traceable work experience in managing social media campaigns for companies;
Knowledge of relevant online marketing channels for companies/businesses (corporate) and how each platform can be deployed in different scenarios;
Proficient in content marketing theory and application;
Analytical;
Strategic in decision making;
Excellent communication skills;
Maintains a working knowledge of principles of SEO including keyword research and Google Analytics;
Good understanding of graphics design is a PLUS
Knack to identify potential negative or crisis situation and apply conflict resolution principles to mitigate issues, etc.
Salary
Attractive and negotiable

Send mail to recruitment@lifeactionplus.com