It is quite natural for someone who has just stepped into the world of marketing to have a myriad of questions about marketing, like:

Do marketing managers manage to make a decent income?

Is working as a marketing manager fun?

How long does it take to become and make it as a marketing manager?

What are all the requirements for becoming a marketing manager?

Is a degree necessary to succeed in the field of marketing management?

Are there any certifications to finally answer the question of how to become a marketing manager?

What are the skills and experiences expected in a marketing manager by the senior management?

Why should one become a marketing manager?

Before the question on how to become a marketing manager pops into your head, ask yourself this; why do you want to become one?

Well, here are a few reasons you should get in on this:

Substantial Salaries

The job of a marketing manager ranks in the top 15 in U.S. News and World Report's list of the Best Paying Jobs, and in the top 50 in the list of the 100 Best Jobs.

Popular, In-demand Job

Marketing manager positions have a much higher projected growth rate compared to their peers. Therefore, if you are good at your job, it won't be difficult for you to get a decent job as a marketing manager in a growth hacking agency.

Flexible lifestyle

Whether it is full-time, part-time, or freelance work that you want to do, marketing will allow you to complete your work from anywhere in the world using just an internet connection.

It is much easier to find a flexible, remote marketing manager job anywhere in the world, even if you were to stick to just job listing websites.

Automation-Proof

There were more than 2,00,000 marketing managers by the end of 2016, and, by 2024, this number is predicted to increase by almost ten percent.
Hence, at a time where everyone's jobs are under the threat of being automated by robots, the role of a marketing manager is here to stay, at least for some time.

All in all, there is only a 1.4 percent chance of the job of a marketing manager being stolen by a robot, which makes this one of the safest careers to pursue now.

Transferrable set of skills

Marketing managers have some very transferrable and flexible skill sets, which means that they have some sort of skills that are quite useful for almost any profession, including entrepreneurship or even a start-up.

What are the skills that I require?

How to become a marketing manager who can work well? Well, you need a specific set of skills that will assist you in becoming a good marketing manager. These skills depend on a lot of variables. With that being said, regardless of company size, all marketing managers must have a good understanding of the entire marketing landscape.

Who does a marketing manager work with?

In a marketing role, your work colleagues depend mainly on the overall size and expense of your company. Your immediate boss may be the director of marketing, vice-president of marketing, the chief marketing officer (CMO), or, in the case of smaller companies, even the CEO.

Must have hard skills to tackle the question on how to become a marketing manager

Hard skills are those specific skills that are teachable abilities (can be taught and passed down, in a sense) that can be measured and defined in specific quantities, for example, typing, math, writing, reading, analytics, and the capability to operate different software programs.

Other required skills are -

Empathy (Understanding your customers)

Digital Advertising

Written and Visual Communication

Content Marketing

SEO

Branding and Storytelling

Connectivity, Networking, and Outreach

How to become a marketing manager in the 21st century?

To answer the question of how to become a marketing manager in a growth hacking agency, you should start by making sure that you are marketing yourself in the right way.

This will ensure that you receive an experience that will be relevant in the marketing sector. It will also bolster your reputation as someone who knows stuff and is capable of taking on executing tasks.