Welcome, Guest: Register On Nairaland / LOGIN! / Trending / Recent / New
Stats: 3,135,998 members, 7,753,367 topics. Date: Friday, 01 March 2024 at 09:14 PM

Are You Already Marketing On The Internet? - Business - Nairaland

Nairaland Forum / Nairaland / General / Business / Are You Already Marketing On The Internet? (468 Views)

I Will Design Email Marketing On Getresponse, Mailchimp And Klaviyo Platform / $500 Weekly On Doing Affiliate Marketing On Warriorplus | Prove Inside / Social Media Marketing On FIVERR – The Ultimate Guide - FATTKAY (2) (3) (4)

(1) (Reply)

Are You Already Marketing On The Internet? by abusavvy(m): 12:18pm On Apr 25, 2020
Take a moment to think about how you would really answer this question.
If given enough thought just about any business owner who utilizes the Internet for any purpose will likely find that whether or not they intentionally organized an Internet marketing campaign, they may already be marketing their products and services on the Internet.
This article will examine some subtle ways business owners may already be marketing their business on the Internet.
Do you have a website for your business? Business owners who answer yes to this question are already marketing their products or services online just by virtue of the fact that they have a website online.
Having a live website means there is the potential for curious Internet users to access your website. You may not be actively promoting your website but you may still find that your website generates interest in your products despite the lack of promotional endeavors; this is a form of passive marketing.
Do you participate in message boards and include a link to your website in your signature? Again, business owners who answer yes to this question are already marketing their website online.
Savvy business owners realize the importance of participation in industry related message boards to create an interest in their products and services, establish themselves as knowledgeable about the industry and offer a link to their own website even if it is in the signature line of their posts.
However, even business owners who do not realize this may already be inadvertently enjoying the benefits of Internet marketing which result from message board participation just by doing something they enjoy and may be doing as a form of leisure activity.
Do you include keywords, which are relevant to your business in the content of your website? Business owners who answer yes to this question are also already marketing on the Internet by optimizing their website for these keywords.
These search engine optimization (SEO) affects the websites whether or not they were even aware of the concept of keyword density and how it can help to SEO a website. Business owners will likely use certain words often depending on the type of products and services they offer just because it is natural and logical to do so.
This tendency, however, can result in search engines boosting your website rankings for these particular keywords. The concept of SEO is much more involved and complex than simply using keywords frequently but business owners can gain some benefit just by naturally applying relevant keywords to their website.
Do you solicit feedback from your customers online? This is yet another example of how business owners may be accidentally marketing their business on the Internet.
Most business owners realize the importance of soliciting feedback from customers for business purposes and business owners who offer products online might solicit feedback in the form of online surveys. Although the business owners may be doing this simply for a business, purpose the fact that it is done online makes it fall into the category of Internet marketing.
We have already discussed several ways in which business owners may already be marketing online but what about business owners who want to have an increased online presence. Business owners who may already be marketing online accidentally may wish to launch a full scale Internet marketing campaign.
The best way to do this is to hire a consultant with experience in Internet marketing to assist you in creating a campaign, which is effective for your target audience.

Oyerogba Abubakar
Digital Consultant / Strategist
Bevenstra

Re: Are You Already Marketing On The Internet? by Petrodirect: 12:44pm On Apr 25, 2020
Nice

(1) (Reply)

Boarding Ghana Waters 2million Barrels Blco / Tantalizers Embarks On Home Delivery To Reach Customers / Digital Branding

(Go Up)

Sections: politics (1) business autos (1) jobs (1) career education (1) romance computers phones travel sports fashion health
religion celebs tv-movies music-radio literature webmasters programming techmarket

Links: (1) (2) (3) (4) (5) (6) (7) (8) (9) (10)

Nairaland - Copyright © 2005 - 2024 Oluwaseun Osewa. All rights reserved. See How To Advertise. 22
Disclaimer: Every Nairaland member is solely responsible for anything that he/she posts or uploads on Nairaland.