With the impending doom brought forth by the continuous movements of traditional subscribers to web-based solutions such as Netflix and Amazon's Prime Video, Multichoice, the SA-based company, has consistently tried to grow its current user base; with current data as of the ending of 2019 showing that the television provider is struggling to break even.

Now it has launched a new addition to its popular streaming service, Showmax. Dubbed Showmax Plus, it combines the best entertainment found on the lower tier such as popular shows like Mercy & Ike, with their Supersport and news services - including the English Premier League, LaLiga, Serie A, FA Cup, MotoGP, Dakar Rally, NASCAR Cup, ATP and WTA Tours and more events previously only found on its decider-based product, DStv.

The product is aimed towards people who want to enjoy live sport and entertainment on the go, without shelling out the cash for a decoder. This is as compared to their other web-based service - DStv Now - which is only accessible if you currently have a decoder. The two services will likely exist side-by-side, similar to how UK-based provider, Sky, operates.

The move comes amidst the #Dstvmustfall campaign on Twitter and mounting pressure by the Nigerian government to switch over to a Pay-as-you-go model of pricing, which would probably result in losses for the company. THISDAY also reported that they are considering not renewing their EPL and UEFA Champions League broadcast licenses for the 2022/23 season. This would be considered by many to be a bad move, as Amazon already owns the rights to a few EPL matches in United Kingdom (along BT Sports and Sky), and will likely not hesitate to fill in the void left behind. Also, Netflix reportedly set apart $8 billion to invest in Africa as part of its efforts to become a household name on the continent.

The service is available to viewers in Nigeria and Kenya from July 7 at the price of ₦6300 or KSh 2100 for the full plan and ₦3200 or KSh 1050 for the mobile-only plan per month. The service is expected to roll out to South Afria in six to eight weeks.

Comparions:
Showmax - ₦2900 or ₦1450 (mobile-only) per month.
Showmax Pro - ₦6300 or ₦3200 (mobile-only) per month.
Netflix - ₦2900 per month.
Amazon Prime Video - $5.99 (₦2695.50 at current rates) per month.

For more information, check out their sites:
Showmax - https://www.showmax.com/eng/welcome/ng
Showmax Pro - https://www.showmax.com/eng/welcome-pro/ng
Netflix - https://www.netflix.com/ng/
Prime Video - https://www.primevideo.com/

Dstv dstv .. una sha one finish us for 9Ja .. but I no see u blame na .. no other provider dey compete with u na .. the only one wey fit compete with u self I no think say they launch at all as u use ur power shenk dem but I see our govt to blame for dat .. u don buy