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Life Lager Beer Lightens Up The Niger Bridge (Photos) - Travel - Nairaland

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Life Lager Beer Lightens Up The Niger Bridge (Photos) by rodeo0070(m): 8:30am On Aug 02
Following the launch of a new bottle and the ‘Nduka’ campaign, Life Lager Beer has continued to spread its strong message of hope and resilience to consumers, this time with decorative lighting on the popular Niger Bridge.

The groundbreaking lighting project which was unveiled on August 1, 2020, is a new initiative from Life Lager Beer as a climax to the brand’s relaunch activities.

As the novel Coronavirus spread across Nigeria, Life Lager Beer launched the ‘Nduka’ campaign as a means of encouraging its consumers to keep hope alive even as they stay safe at home.

The campaign theme which translates to “Life is Greater” saw Life Lager engage in a number of communication activities to pass its message of choosing life in these uncertain times creatively.

With its new lighting initiative, Life Lager is now spreading the importance of resilience, and self-preservation as the words “Enjoy Life Responsibly” appear boldly on its new lighting construction along with other brand signages.

The unveiling of the lights display which was done at an evening event, had in attendance the Governor of Anambra State, His Excellency Willie Obiano, who referred to the initiative as a progressive one and used the opportunity to encourage everyone to keep following the right precautions to stay safe.

Sales Director, Nigerian Breweries Plc., Uche Unigwe, also expressed delight at the launch of the new project stating that it is very significant work. He added that; “this project couldn’t have come at a better time and hopefully the message resonates with the brand’s consumers and inspires them to keep living right.”

The choice of the Niger Bridge for this project was once again a testament to the brand’s attachment to its southeastern roots, as it remains unapologetic about demonstrating its belief in the industrious nature of the people and their steady drive for progress.

Life Lager Beer was first produced in 1981 in Onitsha, Anambra State, as a regional Eastern beer and has since grown to become the biggest beer brand in Nigeria. Life Lager Beer is made from the choicest grains, hops and the purest waters, with the core brand belief that “Life is better when shared and when life is shared, there is progress”.

SOURCE: https://brandspurng.com/2020/08/02/life-lager-beer-lightens-niger-bridge-photos/

31 Likes 3 Shares

Re: Life Lager Beer Lightens Up The Niger Bridge (Photos) by Charleys: 8:45am On Aug 02
Behold I have set before thee life and death, but choose life that thiu mayest prosper.

Life and Hero the two best beers on the market right now.

198 Likes 10 Shares

Re: Life Lager Beer Lightens Up The Niger Bridge (Photos) by Rgade: 8:47am On Aug 02
They have done well, looks neat.
But I still prefer hero grin

84 Likes 7 Shares

Re: Life Lager Beer Lightens Up The Niger Bridge (Photos) by Charleys: 8:51am On Aug 02
Rgade:
They have done well, looks neat.
But I still prefer hero grin


Guy I keep Hero and Heineken close eye drink am, there was no difference

89 Likes 4 Shares

Re: Life Lager Beer Lightens Up The Niger Bridge (Photos) by illicit(m): 9:01am On Aug 02
Trophy
for life
Made in ilesha Osun state

54 Likes 4 Shares

Re: Life Lager Beer Lightens Up The Niger Bridge (Photos) by Rgade: 9:24am On Aug 02
Charleys:



Guy I keep Hero and Heineken close eye drink am, there was no difference
No mind that life wey dey taste like corn water.

20 Likes 3 Shares

Re: Life Lager Beer Lightens Up The Niger Bridge (Photos) by Activist001: 10:43am On Aug 02
illicit:
Trophy

for life

Made in ilesha Osun state

Stop posting trash.

160 Likes 9 Shares

Re: Life Lager Beer Lightens Up The Niger Bridge (Photos) by illicit(m): 10:44am On Aug 02
Activist001:
[s][/s]
Stop posting trash.

eat shiit

35 Likes 5 Shares

Re: Life Lager Beer Lightens Up The Niger Bridge (Photos) by proeast(m): 11:15am On Aug 03
Wow, this is beautiful kiss

5 Likes

Re: Life Lager Beer Lightens Up The Niger Bridge (Photos) by christejames(m): 11:22am On Aug 03
Oganiru bu kanyi!
Ogologo ndu bu kanyi!

Anyi ga enwe mmeri!!!

93 Likes 1 Share

Re: Life Lager Beer Lightens Up The Niger Bridge (Photos) by Anambra1stS0n: 11:23am On Aug 03
Phyno and Flavor
Lalasticlala

40 Likes 1 Share

Re: Life Lager Beer Lightens Up The Niger Bridge (Photos) by bolaayenimo: 11:45am On Aug 03
Welcome development. Obiano food don land

3 Likes 1 Share

Re: Life Lager Beer Lightens Up The Niger Bridge (Photos) by StarGraphics(m): 12:51pm On Aug 03
Good development.

Please check my signature and support my hustle. For good and professional 3D logo design.

2 Likes

Re: Life Lager Beer Lightens Up The Niger Bridge (Photos) by MakindeSam: 12:52pm On Aug 03
I still remember the one time I drove through this bridge. Wonderful memory.

14 Likes

Re: Life Lager Beer Lightens Up The Niger Bridge (Photos) by temptnow: 12:52pm On Aug 03
Proudly Igbo Amaka till death do us apart

53 Likes 1 Share

Re: Life Lager Beer Lightens Up The Niger Bridge (Photos) by Kendumazy(m): 12:53pm On Aug 03
Charleys:
Behold I have set before thee life and death, but choose life that thiu mayest prosper.

Life and Hero the two best beers on the market right now.

Goldberg and trophy are also wonderful brands.

8 Likes 2 Shares

Re: Life Lager Beer Lightens Up The Niger Bridge (Photos) by Dpharisee: 12:53pm On Aug 03
I thought it was the legendary second Niger Bridge that Buhari has completed and commissioned that the OP was talking about cheesy

26 Likes

Re: Life Lager Beer Lightens Up The Niger Bridge (Photos) by Mikocake(m): 12:53pm On Aug 03
Charleys:



Guy I keep Hero and Heineken close eye drink am, there was no difference
Easy
Re: Life Lager Beer Lightens Up The Niger Bridge (Photos) by OhBiafra: 12:53pm On Aug 03
Charleys:



Guy I keep Hero and Heineken close eye drink am, there was no difference
Same Hero that has odour?
You were already drunk before carrying out that experiment

32 Likes

Re: Life Lager Beer Lightens Up The Niger Bridge (Photos) by mcdokwe(m): 12:54pm On Aug 03
Nice one,

I will go there one day just to snap pinshure, hopefully I'd finally look fine in a picture angry undecided
Re: Life Lager Beer Lightens Up The Niger Bridge (Photos) by kyuniii(m): 12:54pm On Aug 03
Enjoy life with light.

1 Like

Re: Life Lager Beer Lightens Up The Niger Bridge (Photos) by Kenzboi1(m): 12:54pm On Aug 03
Is this not the same bridge they're complaining about

2 Likes 1 Share

Re: Life Lager Beer Lightens Up The Niger Bridge (Photos) by Naijaarchive(m): 12:55pm On Aug 03
It's beautiful... I hope boys won't steal those bulbs and wire grin

10 Likes

Re: Life Lager Beer Lightens Up The Niger Bridge (Photos) by rawpadgin(m): 12:55pm On Aug 03
Nicely done.......I don't have a preferred brand, team ACB(any cold beer)

12 Likes

Re: Life Lager Beer Lightens Up The Niger Bridge (Photos) by Kinematics: 12:55pm On Aug 03
Why are ibos always very happy compared to Deltans as regards to this bridge?

8 Likes 1 Share

Re: Life Lager Beer Lightens Up The Niger Bridge (Photos) by GBOKASINCHA(m): 12:56pm On Aug 03
When will the second niger bridge be ready?

7 Likes 1 Share

Re: Life Lager Beer Lightens Up The Niger Bridge (Photos) by Kenzboi1(m): 12:56pm On Aug 03
Are you sure it was Heineken?


Guy I keep Hero and Heineken close eye drink am, there was no difference[/quote]

2 Likes

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