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|The Psychology Of Reference Points. || #wdyot by memd: 9:31pm On Aug 28|
THE PSYCHOLOGY OF REFERENCE POINTS.
REFERENCE POINTS: THE ORIGIN.
Remember when you first had to learn about cartesian co-ordinates, plotting graphs? There was always this reference to the centre O, the origin, from where you could trace a point, and if you do get lost, you can always go back to the origin to start over.
If there was no origin, there would be too much confusion, and infact, there would be no concept of position. Even without a centre O, say like in relative positioning, there is still an origin that is represented by a reference point. A is in front of B, C is beside D, and so on. We always have to describe one thing by another, relative to another, a reference point by which we measure something else.
REFERENCE POINTS: RANKINGS.
Why do we have rankings all over the place? UniRank, Webometrics, and all the others, rank universities worldwide each year. Why is that? Because of this sense of positioning, without which we all would be disoriented. It is inherent. How else would we be able to decide which schools fared better than the others. All forms of ranking, positioning, grading, is so we can have a reference point, for...
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