Growing Business with Caravan, eco-tourism, and other alternative tourism options with improved customer experience, Community of Travelers, and Travel Agents.

The startup is a game-changer with Caravan, eco-tourism, other alternative tourism options, value addition in services, new features, and cost-effective tour packages.

Its unbeatable ecosystem thrives on eco-tourism, caravan, other alternative tourism options, innovative offerings, new features, customized and cost-effective tour packages.

Every difficult situation gives you an opportunity to turn around things for future and COVID-19 is no exception. TrueHAB got down to building competencies to combat the situation. It worked on customer experience, system, technology, services, packages, and features to make a difference in the long run.

No wonder, this internet startup is thriving in the face of crisis. It has gained the trust of as many as 1000 travel agents in a very short span of time. Achieving traffic of around 2 lakh visitors within 3 months is another milestone.

Its team is geared up to find new opportunities in alternative tourism options such as Van life, eco-tourism, wellness tourism, rural tourism, etc. In the post corona scenario, it is imperative to reach out to new destinations where maintaining social distance is easier.

Powered by a leading business house in technology and the internet industry, TrueHAB can scale up to organize around 1000 trips for tourists worldwide apart from creating the world’s largest community of travelers.

TrueHAB attributes its success to its inventive leadership, the community of tour operators and travelers, and a winning team. Budget tour packages, innovative offerings, and the value proposition are other drivers to inspire receptivity among customers. Its team is adaptable to embrace new work culture in the changed circumstances without compromising productivity.

Strategic Moves

TrueHAB has come up with a list of corona safe destinations for its tourists. Besides, it is focusing on new travel concepts, offbeat and unexplored destinations.

“Eco-tourism, adventurous Caravan Van Life, and Wellness tourism are the promising segments in the new world realities,” says Mr. Prem Singh Kukreja, Director, TrueHAB.

Given the rich bio-diversity with 500 wildlife sanctuaries and national parks, ecotourism stands a bright chance in the post-pandemic period because people contact is the least in wildlife.

Likewise, people's desire for wellbeing drives wellness tourism with Yoga, Ayurveda, Panchkarma, Siddha, naturopathy. It is a thrust area for the company in the post-pandemic period.

Rural tourism is another area with lesser crowd and population congestion in Himachal, Rajasthan, Gujarat, and northeastern states after COVID-19. Village lifestyle and country experience draw people to agricultural or non-urban areas.

Demand for Digital Detox Travel among working professionals has given a fillip to explore secluded areas without net connectivity or electronic gadgets to become free souls.

With the increase of 30% in demand for Outdoor adventure travel, TrueHAB is designing bike trips. The least social contact is possible in adventure treks and other activities. TrueHAB offers packages to experience adventure Vanlife because road trips are the in-thing.

With slow tourism gaining ground, TrueHAB Travel offers highly tailor-made trips wherein tourists can explore places at their own pace.

Group and solo women travel is another promising area with 32% growth before pandemic for TrueHAB to design new itineraries.

India ranks tenth among top medical tourism destinations in the world. TrueHAB is toying with the idea to tap this segment that is driven by necessity like business travel. It is a mix of healthcare, pleasure, and luxury.

The startup has long term plans about niche tourism such as golf tourism, cruise tourism, polo tourism, film tourism, occult, etc.

Other Value-Added Services

TrueHAB provides an excellent digital experience to its tourists because people today are seeking the comfort of online booking to avoid direct interaction with agents.

Cutting edge technologies of Virtual Reality(VR) and augmented realities(AR) are high on the agenda to provide tourists an experience of the digital tour and help explore a new destination. Around 61% of travelers have opined in a survey that VR and AR experiences help them with better trip planning because they closely relate to the experience they would have when they reach the destinations.

Artificial intelligence helps travelers to select cost-optimal tour packages by connecting travelers with travel experts and agents. Above 10,000 hand-picked tour packages worldwide provide value for money to the travelers.

TrueHAB provides advanced tickets for monuments and temples to tourists, and they need not stand in a queue and waste time. Besides, startup offers up to a 30% discount on all of its packages. zero cancellation fee before departure, the flexibility of date changes, minimum booking advance, and secure payment with EMI are other things on agenda.

It intends to provide pre-trip counseling to assure tourists in the post corona world with health, sanitation procedures, and social distancing. It has also engaged locals to write blogs about the city beyond the tourist highlights. All-inclusive tour packages improve customer experience without any hassles.

In the post corona period, pre-trip counseling is the biggest challenge to convince tourists to embark on a journey with safety, sanitation, and social distancing.

Its energetic and competent team provides outstanding services to its guests from the planning of trips and the beginning of the tour to discovering new vistas and exploring the destination.

New Developments and Features

TrueHAB has successfully passed direct benefits to travelers with reduced travel costs because many of the DMCs are offering travel packages without the involvement of intermediaries.

Free verified Travel Leads from premium channels are surefire ways to improve sales with a high conversion rate and no investment. Travel agents capitalize on the leads to grow their bookings in the post-pandemic situation. After survival, a revival will follow for everyone, and small and medium-sized travel agents are the very foundation of the travel industry in India.

Partnerships and relationships are critical in tough times to market services. Travel agents can get B2B quotes by connecting to DMCs on the TrueHAB platform. With access to new destinations, agents can offer new packages to the customers. Thus, TrueHAB serves as both a B2C travel startup and a B2B travel portal.

DMCs can exercise control over the resources at the destination, logistics, local information, and ability to negotiate deals and arrangements about hotels, transfers, restaurants, guides, and cab rentals. Travel agents can leverage on DMCs to offer a hassle-free experience to the customers.
Approaching new destinations with DMCs is a business imperative in the post-pandemic times, for it broad bases the travel offerings to the customers.

Travel agents can create a tailor-made, day to day itinerary with Itinerary Generator Engine and share it to spark interest among customers.
On Travel group at TrueHAB, travel agents can showcase new itineraries among the community of market influencers to generate opportunities that never existed.

Target Market

Given the uncertainty, we have been targeting government employees, PSU (Public sector undertakings) employees, nationalized banks, and insurance employees. Employees of other least affected industries like pharmaceutical, FMCG, consumer essentials, grocery, cosmetics, alcohol, web development, home entertainment, ecommerce, logistics, and video conferencing are other potential customers. Apart from these, we expect customers from education (learning industry), healthcare and, manufacturing, which may go up and down.

Agricultural output has grown in the economy with bumper crop and great monsoon. So, rural India is another market to tap for pilgrimage and other types of tourisms.

very detailed post! Kudos!!
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