Gemstone microfinance is a non-bank agricultural microfinance cooperative society. It is a registered national member of the Association of Non-bank microfinance institutions of Nigeria (ANMFIN). The society is also registered and regulated in every state where it currently operates.
With an annual turnover of ₦2.3 Billion, the financial services arm (RC: 1587936) of gemstone microfinance has been instrumental to the success stories recorded by over 27,000 active members in the last two years of operation.
In its two years of operation, gemstone microfinance has provided over ₦2 Billion in credit to its members in the agricultural business sector across its thirty -two (32) branches in eighteen (18) states and the capital Territory. The society’s main focus has been the development of crop and livestock production, logistics, food processing and retail subsections.

Gemstone is looking for candidates to fill into the following position:

Digital Marketers
Job type: Full time
Location: Kaduna.
Deadline; 30th November, 2021.

Job Description
• Plan and execute all digital marketing, including SEO/SEM, marketing database, email, social media and display advertising campaigns
• Design, build and maintain our social media presence
• Measure and report performance of all digital marketing campaigns, and assess against goals (ROI and KPIs)
• Identify trends and insights, and optimize spend and performance based on the insights
• Brainstorm new and creative growth strategies
• Plan, execute, and measure experiments and conversion tests
• Collaborate with internal teams to create landing pages and optimize user experience
• Utilize strong analytical ability to evaluate end-to-end customer experience across multiple channels and customer touch points
• Instrument conversion points and optimize user funnels
• Collaborate with agencies and other vendor partners
• Evaluate emerging technologies. Provide thought leadership and perspective for adoption where appropriate
Requirements
• BSc /HND degree in marketing or a related field
• Proven working experience in digital marketing
• Demonstrable experience leading and managing SEO/SEM, marketing database, email, social media and/or display advertising campaigns
• Highly creative with experience in identifying target audiences and devising digital campaigns that engage, inform and motivate
• Experience in optimizing landing pages and user funnels
• Solid knowledge of website analytics tools (e.g., Google Analytics, etc.)
• Experience in setting up and optimizing Google AdWords campaigns
• Working knowledge of HTML, CSS, and JavaScript development and constraints
• Strong analytical skills and data-driven thinking
• Up-to-date with the latest trends and best practices in online marketing and measurement


Method of Application:
Interested applicants should email their CV to: kadunahr@gmail.com

Application Deadline: 30th November, 2021.