Despite not siting its Africa's office in Nigeria, Twitter made clear its target market is Nigeria.

Twitter, the microblogging and social networking service, has announced that it is actively building a team in Ghana and is considering opening an office there.

The company in a post by Kayvon Beykpour and Uche Adegbite, Twitter’s Product Lead, and Director, Product Management, Global Markets, respectively, on Monday said, “Today, in line with our growth strategy, we’re excited to announce that we are now actively building a team in Ghana.”

The social networking service said its new team members would be working remotely under its work-from-home policies while it explores “the opportunity to open an office in Ghana in the future”.

Amid reactions from Nigerians that the continent’s biggest market was snubbed, Twitter said it chose Ghana as the country is a champion of democracy.

It said its decision was informed by Ghana’s “support for free speech and online freedoms.”

It added that Ghana’s recent appointment to host the Secretariat of the African Continental Free Trade Area (AfCFTA) also influenced its decision.

Twitter targets Nigerians for roles

Despite not siting its Africa’s office in Nigeria, Twitter made clear its target market is Nigeria, apparently given its population.

In its job advertisements, the company said of its curator positions: “This role is based in Accra, Ghana and focused on Nigeria.”

It said the ideal candidate to occupy the positions “should have a deep, non-partisan, understanding of Nigerian news and politics.”

It also said candidates with understanding of English Pidgin, Yoruba, Hausa and Igbo, will have advantage.

According to statista.com, in 2020 alone, the number of social media users in Nigeria reached roughly 28 million. Of this figure, 61.4 per cent have active Twitter handles.

However, in Ghana, it said as of January 2021, Ghana registered approximately eight million active social media users, up from six million in 2019. And of this figure, only 28.78 per cent are registered on Twitter.

Despite not siting its Africa's office in Nigeria, Twitter made clear its target market is Nigeria.

FB market cap has more than doubled since the end of 2016, with the company valued at roughly $720 billion

https://www.forbes.com/sites/greatspeculations/2020/08/05/facebook-added-over-350-billion-in-value-since-2016-can-it-repeat/?sh=323401cd17f4

Twitter Market Value Surges To $50 Billion

https://www.forbes.com/sites/greatspeculations/2020/08/05/facebook-added-over-350-billion-in-value-since-2016-can-it-repeat/?sh=323401cd17f4

Facebook users

1.84 billion daily

Twitter Users

192 million daily

The Developer Space aims to support start-up companies and programmers in Africa. Through this office, the African technology community can make use of some resources from Google to carry out their projects.

Additionally, the space will also serve to organize events and gatherings between entrepreneurs, programmers or potential investors. Therefore, the city of Lagos is now more relevant in the field of technologies.



https://www.entertainmentbox.com/google-opens-developer-space-office-in-africa/

festacman:


Honestly, the prevailing environment is not investor-friendly but the decision is for owners of Facebook to make.

Nigerian Startups Secure More Funding In A Single Month Than Whole Of 2020


In a month tech investors decided to open their investment wallets in an unusual manner, five Nigerian startups have found themselves raising $202 million. It is the most investment in a single month since 2019 and beats the whole money raised in 2020.

Flutterwave opened the month of March with a $170 million Series C funding that pushed its valuation to over $1 million; Havenhill Nigeria Limited, a clean energy company raised $4.5 million on the same day as Flutterwave; Kuda Bank followed with $25 million; Termii and Kwik came a day later announcing raising $1.4 million and $1.7 million respectively.

This is the most funding closed in a month since the $200 million investment by Visa in Interswitch. Although Paystack pulled in $200 in the deal with Stripe in October 2020, it is an outright acquisition and so does not count as funding.

The $202 million funding is even more impressive as it eclipses the record of the entire investment in 2020 when about 82 Nigerian startups could only haul in $170 million.

https://innovation-village.com/nigerian-startups-secure-more-funding-in-a-single-month-than-whole-of-2020/

plaindealer:
Why do you think FB which is almost 100 times larger than little Twitter picked Nigerian instead of Ghana?

Why did Google which is 12 times larger than little Twitter picked Nigeria instead of Ghana?

Our TECH sector in Nigeria generated more global investment so far this year than the whole of Last, more than the whole of Ghana and their Twitter office can dream of.

Obviously, little Twitter doesn't want to compete with their BIG TECH elders in Nigeria so they settled for little Ghana, Ghana can keep small twitter, we have the big players in Nigeria.

donbachi:
U owe nigeria an explanations.

Beremx:
you are jubilating about the larger percentage of users of Facebook against Twitter. You should be more concerned about their reasons for opening office in Ghana. Who cares about the population of users?
EndSars became worldwide success because of Twitter and not Facebook.

plaindealer:




Were you concerned when FC decided to open an office in Nigeria?

Did you cry, moan and yell on behalf of Ghana?

Were you concerned when google opened their first developer office space in Africa right here in Lagos Nigeria?

Did you cry, moan and yell on behalf of Ghana?

Why should we be concerned over small Twitter opening common empty office in Ghana especially when at the end of the day, Nigeria is still going to be the sole beneficiary?

You people are not serious, you hate your own country so much that you think countries that are below you are actually above you when in fact they are not.

Sad effects of low self-esteem.

PetroDolla2020:
Crap! Is Nigeria, Ghana’s mate? Pure rubbish!

plaindealer:
Twitter open a common office in Nigeria to serve the Nigerian market and in effect boosting our TECH sector and contributing to our massive GDP and IGR base.

...but the common twitter office is just an office, a ghost office because they are hiring 11 people to work from home..


Wetin eleven people working from home in small Ghana to serve us and boost our economy here in Nigeriafit do to us?


This whole Twitter and Ghana thing is comedy for real.

God Bless Nigeria.

PetroDolla2020:

Be deceiving yourself, huh? Your eyes go clear. Massive GDP my azz. Do you even know Ghana has a higher per capita GDP than Nigeria? I bet you didn’t know, huh? Just posting crap upanddown

In a month tech investors decided to open their investment wallets in an unusual manner, five Nigerian startups have found themselves raising $202 million. It is the most investment in a single month since 2019 and beats the whole money raised in 2020.

https://innovation-village.com/nigerian-startups-secure-more-funding-in-a-single-month-than-whole-of-2020/