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Ahmed Musa Unveiled As Pop Cola Ambassador (Photos, Video) / Coca-Cola Loses $4 Billion As Ronaldo Removes Soft Drink To Endorse Water / Cristiano Ronaldo Gesture Has Caused '$4 Billion' Loss For Coca-cola :/ (2) (3) (4)
|Cristiano Ronaldo's Gesture Costs Coca Cola Four Billion Dollars by Great100000: 6:57am On Jun 16|
The value of Coca Cola fell in the region of four billion dollars after Cristiano Ronaldo disparagingly removed two bottles from their place at his press conference on Monday.
The Portugal star is known to be a keen advocate of healthy living and is not a fan of fizzy drinks such as Coca Cola.
Upon arriving for his media duties ahead of Portugal's opening Euro 2020 game against Hungary, the attacker sat down and then pushed two bottles of Coke to one side. He then pointedly raised a bottle of water.
The message was clear and, as well as going viral on social media, it has had an impact on the financial world too.
Coca Cola shares dropped from 56.10 dollars to 55.22 dollars almost immediately after Ronaldo's gesture, meaning the company's value fell from 242bn dollars to 238bn dollars.
If anyone was in any doubt over the power of Ronaldo's words and actions, they won't be now.
This isn't the first time Ronaldo has spoken out against carbonated drinks, having previously told of how he tries to avoid his son consuming them.
"Occasionally my son drinks Coca Cola or Fanta and eats crisps and he knows I don't like that," Ronaldo has said in the past.
|Re: Cristiano Ronaldo's Gesture Costs Coca Cola Four Billion Dollars by ValCon888: 7:01am On Jun 16|
Look at how Ronaldo is using Coca Cola to play football. He put the coke bottle one side and they lost four billion dollars. That means if he throws the bottle away the whole company will collapse.
The undisputed GOAT.
|Re: Cristiano Ronaldo's Gesture Costs Coca Cola Four Billion Dollars by Ahmed0336(m): 7:23am On Jun 16|
You can say that again.
He is the greatest footballer the world has seen.
|Re: Cristiano Ronaldo's Gesture Costs Coca Cola Four Billion Dollars by Great100000: 8:03am On Jun 16|
I will also troway my Sobo bottle and bring ordinary water
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