Post Oak Motor Cars (POMC) and crypto custody firm NYDIG recently announce a partnership that enables the Houston-based auto dealer to sell vehicles through Bitcoin-backed loans.

The partnership with the Bitcoin-focused financial services firm will give POMC’s customers access to a fully-fledged suite of Bitcoin (BTC) services, including custody and lending.
Integrating Bitcoin into company’s business operations
“The collaboration will enable POMC to offer customers access to NYDIG’s institutional-grade, 100% cold storage custody solution,” read the announcement.

“The product does not require customers to make any interest payments during the life of the loan,” according to the press release, which explained that customers who don’t wish to sell their Bitcoin can access a portion of its value by borrowing USD, using Bitcoin as collateral. 
Thanks to NYDIG’s full-stack platform, the partnership will also enable POMC to use its appreciated Bitcoin treasury holdings to finance further expansion, and allow the company’s employees to allocate a portion of their paychecks to Bitcoin

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