SMS Gateway messages can be used in several ways to boost the growth of your business. During a special event like a big sale or offers on limited stock, you can broadcast one message to several people at the same time with no extra work put in to connect to each one manually. Broadcast messages can also be used to send general new product details, or ongoing trends related to your products. It can also be an option to send multiple people new recommendations based on similar interests and preferences, so many of them can opt for the same products or services and it can lead to its active sale.

Broadcasting is especially useful to relay emergency notifications that need to reach a large group of people, customers and employees alike. For instance, if the store is facing any issues online with its webpage, it can send out an apologetic message to everyone working on use the site, apologizing for the inconvenience caused and confirming that the site is down. This is an announcement that reaches much faster through broadcasting rather than manually informing every person that needs to know. Similarly, system outages, security breaches, or general events that cause an emergency shut-down, are notices that need to reach people at the soonest, which is executed by SMS broadcast.