₦airaland Forum

Everything is shutting down in Nigeria . Help us God

They say a company is only as good as its decision makers. Not to sound mean, but I remember how arrogant this Njoku guy was, back in the day. He appeared to be one of those folks who allowed the CEO tag get into his head. I empathize with him and those who invested in this business venture though. Not easy seeing all you worked for go down the drain

Omoh!
No be small thing o

who dey stream in nigeria

With the cost of data, u will now pay for streaming subscription again...

He go hard for streaming paid services in naija

The best thing for streaming service is to have different revenue models

Ads model still remain best revenue model in Nigeria

olawaleatanda:
Still blaming tinubu for his misfortunes

Did you read the article?

Go and read the article!

DEXTROVERT:
When
Contents
Free movie sites dey

Next
Is
Dstv

I have
More than 2 apps for football streaming
On my android

please can you share the names of these football sites you use for football streaming?…been searching for one

Any subscription-based pay-TV programme that concentrates fully on the Nigerian market will fail. There's no other way. You either go the way of YouTube and Spotify by bombarding people with ads to make up for their low purchasing power and poverty, or pack up. Another way is to make your money by stealing user data, then sell to willing partners abroad. But if your aim is to convince Nigerians to pay for streams, apps, or anything they can easily get a counterfeit from China or a fraudulently-hacked alternative that allow multiple users (e.g., Truecaller Pro, Canvas, Capcut, Netflix, Apple Music etc.), you have already failed before you even begin. They will never pay because they can't afford it.

Unfortunately, we don't even see our inability to afford basic things like that as a problem because of our strong affinity for failed governance. In fact, Nigerians consider their low purchasing power and inability to afford the very basic things of life as smartness because there is always that fake engineer and hacker willing to bypass the due process as well as a professional politician willing to convince them to exercise the same level of patience their great grandparents had.

Ordinary Grammarly Pro subscription, many can't afford. Microsoft Office installation, they still can't afford, instead we run to computer village, the home of fake counterfeit software, looking for a fake uncertified engineer to install a fake software or a fake movie site that sells their data to American and Chinese companies for crumbs.

DEXTROVERT:
When
Contents
Free movie sites dey

Next
Is
Dstv

I have
More than 2 apps for football streaming
On my android

pls share those football streaming apps

occfx:
Who dash am 200m dollars?

Just the way the other clown who built shanties by the ocean side claimed he spent billions of dollars.

Rubyjade:
Did DStv have the infrastructure when they came to Nigeria?

Lmaooo. See how this one dey talk? Do you know how much DSTV invested when they launched in Nigeria? And you are comparing Multichoice with IrokoTV that was starting from scratch.

Sucre6:

These are business the government should give tax holidays and support in anyway to survive since it's an indigenous company, but no they are clueless they don't even have idea the revenue the company could pull inside the GDP

Government should kuku give every business tax holiday including Kabiru the mechanic and Iya Nkechi the Okpa seller. Not to forget Muhammed the Suya seller .

Then, people like you will clap for the government.

Chummynoni:
Everything is shutting down in Nigeria . Help us God

lol 😂

☺️

EponObi:
Lmaooo. See how this one dey talk? Do you know how much DSTV invested when they launched in Nigeria? And you are comparing Multichoice with IrokoTV that was starting from scratch.

IROKO TREE has FALLEN

prettytasha:
And one rubbish statistics yesterday is saying stocks increased. When naira has been heavily devalued

That report is meant to tease the urban bandit 20k online crew to have something to talk about.

Did you see how that white bearded he goat reno pointed a slim finger at fidelity bank for its growth? So sad reality has become fiction.

Wealthoptulent:
IROKO TREE has FALLEN

Lmaooooo. May God forgive you. Na someone lifetime ambition you dey meme like this. Lol.

Jokes aside, make him take the lesson and utilize it in his next venture. I wish him well.

People fail to understand the importance of a well run economy and the need to hold elected officials accountable and responsible for it.

That is what happens in other climes. Democracy is meant for the upliftment of people and the betterment of their lives within the geographical space of a country.

But here things are taken for granted and it affects everyone. You cannot have personal and business success across the board when your country is in a permanent decline, permanent austerity, permanent economic and social crises causes by our collective negligence.

Nothing is in isolation. The middle class has been crushed, ground to powder in Nigeria and those businesses that serve them will not survive. If an economy is reduced to the very basics of food, healthcare and security how many enterprises can succeed, how many jobs can be created out of just those 3 sectors, how much wealth is harvestable from them... little.

Nigerians have to step up and stop defending mediocrity in governance under any guise. Economies worse than ours, countries structurally more deficient and under worse security challenges have been turned around now and throughout history but by demand driven people, people willing to sacrifice their interests, sentiments and passions for the greater good.

If we stay ambivalent, unconcerned or pretentious the storms will still hit and soon than later everyone will be affected.

Sorry for their loss... our collective loss.

The executives are already rich on VC funds. I don't feel sorry for them at all.

Paying for streaming in Nigeria isn't all that popular . They should have done their study very well before investing .
Instead of investing such huge amount on streaming ,they should rather have invested in making good movies .
Netflix and showmax too will soon come out with their own stories too. Nigeria is a very harsh place to invest in most especially for foreigners coming with foreign ideas . Naija ma different place entirely

You for build power station, factory, Farm with that money.

tit:
You for build power station, factory, Farm with that money.

I swear ,they just wasted the money. They didn't do their due research very well .

EponObi:
Lmaooooo. May God forgive you. Na someone lifetime ambition you dey meme like this. Lol.

Jokes aside, make him take the lesson and utilize it in his next venture. I wish him well.

That is what I am saying.
Nigerians never take anything serious. They play the fiddle while their lives and lifetime of which they have only one goes up in smoke.

Tomorrow they will hope someone from a more successful country built by more dertermined people will come bail them out with debts or investment when they cannot see to the success of their neighbors.

Any by the way what is the guarantee that the next venture will be a success when there is no light at the end of the economic tunnel, when there is no tract record of leadership improving the fortunes of the country. He will be condemned to a life of 100 million dollar gambles until he looks for fertile countries to invest in.

Nigerians should sit up and start exerting pressure to bring about a real transformation of this country by restructuring and revolution.

Some form of entertainment can't work in nigeria

Especially if it can't be tweak to incorporate fraud, drug, sexual immorality

Filming streaming services is very challenging and competitive even Netflix isn't having it funny now unless they reevaluate and restrategize.

Wrong, for Nollywood movies, just watch youtube. YouTube was the one that killed you and other Nollywood paid medium and the creators do not need to share their profits with you. Since we started using YouTube I have paid for dstv since 2021.

Rubyjade:
Did DStv have the infrastructure when they came to Nigeria?

May ignorance not kill you. Dstv uses a different infrastructure from Iroko TV. Iroko is a streaming platform which means it uses data not satellite transmission. At the time he launched, we didn’t the data infrastructure to support streaming. Secondly his business model require remote online payment platforms which only became possible in the last few years. DSTV had physical offices where you could go to pay your subscription.

By the time these facilities (data and online payment) became available 2 things happened 1) the big boys (Netflix etc) saw the opportunity and moved in and 2) he had probably run out of money and could not compete and likely had no unique content or even the funds to advertise….Have you ever seen an Iroko TV advert?

Also some of these ideas are only viable if you can capture the masses, the masses can’t afford it, I keep saying that the elite are not that many! After 30+yrs in the country, DSTV has only 2m subscribers in a country of 200m people! Around the time Iroko started DSTV had only about 50k subscribers but they could push ahead because they didn’t have much infrastructure/ overhead costs. Like I said all they had to do was beam their existing satelite to Nigeria and sell dishes and decoders. Their content and infrastructure was already paid for by their SA operations. Nigeria was more of less low risk incremental revenue with minimal investment.

I was in England at the time he launched and I knew he was going to fail!

There are some ideas some of us who have lived abroad think we can transport to Nigeria and we get so blinded with emotion and optimism, we don’t realize Nigeria isn’t ready for it. A good example is EV charging stations. It is a good idea and it will eventually become a norm in Nigeria but I can guarantee you that the early adopters will fail. And the person or people who will succeed are those who come in later when the timing is right!


So to answer your question, the infrastucture existed for DSTV. In fact the road could not have been any easier for DSTV. They simply beam the same existing content they had in South Africa to Nigeria, till date they can’t be bothered to remove South African adverts. All they had to do was sell you a dish. It might shock you that abroad dishes and decoders are free!

Reference:
That is what I am saying.
Nigerians never take anything serious. They play the fiddle while their lives and lifetime of which they have only one goes up in smoke.

Tomorrow they will hope someone from a more successful country built by more dertermined people will come bail them out with debts or investment when they cannot see to the success of their neighbors.

Any by the way what is the guarantee that the next venture will be a success when there is no light at the end of the economic tunnel, when there is no tract record of leadership improving the fortunes of the country. He will be condemned to a life of 100 million dollar gambles until he looks for fertile countries to invest in.

Nigerians should sit up and start exerting pressure to bring about a real transformation of this country by restructuring and revolution.

I agree with you. Another perspective, there are very lucrative businesses that will more than thrive with a $100m war chest in this country. If I have that kind of arsenal, I will cater to Nigerians' need not want. Streaming platform like IrokoTv just doesn't sit right with this country at the moment. Some things that should be basic like this are luxuries in this area. Even giants like Netflix struggles. Spotify and Apple Music seems like the only platform doing well here. Hummmm... music platforms. I'd love to know the best performing niche in Nigeria between the movie and music industry.

descarado:
Subscribed. They show mediocre movies. None is ever full movie. Very hard to navigate. Nigerians in diaspora were using that streaming site but they are so lax to effect new changes and move with the train. Most times, you can't even watch what they claim they have. And they have so little to chose from. So annoying I ended it before the end of one month.
Customer care is zero.
I remember when diasporians were complaining bitterly about their customer care here. One female name in particular.

They started and thought they have monopoly and did the Nigerian thing. Customers flee. I went back to them again but it was worst. They destroyed themselves. Also, they should have promoted their platform on social media very well.
Although I saw them on youtube, their promotion was archaic. They will show you advert and tell you to join them. Phew. Who does that now especially when you are looking for customers. Besides,Nigerian movies are enjoyed by Africans a lot.

i remember the founder bragging one day that nobody can beat him in the streaming business and that he has connections and VC money to scare eveyone.

too much ego took over him

You can even see how he framed it that they existed Nigeria instaed of him to admit that they failed woofully because of competition and lack of innovation

Lol. Does he even understand true meaning and value of 100 million dollars? Clown