₦airaland Forum

Welcome, Guest: RegisterLoginWith GoogleTrendingRecentNew

Stats: 3,327,242 members, 8,429,995 topics. Date: Friday, 19 June 2026 at 05:41 PM

Toggle theme

How 9mobile Became Mtn's Number One Customer In Nigeria - Phones - Nairaland

Nairaland ForumScience/TechnologyPhonesHow 9mobile Became Mtn's Number One Customer In Nigeria (16265 Views)

1 2 Reply (Go Down)

How 9mobile Became Mtn's Number One Customer In Nigeria by DiamondsAreFore(op): 8:48am On Aug 07, 2025
On July 2, MTN Nigeria announced a three-year national roaming agreement to allow 9mobile subscribers to access MTN’s extensive network infrastructure across the country.

The deal was signed with the Emerging Markets Telecommunications (EMT) Services Limited — operators of 9mobile — following the approval of the Nigerian Communications Commission (NCC).

In a corporate filing on the Nigerian Exchange Limited (NGX), MTN had said the agreement would enable 9mobile customers to roam seamlessly on its network, promoting industry collaboration and improving operational efficiency.

Both telcos believe the roaming arrangement will contribute to a more effective use of telecommunications resources and accelerate efforts to expand connectivity across the country.

Officially confirming the partnership at a press briefing on July 4, Obafemi Banigbe, the chief executive officer (CEO) of 9mobile, said the service was being tested to ensure seamless connectivity for subscribers.

“We expect that all our tests will be completed over the weekend. So, we expect that within the month of July, we will be able to have a rollout across the country based on the outcome of the tests that we have done,” Banigbe said.

WHAT IS ROAMING?

A popular term, roaming is an aspect of infrastructure sharing in the telecoms industry. According to the NCC, the service enables a mobile subscriber to automatically make and receive voice calls, send and receive data, or access other services when travelling outside a particular network geographical area by utilising the network coverage of other networks.

The service is facilitated through agreements between different network operators, allowing users of one network to use the services of another network – a crucial framework for maintaining seamless connectivity for mobile users who are on the move.

WHY WAS IT NECESSARY?

The recent outburst of 9mobile subscribers over the telco’s poor service is the result of the quiet struggles of the company, which has led to the dumping of the network. 9mobile’s customer base has shrunk from 3.63 million in December 2023 to 2.6 million as at May, according to data from the Nigerian Communications Commission (NCC).

The company’s network reliability has steadily declined, marked by outages, poor coverage, and slow internet speed. According to reports, limited investment under new owners, LightHouse Capital, has worsened the situation. The roaming deal with MTN is seen as a critical lifeline for 9mobile — an operator struggling to serve its 1.55 percent market share.

WHAT ARE THE TYPES OF ROAMING SERVICES IN TELECOMS SECTOR?

The two main types are national and international roaming services.

International roaming occurs when a user travels to a different country and connects to a local network operator in that country, allowing the user to maintain mobile services while abroad. The downside is that it is more expensive as it attracts higher costs.

National roaming, on the other hand, happens when a mobile user connects to a different network operator within the same country. This is adopted in areas where the user’s home network may have limited or no coverage, allowing access to services via another domestic network. The MTN-9mobile deal is a national roaming arrangement.

HOW DOES IT WORK?


According to Javna, a communications technology provider, roaming functions through a coordinated process between the home network (the original service provider of the user) and the visited network (the local network in the area where the user is travelling). The process includes identification and authentication, agreement check, service provision, and data transfer.

Javna said when a mobile user travels to a different area, their device sends a signal which is picked up by the local (or visited) network. The visited network identifies the user’s home network through their SIM card information and requests authentication, which also involves checking if there is a roaming agreement with the user’s home network. If such an agreement exists, it allows the device to access its services: voice, SMS, and data services.

The usage details are recorded by the visited network and sent to the home network, which then calculates the charges based on predetermined roaming fees and includes them in the user’s bill.

WHAT IS THE STATE OF 9MOBILE’S NETWORK INFRASTRUCTURE UNDER THE ROAMING DEAL?

At the aforementioned press conference, Banigbe informed journalists that the deal with MTN will only apply to areas where 9mobile currently lacks coverage, stressing that the company still has its own network infrastructure.

But industry stakeholders disagree with his position.

TheCable understands that 9mobile “has no network at the moment”, since the roaming deal is active. A source said the company’s base stations are shut down, indicating that their spectrum is not in use. More so, the roaming agreement reportedly grants MTN access to 9mobile’s 900 MHz, 1800 MHz, and 2100 MHz frequency bands.

WHO PAYS FOR IT?

Typically, roaming attracts additional costs when a mobile user accesses services outside their home network’s coverage area, especially during international roaming.

The MTN-9mobile deal is a commercial arrangement based on a framework that is “profitable to MTN and affordable to 9mobile”.

Under the agreement, billing for subscribers and other services will remain unchanged, further suggesting that 9mobile – described as MTN’s number one customer – will bear all costs attached to the deal.

“If your number is active, meaning you have recharged within the last 90 days, you don’t need to re-register. If you haven’t recharged, you simply recharge, and you will be able to latch onto the 9mobile network just like before,” Banigbe had said.

IS THIS THE FIRST ROAMING AGREEMENT BETWEEN BOTH TELCOS?

The latest agreement is not the first. In 2020, the NCC granted approval for the telcos to conduct a three-month trial of the national roaming service. The trial approval covered a few local government areas in Ondo state.

Umar Garba Danbatta, the former executive vice-chairman (EVC) of NCC, said the primary objective of the national roaming service trial was to encourage network resource sharing among operators.

Apart from the previous and current MTN-9mobile agreements, TheCable understands that there have been roaming and infrastructure sharing discussions among several operators, but not all have progressed to full commercial implementation.

“Some have taken the form of passive infrastructure sharing, while others have explored active network sharing models,” said Tony Izuagbe Emoekpere, president of the Association of Telecommunications Companies of Nigeria (ATCON).

However, the MTN-9mobile deal remains the most prominent public example of active roaming between two mobile network operators in Nigeria.

Elsewhere, MTN South Africa struck a national roaming deal with Cell C, a telecom firm in the region, in 2018.

WHAT ARE INDUSTRY EXPERTS SAYING ABOUT THE AGREEMENT?

Speaking in the organisation’s half-year financial statement, Karl Toriola, MTN’s CEO, said the agreement aligns with the telco’s 2025 strategy and underscores “our commitment to industry collaboration and sustainability, in support of the NCC’s vision of a fully connected Nigeria and deepening market inclusion”.

Emoekpere described the deal as a positive development for the industry that represents a practical step toward improving service quality, expanding coverage, and optimising existing infrastructure.

He said the development also demonstrates how collaboration — rather than isolated competition — can support universal service goals and address persistent gaps in underserved areas.

Emoekpere said ATCON commends both parties for taking the step, and fully supports infrastructure sharing and collaborative partnerships that enhance service delivery while ensuring fair market dynamics.
https://www.thecable.ng/explainer-the-roaming-deal-that-made-9mobile-mtns-number-one-customer/

Re: How 9mobile Became Mtn's Number One Customer In Nigeria by BlackViper: 8:59am On Aug 07, 2025
Hahaha😂So MTN has now become a juggernaut in Nigeria's telecom service sector to the point where newer industry entrants like 9mobile are now paying them roaming services to use their infrastructure

No wonder 9mobile data tariffs are so expensive. They're obviously dumping the cost of paying for the roaming services on their customers/subcribers

I guess the hey days of telcos gradually developing and building up their own critical infrastructure is officially over now

With the way things are going now, I won't be surprised if GLO also has to start paying MTN roaming fees, which would be a huge embarrassment to the country.
Re: How 9mobile Became Mtn's Number One Customer In Nigeria by bunmioguns(m): 9:46am On Aug 07, 2025
Nice one, I have to migrate my 9mobile sim to MTN... glad they took the decision
Re: How 9mobile Became Mtn's Number One Customer In Nigeria by fineboynl(m): 9:46am On Aug 07, 2025
No wonder Mtn is now very slow now. Especially in the evening. Mtn network is fast in the morning but terrible in the evening
Re: How 9mobile Became Mtn's Number One Customer In Nigeria by fabinfos(f): 9:47am On Aug 07, 2025
Lol, does 9mobile still exist?

Not enough original content
Please take a moment to write a quality post with at least 40 characters.
Re: How 9mobile Became Mtn's Number One Customer In Nigeria by 11doubledee: 9:47am On Aug 07, 2025
grin grin grin
One begins to wonder what the standards and conditions are to be issued an operating licence.
Re: How 9mobile Became Mtn's Number One Customer In Nigeria by richeeyo(m): 9:47am On Aug 07, 2025
BlackViper:
Hahaha😂So MTN has now become a juggernaut in Nigeria's telecom service sector to the point where newer industry entrants like 9mobile are now paying them roaming services to use their infrastructure

No wonder 9mobile data tariffs are so expensive. They're obviously dumping the cost of paying for the roaming services on their customers/subcribers

I guess the hey days of telcos gradually developing and building up their own critical infrastructure is officially over now

With the way things are going now, I won't be surprised if GLO also has to start paying MTN roaming fees, which would be a huge embarrassment to the country.
If you know the history of telecom in Nigeria
You would never say 9mobile is a new entry
That the most sold network in Nigeria
From one buyer to the other, the origin of 9mobile (econet) has been since day one
Re: How 9mobile Became Mtn's Number One Customer In Nigeria by LARRYOBRAIN(m): 9:47am On Aug 07, 2025
Okay now, good to know.
Please take a moment to write a quality post with at least 40 characters.
This will make the forum more interesting for everyone.
Re: How 9mobile Became Mtn's Number One Customer In Nigeria by QueenVaji: 9:48am On Aug 07, 2025
Nnnhhjjjjnnbbbbbbhhhhhhhhhhgggggggggggggggggggggvgvg
Re: How 9mobile Became Mtn's Number One Customer In Nigeria by AishaDant(f): 9:50am On Aug 07, 2025
I need to migrate my 9mobile to glo asap. 😏

Not gonna allow them use me to pay for their roaming 😑
Re: How 9mobile Became Mtn's Number One Customer In Nigeria by fineboynl(m):
BlackViper:
Hahaha😂So MTN has now become a juggernaut in Nigeria's telecom service sector to the point where newer industry entrants like 9mobile are now paying them roaming services to use their infrastructure

No wonder 9mobile data tariffs are so expensive. They're obviously dumping the cost of paying for the roaming services on their customers/subcribers

I guess the hey days of telcos gradually developing and building up their own critical infrastructure is officially over now

With the way things are going now, I won't be surprised if GLO also has to start paying MTN roaming fees, which would be a huge embarrassment to the country.
Mtn is own by whites. Same thing with Airtel by Indians. Any tech controlled by Nigerians hardly ever works in this country.

9mobile own by banks and some politicians.
Re: How 9mobile Became Mtn's Number One Customer In Nigeria by tizzle(m): 9:52am On Aug 07, 2025
The network is so poor that you can't even port to another network... With this development, more customers will port
Re: How 9mobile Became Mtn's Number One Customer In Nigeria by Faposky95: 9:53am On Aug 07, 2025
BlackViper:
Hahaha😂So MTN has now become a juggernaut in Nigeria's telecom service sector to the point where newer industry entrants like 9mobile are now paying them roaming services to use their infrastructure

No wonder 9mobile data tariffs are so expensive. They're obviously dumping the cost of paying for the roaming services on their customers/subcribers

I guess the hey days of telcos gradually developing and building up their own critical infrastructure is officially over now

With the way things are going now, I won't be surprised if GLO also has to start paying MTN roaming fees, which would be a huge embarrassment to the country.
Businesses in this country always tend to this trend where you notice only one major player standing quite head over others.
Though allowed, why is the government not keying into raising the bar so competition may thrive.
That's how jobs will be created
Re: How 9mobile Became Mtn's Number One Customer In Nigeria by AntiChristian: 9:54am On Aug 07, 2025
Na those wey use the number register for important records na them go remain!
Re: How 9mobile Became Mtn's Number One Customer In Nigeria by tizzle(m): 9:55am On Aug 07, 2025
richeeyo:
If you know the history of telecom in Nigeria
You would never say 9mobile is a new entry
That the most sold network in Nigeria
From one buyer to the other, the origin of 9mobile (econet) has been since day one
Very wrong. 9mobile was Etisalat
Econet is now Airtel and is the most sold network in nigeria
Re: How 9mobile Became Mtn's Number One Customer In Nigeria by czar2k16(m): 9:56am On Aug 07, 2025
richeeyo:
If you know the history of telecom in Nigeria
You would never say 9mobile is a new entry
That the most sold network in Nigeria
From one buyer to the other, the origin of 9mobile (econet) has been since day one
Easy with the lies abeg!!!!

ECONET of yesterday is the Airtel of today.

Re: How 9mobile Became Mtn's Number One Customer In Nigeria by themanderon: 9:56am On Aug 07, 2025
Will their calls and data not be expensive seeing they now depend on mtn infrastructure for their operations? They should have outrightly sold out instead of wasting their time.
Re: How 9mobile Became Mtn's Number One Customer In Nigeria by Kakamorufu(m): 9:59am On Aug 07, 2025
richeeyo:
If you know the history of telecom in Nigeria
You would never say 9mobile is a new entry
That the most sold network in Nigeria
From one buyer to the other, the origin of 9mobile (econet) has been since day one
9mobile was formerly etisalat.
Not econet. Weldone
Re: How 9mobile Became Mtn's Number One Customer In Nigeria by alphaconde(m): 10:01am On Aug 07, 2025
eTISALAT.

Very badly managed company.

They got their advertisement right but got management wrong
Re: How 9mobile Became Mtn's Number One Customer In Nigeria by Payperboii(m): 10:07am On Aug 07, 2025
11doubledee:
grin grin grin
One begins to wonder what the standards and conditions are to be issued an operating licence.
You get the point. Get a licence, try finding investors, onboard new customers , give them premium service courtesy of the roaming and off you go.
Being a billionaire won't be hard is ideas automatically meant money
Re: How 9mobile Became Mtn's Number One Customer In Nigeria by DGreat104(m): 10:14am On Aug 07, 2025
Re: How 9mobile Became Mtn's Number One Customer In Nigeria by Stevosty: 10:24am On Aug 07, 2025
9mobile don port to mtn finally, Saka has been vindicated.
Re: How 9mobile Became Mtn's Number One Customer In Nigeria by Tunmise40: 10:29am On Aug 07, 2025
Lol
I wish 9mobile the best ooo
22. Don't ask Nairaland members for contact details (email, phone, bbpin) or investments.
Re: How 9mobile Became Mtn's Number One Customer In Nigeria by MyExpression(m): 10:39am On Aug 07, 2025
So what then is the competitive advantage 9mobile has?

It's better their subscribers all switch to MTN
Re: How 9mobile Became Mtn's Number One Customer In Nigeria by richeeyo(m): 10:42am On Aug 07, 2025
Kakamorufu:
9mobile was formerly etisalat.
Not econet. Weldone
Etisalat was formerly what sir
You definitely don't know
Or you definitely a Gen Z
😂😂😂😂😂😂😂
Re: How 9mobile Became Mtn's Number One Customer In Nigeria by MyExpression(m): 10:48am On Aug 07, 2025
themanderon:
Will their calls and data not be expensive seeing they now depend on mtn infrastructure for their operations? They should have outrightly sold out instead of wasting their time.
Most international courier services use in Nigeria, charge lesser and ship thru DHL

They get alloted space on a premium arrangement.

So while DHL charge you as a single shipment customer, these other courier services get large discount for their allotment...and can charge whatever they like and combine goods together to ship as a company.

The network of mtn might receive more payload, but they get to have bulk and consistent patronage from the contract with 9mobile.
Mtn isn't building new infrastructure to accommodate 9mobile, its just plug and play.

9mobile won't need to install more infrastructure, they only plug in to support their customer base...and can charge less, since they are only paying to plug into mtn' network...and mtn won't charge them as much as they charge their own individual customers.

Not only 9mobile, there is always negotiations for discounts if you're a corporate entity.
Re: How 9mobile Became Mtn's Number One Customer In Nigeria by JustPowerApps(m): 10:48am On Aug 07, 2025
What a fall from grace, one network becoming the customer of another. grin
Re: How 9mobile Became Mtn's Number One Customer In Nigeria by Lisaint(m): 10:51am On Aug 07, 2025
richeeyo:
If you know the history of telecom in Nigeria
You would never say 9mobile is a new entry
That the most sold network in Nigeria
From one buyer to the other, the origin of 9mobile (econet) has been since day one
Econet is different from etisalat oooo
Econet na airtel now

You’re mistaken sir
Re: How 9mobile Became Mtn's Number One Customer In Nigeria by sexy74(m): 10:56am On Aug 07, 2025
richeeyo:
If you know the history of telecom in Nigeria
You would never say 9mobile is a new entry
That the most sold network in Nigeria
From one buyer to the other, the origin of 9mobile (econet) has been since day one
9mobile was never Econet.
9 mobile started from Etisalat
Re: How 9mobile Became Mtn's Number One Customer In Nigeria by dydx2020(m): 11:36am On Aug 07, 2025
Now, does it mean I can buy MTN recharge cards on 9mobile line....cos I've been trying to recharge and it's not going with 9mobile.

Explanation pls
1 2 Reply

How To Check Your MTN Number In 2025: A Quick GuideHow To Synchronise Your MTN Number And NIN With Your Mobile PhonePls Help My Friend MTN Number Is Been Used For Whatsapp By Someone Else.234

8 Acts We Find Most Irritating On Social Media, What’s Yours?Trying To Use My CAST SCREEN Feature On My PhoneGet 6 Times Bonus On Every Recharge Using MTN Startpack Promo Plan