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Should I Specialize In Paid Ads Or Content Marketing? - Career - Nairaland

Nairaland ForumNairaland GeneralCareerShould I Specialize In Paid Ads Or Content Marketing? (132 Views)

Poll: Which aspect of digital marketing should I specialize in?

Paid Ads 0% (0 votes)
Content Marketing (No social Media) 0% (0 votes)
This poll has ended

1 Reply (Go Down)

Should I Specialize In Paid Ads Or Content Marketing? by durentboi(op): 2:38pm On Jan 24
Good day guys.
Please I need your advise to make the right career choice.
Please can you help me make a decision.

I've been learning

1.paid ads (Meta and Google ads)
2.content marketing (writing and optimizing conversion assets like landing page, sales page, lead magnets). I optimize them using A/B testing
3.SEO
4.GTM/GA4 analytics
5.Social Media management
6.HTML/CSS/JS for coding pages onto website after writing them. I also learnt how to use no code builders like Framer and systeme.io

I have been learning all this over the past 1 year.


And now I want to specialize, because I can't do everything.

The two options have GTM/GA4 analytics, html/css/js and no code builders added.

But the decision is between paid ads and content marketing (which involves writing and optimizing website content, no social media posting).

Which should I go for? Paid ads or content marketing?

Please mods help me get more visibility.
Lalasticlala
Re: Should I Specialize In Paid Ads Or Content Marketing? by durentboi(op): 6:03pm On Jan 24
PropertyNR:
Do paid ads. its ever green and specialized, despite AI.
Content marketing is saturated.
SEO is dying with AI overview.
Social media management may probably be automated. but its also a good choice.
thanks so much man. I would do as you've said
Re: Should I Specialize In Paid Ads Or Content Marketing? by durentboi(op): 7:29pm On Jan 24
More response please. Please cast your votes.
Re: Should I Specialize In Paid Ads Or Content Marketing? by durentboi(op): 11:38am On Jan 25
Please respond
Re: Should I Specialize In Paid Ads Or Content Marketing? by xkunzo(m): 11:23am On Jan 28
Content marketing is best, Paid ad specialist long time for growth
1 Reply

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