Welcome, Guest: Register On Nairaland / LOGIN! / Trending / Recent / New
Stats: 3,148,906 members, 7,802,947 topics. Date: Saturday, 20 April 2024 at 04:47 AM

4 Reasons Why Blogging Is Good For Your Business - Webmasters - Nairaland

Nairaland Forum / Science/Technology / Webmasters / 4 Reasons Why Blogging Is Good For Your Business (4352 Views)

Rejoinder: Blogging Is Not Dead In Nigeria / Why Blogging In Nigeria Is Boring / Aminat Olajumoke Ajibola Amiloaded: "Blogging Is Not For The Feeble-minded" (2) (3) (4)

(1) (Reply) (Go Down)

4 Reasons Why Blogging Is Good For Your Business by Doerstech(m): 7:12am On May 22, 2018
What ways can you really show that you’re an expert in what you do? How can you tell your current and potential customers that you know what you’re doing if not through your blog?

Do you want to show what and what you know about your business? Drive free traffic to your site? generate and convert leads? then you must and should start blogging.

1) Showcase Your Expertise and Grasps of Your Business to Your Existing and Potential Customers
How else can you showcase the full grasps and knowledge of your business and niche to your clients and potential customers? How else can you answer their questions in a way that they will be fully aware and certain that you know what you’re talking about if not through your website blog posts?

Aside from doing any of the above, your blog posts focusing on the questions and proffering solutions to the needs of your clients enables you to engaged and create a lasting relationship with them.

One example of the above is one of our clients (Fusion Nest Fertility Center). Through their blog, Fusion Nest have answered client’s questions which often comes via their emails and direct messages on their social media channels.

The clients become more informed seeing their questions answered and then this translate into trust and later sales.
So what questions are your clients asking? What and what do you know about your business that can be of extra benefit to your clients? It’s time to showcase them to the world through your blog.


Read - The Difference Between Website and Blog https://www.nairaland.com/4447988/what-difference-between-website-blog
https://doerstechnologies.com.ng/what-is-the-difference-between-a-website-and-a-blog


2) It Gives Search Engines Robots Something To Feed On, thereby Driving Free Organic Traffic To Your Site.

Ultimately what every website owner want’s is for sale to come through their websites and this can only be possible when your site attracts not just regular traffic, but the right ones and this is what your blog offers you on a platter of gold.

It’s a disservice to any/every business website if the blog part of the site is not activated or not active. You possibly won’t be creating new pages all the time or update the pages you have as often as it’s necessary for search engines to notice as a blog wound do.

Every well researched and optimized new blog post on your site, is one new index opportunity for your site and another opportunity for search engine robots to spot your site and take notice.

It also keeps your content marketing loop active. With every new blog post, you have something new and valuable to share with your current and potential customers on social media and via email.

Every new blog post you create, serves as an offshoot to other contents. In fact you can spring multiple style of contents from just one blog post. You can choose to

• Serialized you post using images.
• Create infographic and DIY Videos off just one blog post.
• Or re-purposed them into downloadable ebooks.



3) It Enables You To Convert Your Traffic into Leads.

Now you don’t just give something valuable without expecting something in return, if you don’t, then that’s entirely your fault.

It’s your duty to ensure that your blog post are positioned in such a way that it will drive the expected benefit to your business. For you to generate needed leads from your blog post you need to do the following

1. Fill your blog post with related relevant posts
2. Have actionable CTA(Call To Action ) on strategic places within your blog posts. These CTA can be links to downloadable ebooks, factsheets, infographic or other valuable resources that your readers can download in exchange for their emails
Now you can continually engage with this set of clients and ultimately convert them into buying clients.


Read - How To Optimize Your Website And Blog Images For Search Engine - https://www.nairaland.com/4378599/how-optimize-website-blog-images
http://doerstechnologies.com.ng/optimize-website-blog-images-seo




4) It Enables You Convert Your Leads into Sales.

This one has worked for me many times over. I continually share new valuable content to my potential clients who have previously made inquiry about one thing or the other, this in turn will lead to more engagement between me and the client and then sales.
This is the ultimate aim of any engagement you initiate with your clients, to serve them with valuable contents, engage them and ultimately provide both free and paid solutions to some of their needs.


In Conclusion

The benefit of blogging for your business website are much more than what I have outlined above. Your website blog can adapt difference approach in sharing its message to the world.

Today you can have a niche focused post solving one problem or the other, tomorrow it could be a photo blog post about an event in and around your business or a series of videos or just an infographic image outlining a DIY to common business needs of your clients.

So, don’t ever think you have nothing to write about. Get your site blog up and start publishing.




For More details and pictures used on this post head off to Source: https://doerstechnologies.com.ng/4-reasons-why-blogging-is-good-for-your-business

Written By Rutherford Ejimonu - 08095966698

1 Like 1 Share

Re: 4 Reasons Why Blogging Is Good For Your Business by RuddyFusion(m): 12:37pm On May 22, 2018
Good One OP
Re: 4 Reasons Why Blogging Is Good For Your Business by Doerstech(m): 5:51am On May 23, 2018
RuddyFusion:
Good One OP
You're welcome
Re: 4 Reasons Why Blogging Is Good For Your Business by akeentech(m): 6:53am On May 23, 2018
RuddyFusion:
Good One OP
I want to stop blogging
Re: 4 Reasons Why Blogging Is Good For Your Business by faithfull18(f): 6:53am On May 23, 2018
Okay.
Re: 4 Reasons Why Blogging Is Good For Your Business by uzohrome(m): 6:54am On May 23, 2018
Great job Op. You did a nice job. Blogging is the best for those that would want to a brand, business that would help humanity. Have a happy day guys, try your best to be happy guys. We are all special.
Re: 4 Reasons Why Blogging Is Good For Your Business by Doerstech(m): 6:59am On May 23, 2018
uzohrome:
Great job Op. You did a nice job. Blogging is the best for those that would want to a brand, business that would help humanity. Have a happy day guys, try your best to be happy guys. We are all special.

Thanks Bro.....I LOVE THE BE HAPPY PART.....STAY HUNGRY..STAY THIRSTY...STAY HAPPY

Re: 4 Reasons Why Blogging Is Good For Your Business by solaugo1: 7:48am On May 23, 2018
Do-It-Yourself-Blog -Learn How to Create Your Blog Using WordPress (Step-By-Step) from the comfort of your home/office in 8 Lessons....

Re: 4 Reasons Why Blogging Is Good For Your Business by emperorblog(m): 8:50am On May 23, 2018
read cool and interesting story on
www.emperorblog.com.ng
Re: 4 Reasons Why Blogging Is Good For Your Business by Revolva(m): 9:21am On May 23, 2018
Re: 4 Reasons Why Blogging Is Good For Your Business by donqx: 9:47am On May 23, 2018
hmmm
Re: 4 Reasons Why Blogging Is Good For Your Business by gabbie77: 10:44am On May 23, 2018
cheesy
Re: 4 Reasons Why Blogging Is Good For Your Business by Doerstech(m): 3:04pm On May 23, 2018
Re: 4 Reasons Why Blogging Is Good For Your Business by RuddyFusion(m): 11:20am On Jun 10, 2018
akeentech:
I want to stop blogging
Why do you want to do that?
Re: 4 Reasons Why Blogging Is Good For Your Business by Doerstech(m): 10:34am On Jun 19, 2018
RuddyFusion:

Why do you want to do that?
hmmmmmmm
Re: 4 Reasons Why Blogging Is Good For Your Business by Doerstech(m): 2:34pm On Jun 19, 2018
uzohrome:
Great job Op. You did a nice job. Blogging is the best for those that would want to a brand, business that would help humanity. Have a happy day guys, try your best to be happy guys. We are all special.
Re: 4 Reasons Why Blogging Is Good For Your Business by RuddyFusion(m): 9:11am On Jun 20, 2018
Doerstech:


hmmmmmmm

I don't really know
Re: 4 Reasons Why Blogging Is Good For Your Business by Doerstech(m): 7:40am On Jun 27, 2018
RuddyFusion:


I don't really know

You need to know...There must be a reason for every action UNDER THE SUN
Re: 4 Reasons Why Blogging Is Good For Your Business by Doerstech(m): 7:09am On Jul 09, 2018
Doerstech:
What ways can you really show that you’re an expert in what you do? How can you tell your current and potential customers that you know what you’re doing if not through your blog?

Do you want to show what and what you know about your business? Drive free traffic to your site? generate and convert leads? then you must and should start blogging.

1) Showcase Your Expertise and Grasps of Your Business to Your Existing and Potential Customers
How else can you showcase the full grasps and knowledge of your business and niche to your clients and potential customers? How else can you answer their questions in a way that they will be fully aware and certain that you know what you’re talking about if not through your website blog posts?

Aside from doing any of the above, your blog posts focusing on the questions and proffering solutions to the needs of your clients enables you to engaged and create a lasting relationship with them.

One example of the above is one of our clients (Fusion Nest Fertility Center). Through their blog, Fusion Nest have answered client’s questions which often comes via their emails and direct messages on their social media channels.

The clients become more informed seeing their questions answered and then this translate into trust and later sales.
So what questions are your clients asking? What and what do you know about your business that can be of extra benefit to your clients? It’s time to showcase them to the world through your blog.


Read - The Difference Between Website and Blog https://www.nairaland.com/4447988/what-difference-between-website-blog
https://doerstechnologies.com.ng/what-is-the-difference-between-a-website-and-a-blog


2) It Gives Search Engines Robots Something To Feed On, thereby Driving Free Organic Traffic To Your Site.

Ultimately what every website owner want’s is for sale to come through their websites and this can only be possible when your site attracts not just regular traffic, but the right ones and this is what your blog offers you on a platter of gold.

It’s a disservice to any/every business website if the blog part of the site is not activated or not active. You possibly won’t be creating new pages all the time or update the pages you have as often as it’s necessary for search engines to notice as a blog wound do.

Every well researched and optimized new blog post on your site, is one new index opportunity for your site and another opportunity for search engine robots to spot your site and take notice.

It also keeps your content marketing loop active. With every new blog post, you have something new and valuable to share with your current and potential customers on social media and via email.

Every new blog post you create, serves as an offshoot to other contents. In fact you can spring multiple style of contents from just one blog post. You can choose to

• Serialized you post using images.
• Create infographic and DIY Videos off just one blog post.
• Or re-purposed them into downloadable ebooks.



3) It Enables You To Convert Your Traffic into Leads.

Now you don’t just give something valuable without expecting something in return, if you don’t, then that’s entirely your fault.

It’s your duty to ensure that your blog post are positioned in such a way that it will drive the expected benefit to your business. For you to generate needed leads from your blog post you need to do the following

1. Fill your blog post with related relevant posts
2. Have actionable CTA(Call To Action ) on strategic places within your blog posts. These CTA can be links to downloadable ebooks, factsheets, infographic or other valuable resources that your readers can download in exchange for their emails
Now you can continually engage with this set of clients and ultimately convert them into buying clients.


Read - How To Optimize Your Website And Blog Images For Search Engine - https://www.nairaland.com/4378599/how-optimize-website-blog-images
http://doerstechnologies.com.ng/optimize-website-blog-images-seo




4) It Enables You Convert Your Leads into Sales.

This one has worked for me many times over. I continually share new valuable content to my potential clients who have previously made inquiry about one thing or the other, this in turn will lead to more engagement between me and the client and then sales.
This is the ultimate aim of any engagement you initiate with your clients, to serve them with valuable contents, engage them and ultimately provide both free and paid solutions to some of their needs.


In Conclusion

The benefit of blogging for your business website are much more than what I have outlined above. Your website blog can adapt difference approach in sharing its message to the world.

Today you can have a niche focused post solving one problem or the other, tomorrow it could be a photo blog post about an event in and around your business or a series of videos or just an infographic image outlining a DIY to common business needs of your clients.

So, don’t ever think you have nothing to write about. Get your site blog up and start publishing.




For More details and pictures used on this post head off to Source: https://doerstechnologies.com.ng/4-reasons-why-blogging-is-good-for-your-business

Written By Rutherford Ejimonu - 08095966698
Re: 4 Reasons Why Blogging Is Good For Your Business by RuddyFusion(m): 6:58pm On Jul 21, 2018
Doerstech:


You need to know...There must be a reason for every action UNDER THE SUN

Thanks regardless
Re: 4 Reasons Why Blogging Is Good For Your Business by Doerstech(m): 7:09am On Jul 23, 2018
RuddyFusion:

Thanks regardless
Ok
Re: 4 Reasons Why Blogging Is Good For Your Business by Sachiopropty(m): 11:36am On Nov 23, 2018
Hello Friends please kindly beware of the is Man

With the Moniker Doerstech

He is a fraudster he has duped our company and he his currently on the run, transacting business with Doers Technologies is at your own risk kindly beware

No matter how far you go justice will still come up with you Rutherford Ejimondu


This are his details

+234 8095966698 (WhatsAPP), +234 8077040583 us on info@doerstechnologies.com.ng

Friends kindly be careful and BEWARE

Thank you from Sachio Properties

(1) (Reply)

My Bad Experience With Smartweb Hosting Company In Nigeria / Why Do Nigerian Web Developer's Use The Color Green? / Plugins For Bulk Sms On Wordpress

(Go Up)

Sections: politics (1) business autos (1) jobs (1) career education (1) romance computers phones travel sports fashion health
religion celebs tv-movies music-radio literature webmasters programming techmarket

Links: (1) (2) (3) (4) (5) (6) (7) (8) (9) (10)

Nairaland - Copyright © 2005 - 2024 Oluwaseun Osewa. All rights reserved. See How To Advertise. 36
Disclaimer: Every Nairaland member is solely responsible for anything that he/she posts or uploads on Nairaland.