ZulphaZain Global Ltd. is a financial and general merchandise company with over 8 years of product/service experience from founders and executives.
We’re looking for smart and intelligent Nigerians to lead product marketing for our ZulphaZain products. Using quantitative and qualitative methods that will articulate the value proposition for our core products. Your research and guidance will provide clear direction to the rest of the marketing team on what products we are building for whom. This work will ensure that our campaigns are a natural fit between what people want and what we offer in order to gain more customers and referrals.

Your Responsibilities:

Audience Segmentation
-Work with internal and external teams and data sources to define, prioritize, and activate market segments.
-Uncover and speak to obvious similarities and differences between customers through demographics and psychographics.
-Use these insights to create a custom positioning matrix for our different products and different customers based on the goals each group has for their website.

Product Positioning
-Stay on top of market trends to figure out what story we should tell given where the market is going.
-Define our competitive set and articulate where we want to live in relation to the wide variety of options available to these audiences.
-Lead the creation of messaging that resonates with our audience by turning features into benefits that people naturally understand.
-Define and elevate the benefits of using ZulphaZain Packages and our whole suite of products.

Go-to-Market Strategies
-Lead the charge on how we bring new products and services to market.
-Work with internal stakeholders to uncover the messages that need to be told.
-Work with channel managers to coordinate methods of communication.
-Define and track metrics of a successful launch.
-Meet with customer to enable active savings and target reach

You Have:

-1-3years leading product marketing for financial & merchandise products and services.
-A data driven mindset — you know how to segment an audience and put numbers towards squishy campaigns. You love quantifying your work.
-A proactive nature — you lay out a strategy that others are eager to follow.
-A bias toward collaboration — people are lining up to work with you because they know that your leadership will help them reach the company’s goal.
-Minimum of HND/B.Sc. or equivalent

Salary range: -N60,000 - N110,000 monthly!

Does this sound interesting? If yes, let us know what you can contribute to the team.

We are lucky to receive hundreds of applications for this position, so try to make your application stand out in your application letter by telling us why you’d like to join ZulphaZain. You can visit www.zulphazain.com to learn more about our products and services!

At ZulphaZain, we value diversity and know that different perspectives will ensure our team is innovative and creative thinking. ZulphaZain is proud to be an equal opportunity employer and we celebrate diversity. We are committed to equal employment opportunity regardless of race, religion, color, national origin, ancestry, gender identity, sexual orientation, age, marital status or veteran status. We look forward to hearing from you.


How to Apply
Send your CV and cover letter to hr@zulphazain.com

Interview Location:
Zulpha Academy building, Beside RCCG, Igwe junction , Adamo Ikorodu, Lagos.

Other branches:
-CubeHub suit 100; Adebola house 38 Opebi road, Ikeja, Lagos.
-17 Akinsanya street off FRSC, Ojodu Berger, Lagos
-10, Hughes Avenue, Alagomeji, Yaba

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