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Truly, "Knowledge is power" as Francis Bacon said. Again, we are in a "knowledge-driven" economy as Peter Drucker predicted. Thus, if you are not updating your knowledge almost everyday, you'd soon be out of tunes with the goings-on in the market, which is very bad for your business. 


As a business person, here is the greatest secret you need to know to sell ANYTHING fast these days. It is known as SCM (subliminal content marketing). 


What does SCM mean in simple terms? Pay attention to this thread if you want to understand it very well.

Still a new practice, SCM is a combination of two different forms of marketing which are subliminal marketing and content marketing. 


So, to understand SCM, you must first understand subliminal marketing and content marketing separately. Simply put, subliminal marketing is all about selling to someone without letting the person realize that you are selling while content marketing has to do with using web content that is relevant to your audience to get their GENUINE attention. 


Subliminal marketing is necessary because nobody likes to spend money. So, most people have developed subconscious resistance to any attempt to sell to them. 



Both forms of marketing have been considered very effective on their individual merits. For instance, there is this popular saying among webmasters that "content is king". Why is the saying so popular? It is because WEB CONTENT is considered the most powerful force for getting the right attention to your business or whatever you need people to know these days.


You only need to visit the content creation sections of freelance websites like Fiverr, Upwork, and Freelancer.com and see how much people pay for stand-alone content projects (such as articles and graphics) for you to know how important business people around the world consider content marketing in their businesses today.

"CONTENT IS KING" IS NO LONGER TRUE. SEE WHY AND HOW...

The phrase "content is king" was first used in a 1996 essay by Bill Gates. That was before the era of social media. Since Facebook pioneered the era of social media dominance, the saying has changed from just "content is king" to "CREATIVE CONTENT IS KING".

What is creative content? It is any web content that blends information, education, and entertainment into your marketing message in a manner that makes it socially relevant while funneling prospects to your offer.

Some of the terms that have been applied to creative content are: infotainment, edutainment, and shareability. However, with all these, without you blending your marketing message well, it will fail the subliminal test.

Generally, a typical creative content project doesn't end with just content creation. Rather, it continues with content implementation in what has come to be known as sales funneling.

Feel free to ask your questions or follow this thread. I'll be right back.

Welcum:
"CONTENT IS KING" IS NO LONGER TRUE. SEE WHY AND HOW...

The phrase "content is king" was first used in a 1996 essay by Bill Gates. That was before the era of social media. Since Facebook pioneered the era of social media dominance, the saying has changed from just "content is king" to "CREATIVE CONTENT IS KING".

What is creative content? It is any web content that blends information, education, and entertainment into your marketing message in a manner that makes it socially relevant while funneling prospects to your offer.

Some of the terms that have been applied to creative content are: infotainment, edutainment, and shareability. However, with all these, without you blending your marketing message well, it will fail the subliminal test.

Generally, a typical creative content project doesn't end with just content creation. Rather, it continues with content implementation in what has come to be known as sales funneling.

Feel free to ask your questions or follow this thread. I'll be right back.

You are making a lot of sense. I'm following your trend.

Following. You have a different dimension to this.