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adaperry25:
I thought that 6 month period before your site starts ranking is the sand box stage

Funny enough, I have read stories of people whose websites are ranked from the first week of launch before slipping into the sandbox.

Truth is no one knows the exact period. Search Engines do not release data on how rankings are done. But most important thing is getting your site mapped immediately your website is ready (after design and development stage) and intensifying the SEO activities.

What is the sandbox?

Basically its a time period that keywords that are competitive must wait in order to achieve results on Google.

Is it real?

Very real.

Does the sandbox affect my entire site?

No! It is keyword related only. Say you make a site for home loans. Everything about the site is home loan this and home loan that. But you name your site www. pants doody .com. Now you will rank well for the term "pants doody" because it is not competitive. But you will be in the sandbox for the keyword "home loans".

What can I do to avoid the sandbox?

This is really not possible. I dont care what trick you have up your sleeve, you will not rank in the first few pages for "home loans" until you did your time with the other children in the sandbox. This just can't and won't happen until they remove it.

To avoid the sandbox though you can target non competitive keywords. By doing this you are able to jump up in the ranks very quickly but chances are those terms have a crappy search per day so it wont be bringing in much traffic.

What can I do while I am in the sandbox?

Just go on about your business. Create backlinks and work on your content.

How long will I be in the sandbox?

The general term that is thrown out there is 9 months. But this is dependant on how competitive your keyword is. The more competitive the longer you wait.

How can I tell if I am in the sandbox?

Doing a search for allinanchor:"keyword" is the best way to tell. My general rule is if you have go through and search page by page looking for your URL and find it then you are not in the sandbox. But if you get tired of looking and your fingers start to hurt and you quit before you find it then you are in the sandbox.

I heard if I build links slowly I wont go in the sandbox

We have all heard this and I dont know who started this whole theory but I personally dont believe in this. I think some people just tried this out and they started ranking for the keyword they were targetting. What I bet is that keyword was not competitive anyways.


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