₦airaland Forum

Not sure how true this is true

Senior sources in [url]Café Neo[/url], Nigeria’s largest coffee chain, have confirmed that the company is indeed suing Guinness Nigeria over allegations of copyright infringement. Our source who preferred anonymity made the charge that the campaign slogan “Made of Black” had been copied by the international brand.

“Yes of course we came up with the slogan. Coffee has been produced in Africa for centuries, we all know it is black and delicious. Do you really think it makes sense that an Irish company that brews a dark (dark o! – I didn’t say black”) drink will come up with something so clever. Anyway I don’t blame them – it is the Nigerians that are helping them perpetuate this that I take issue with. People like Phyno, Olamide, Eva. If only they could go to their nearest café and try one of our popular drinks they will see sense. Chaaaai – this country na wa”

Cafe Neo’s public relations department refused to comment on the actual court case but did have a few words to share: “First of all they have really bungled from a marketing perspective – fundamentally if you try one of our lovely Americanos’ you will see that it is blacker than Guinness so 1-0 to us. Secondly their advert even says “Black is not a colour” – how can you say black is not a color, na confusion be dat. So now 2-0. Finally, they tried to use Nigerian stars as ambassadors to intimidate us – they don’t realize that there are millions of coffee drinkers currently being converted in our Neolution. 3-0, we have won”

Calls to Café Neo owners were also unanswered but close friends shared that the brothers are reeling from the incident: “You have to understand that they are hurting – they actually drink Guinness and their grandmother was a big fan. This is Black on Black crime.