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LG OLED Continues Long-Standing History of Honors at World’s Preeminent Consumer Technology Show

LG Electronics USA swept up a grand collection of CES® awards at the 2022 event across its home appliance, home entertainment and business solution categories. In all, LG tallied approximately 150 awards and accolades from various publications covering the first-ever physical/virtual hybrid CES event.

Among the top honors earned were 24 CES Innovation Awards and the 2022 CES Editor’s Choice awards from USA TODAY’s consumer product reviews division, Reviewed. LG was recognized as the most-awarded brand by USA TODAY/Reviewed with LG’s C2 series OLED TV, PuriCare™ AeroTower, DualUp Monitor, S95QR Soundbar and FX Washer and Dryer earning recognition based on four key criteria: innovation, technology, design and value.

As a pioneer and global leader in OLED technology, it comes as no surprise that LG’s newest range of OLED TVs continued their CES dominance as one of, if not the most-awarded TVs at CES again this year. LG OLED TVs took home top-tier awards and honors for picture quality, performance and new screen sizes. LG’s new 42-inch C2 OLED TV and 97-inch G2 OLED TV, both of which feature LG’s OLED evo technology, were among the highly recognized TV models that collected honors from industry-leading publications such as Business Insider, Mashable and Gear Patrol. The Verge additionally showcased LG’s 42-inch C2 OLED TV in its Best of CES Awards 2022 noting it to be one of the staff’s favorite announcements.

See also Why the Huawei P50 Series is limited to 4G LTE and does not support 5G.
Garnering accolades from top publications such as Best Products, Tom’s Guide and Business Insider, LG’s PuriCare AeroTower was widely recognized for being one of the most exciting products of CES 2022 on behalf of its home appliance offerings. LG’s Washer and Dryer Pair – its newest laundry solution that features LG’s enhanced Artificial Intelligence Direct Drive (AI DD™) – was also recognized by leading lifestyle publications such as Good Housekeeping and Veranda.

Top awards and recognitions earned by LG at CES 2022 include:

LG C2 4K OLED TVs

Ÿ Popular Science: The Best TVs of CES 2022

Ÿ CNET: Best TVs of CES 2022 Get Bigger, Crazier & More Expensive

Ÿ The Verge: The Verge Awards at CES 2022

Ÿ Business Insider: The 7 Coolest TVs Unveiled at CES

Ÿ USA Today/Reviewed.com: CES Editors’ Choice Award

https://techmoney.com.ng/index.php/2022/01/18/lgs-newest-innovations-earn-wide-range-of-honors-at-ces-2022/

LG OLED Continues Long-Standing History of Honors at World’s Preeminent Consumer Technology Show

LG Electronics USA swept up a grand collection of CES® awards at the 2022 event across its home appliance, home entertainment and business solution categories. In all, LG tallied approximately 150 awards and accolades from various publications covering the first-ever physical/virtual hybrid CES event.

Among the top honors earned were 24 CES Innovation Awards and the 2022 CES Editor’s Choice awards from USA TODAY’s consumer product reviews division, Reviewed. LG was recognized as the most-awarded brand by USA TODAY/Reviewed with LG’s C2 series OLED TV, PuriCare™ AeroTower, DualUp Monitor, S95QR Soundbar and FX Washer and Dryer earning recognition based on four key criteria: innovation, technology, design and value.

As a pioneer and global leader in OLED technology, it comes as no surprise that LG’s newest range of OLED TVs continued their CES dominance as one of, if not the most-awarded TVs at CES again this year. LG OLED TVs took home top-tier awards and honors for picture quality, performance and new screen sizes. LG’s new 42-inch C2 OLED TV and 97-inch G2 OLED TV, both of which feature LG’s OLED evo technology, were among the highly recognized TV models that collected honors from industry-leading publications such as Business Insider, Mashable and Gear Patrol. The Verge additionally showcased LG’s 42-inch C2 OLED TV in its Best of CES Awards 2022 noting it to be one of the staff’s favorite announcements.

See also Why the Huawei P50 Series is limited to 4G LTE and does not support 5G.
Garnering accolades from top publications such as Best Products, Tom’s Guide and Business Insider, LG’s PuriCare AeroTower was widely recognized for being one of the most exciting products of CES 2022 on behalf of its home appliance offerings. LG’s Washer and Dryer Pair – its newest laundry solution that features LG’s enhanced Artificial Intelligence Direct Drive (AI DD™) – was also recognized by leading lifestyle publications such as Good Housekeeping and Veranda.

Top awards and recognitions earned by LG at CES 2022 include:

LG C2 4K OLED TVs

Ÿ Popular Science: The Best TVs of CES 2022

Ÿ CNET: Best TVs of CES 2022 Get Bigger, Crazier & More Expensive

Ÿ The Verge: The Verge Awards at CES 2022

Ÿ Business Insider: The 7 Coolest TVs Unveiled at CES

Ÿ USA Today/Reviewed.com: CES Editors’ Choice Award

LG G2 Gallery Series evo 4K OLED TVs

Ÿ CNET: Best TVs of CES 2022 Get Bigger, Crazier & More Expensive

Ÿ Tom’s Guide: The Best TVs of CES 2022

Ÿ Gizmodo: The Best TVs at CES 2022

Ÿ BGR: Best of CES 2022

LG S95QR Soundbar

Ÿ Techlicious: Top Pick Awards 2022

Ÿ Gear Patrol: The Best Things We’ve Seen from CES 2022

Ÿ Popular Science: The Best Audio Gear of CES 2022

Ÿ USA Today/Reviewed.com: CES Editors’ Choice Award

LG PuriCare AeroTower

See also LG HVAC Technology Earns International Certifications for Indoor Air Quality
Ÿ BestProducts: Best of CES 2022

Ÿ Veranda: 10 Best Home Appliances – CES 2022

Ÿ Tom’s Guide: The Best Air Purifiers Announced at CES 2022

Ÿ USA Today/Reviewed.com: CES Editors’ Choice Award

LG Washer & Dryer Pair

Ÿ Good Housekeeping: The Good Housekeeping Institute’s CES 2022 Editor’s Choice Picks

Ÿ Veranda: 10 Best Home Appliances – CES 2022

Ÿ USA Today/Reviewed.com: CES Editors’ Choice Award

Ÿ PCMag: CES 2022 Envisions Your High-Tech House: The 10 Best Smart Home Devices of the Show

LG InstaView Slide-in Double Range with Air Fry & Air Sous Vide

Ÿ Newsweek: Best of CES 2022: The 25 Coolest New Products, Gear and Tech

Ÿ BestProducts: Best of CES 2022

Ÿ CTA: CES Innovation Awards 2022

LG DualUp Monitor

Ÿ Ars Technica: The 7 Most Exciting PC Monitors From CES 2022

Ÿ Rolling Stone: Best of CES 2022: Hybrid Tech for a Hybrid World

Ÿ Reviewed.com: The Best Computer Monitors at CES 2022

Ÿ Digital Trends: The Best Monitors of CES 2022

LG UltraGear Gaming Laptop

Ÿ Popular Science: The Best Gaming Gadgets of CES 2022

Ÿ Gear Patrol: The Best Things We’ve Seen from CES 2022 So Far

Ÿ TWICE: Picks Awards Winners For CES 2022

Ÿ Input Mag: The Must-See Monitors From CES 2022

For more information on LG’s CES 2022 awards and honors and additional information about LG’s products announced at CES, please visit www.LGnewsroom.com.

Presenting Solutions for a More Inclusive, Sustainable, Connected Future

At CES 2022, LG Electronics (LG) is presenting its vision for an enhanced lifestyle and a better future for all. Hosted by LG CEO William Cho, LG World Premiere will introduce the company’s diverse innovations for the new year and detailed its continuing efforts to create a more inclusive user experience and sustainable tomorrow. LG’s theme for CES 2022, The Better Life You Deserve, emphasizes LG’s ultimate goal to elevate all aspects of daily life through technological and design innovation. This vision is brought to life through three short films: A Better Life for You, A Better Life for All and A Better Life Tomorrow.


A Better Life for You: Creating Value for Every Lifestyle

LG’s concept of the upgradable appliance is the focus of the first short film, A Better Life for You. With enhanced abilities to learn and evolve to better meet the needs of users’ individual lifestyles, LG’s upgraded ThinQ platform empowers compatible products with even more features to deliver additional conveniences in 2022. A Better Life for You shows how advancements in LG’s entertainment solutions are delivering a more personalized, interactive experience to viewers enjoying the content on larger screens at home.

Audiences will be introduced to LG StanbyME, a wireless private mobile wireless display that goes anywhere in the house to deliver the ultimate viewing experience of a traditional TV. Also making their worldwide debut, LG PuriCare™ AeroTower is an all-in-one home air care solution designed to deliver the benefits of an air purifier, fan and heater while the LG tiiun indoor gardening appliance offers a simple, clean and reliable way to grow healthy greens all year round.

A Better Life for All: More Sustainable, More Inclusive

LG’s commitment to reducing its environmental impact and making its business more sustainable is the focus of A Better Life for All. Energy saving innovations built into InstaView® refrigerator and its “knock twice to see inside” transparent door, the increased use of recycled materials in packaging materials of LG Soundbar and the reduction of plastic components in LG OLED TVs all point to LG’s commitment to finding solutions that are better for people and the planet. Beyond 2022, LG expects to introduce more than 600,000 tons of recycled plastic into its manufacturing processes and increase the recovery of electronic waste to eight million tons by 2030.

https://techmoney.com.ng/index.php/2022/01/18/lg-world-premiere-at-ces-showcases-todays-innovations-for-a-better-tomorrow/

LG Electronics Nigeria, today announced the winners of its maiden Fortnite Gaming Challenge, ‘’Spot of Triumph’’. LG Electronics (LG) teamed up with Fortnite to offer gaming enthusiasts of all abilities the chance to participate in a series of 4 challenges under #SpotOfTriumph theme for top prizes. Hundreds of gamers have signed up and participated both virtually and in-person since the launch earlier this month.

Aimed at creating new immersive experiences for the Generation Z, LG organized this challenge because Fortnite has taken the world by storm. With over 200 million registered users, it has become the world’s most popular game. Yong people ranging from age 10 to 23, otherwise known as Generation Z, have claimed the phenomenon as their own.

”Fortnite is a social environment with its own slang and behavioural norms’’ says Mr. Hari Elluru, Head, Corporate Marketing LG Electronics West African Operations. Not only does this community exist online, but also in the living rooms of Gen Z’ers who get together to play with their friends. Whether physically or virtually, it is the after school gathering place for many of today’s youth. “Fortnite is a growing esports game in Nigeria, so it provided a great way for us to reach new audiences.”

To give a unique user experience, LG OLED TV was used for the Fortnite Gaming event to give Gamers who visited the LG Brandshop an opportunity to enjoy an immersive gaming experience. Recognized as the best TVs for gaming by trusted publications and avid gamers world over, LG OLED TVs boast features that make games of any genre look incredibly smooth and play fast. With minimal lag, LG TVs deliver amazing gameplay with a level of responsiveness that can help users climb to the top of the leaderboards in their favorite next-gen console and PC challenges.

Get the best from your console with an LG gaming TV. This combination allow both casual and serious gamers alike to enjoy next-generation gaming today. With features such as an ultra-fast 1ms response time with low input lag and support for the latest HDMI specifications including Variable Refresh Rate (VRR), Auto Low Latency Mode (ALLM) and enhanced return audio channel (eARC), games not only look and sound better, they’re more responsive. With four ports ready to support these features, LG’s OLED TVs offer all the advantages of simultaneous connections for multiple gear set-up from consoles to PCs. The advanced combined processing power of the duo enables players to enjoy 4K gaming at up to 120 frames per second to take advantage of the latest advancement in real-time ray tracing graphics technology. LG’s OLED TVs are the first to support the new HGiG profile and as founding members of the HDR Gaming Interest Group, LG and Microsoft are confident that the latest HDR titles will look exactly as their developers intended.



With its self-lit pixel technology, LG OLED TV boasts superior picture quality with vibrant, natural colors and infinite contrast.

LG Spot of Triumph Fortnite Gaming winners were selected based on the following criteria: Most Top 10 Placement in Game, The Most Eliminations, The Most Wins and The Creator Mode.

As a part of the rewards, the winner of the Challenge Mr. Precious won for himself a 55’’ LG OLED TV and a SN4 Sound Bar for the Creator and Most Wins Challenge while Adeola and James were presented with a SN4 Sound Bar each for The Most Eliminations and Most Top 10 Placement in the Game respectively.

Speaking on the occasion, LG Influencer Sidney Esiri popularly known as Dr. Sid said with the just concluded LG OLED TV Gaming Grand Finale, LG has taken Esport in Nigeria to a whole new level and now with the Fortnite Gaming Challenge, it has given opportunity to talented young people to express themselves and get rewarded.



He further added; “This platform provides opportunity to Gen Z to showcase their skills and always follow a brand like LG who is ready to support the people with enormous talent.’’
https://techmoney.com.ng/index.php/2021/12/01/lg-electronics-gives-oled-tv-as-grand-prize-of-spot-of-triumph-fortnite-gaming-competition-in-nigeria/

Since the NQR payment solution was introduced to the Nigerian market in March of this year, it has reached millions of Nigerians across major markets in different states. Lagos, Ibadan, Abuja, Kano, Uyo, and Portharcourt are just a few of the states that have witnessed the fast seamless, and reliable NQR payment solution.

Business owners and customers across Nigeria have embraced NQR en masse as a result of the market penetration drive, citing the convenience, speed, and reliability of the payment option.

The NQR Payment Solution is a secure QR-code-based payments and collections platform that allows customers and business owners to accept and make payments for goods and services. The payment system will bring together all of the country’s closed QR code schemes for a more consistent user experience and faster digital adoption.

https://techmoney.com.ng/index.php/2021/11/26/payment-solution-excites-nigerians-everyone-can-now-pay-sharp-sharp/

…Offers Punters Single and Multiple Match Accumulator, Partial Cashout and More



New-age bookmaker, Hi-5 Gaming Solutions Limited has officially launched its online sports betting brand, JaraBet in Nigeria (www.jarabet.ng). The company formally made the announcement after due licensing and regulation of the Lagos State Lotteries Board to commence full operations.

According to the General Manager, Oyindamola Michaels, JaraBet is bringing a gaming experience never seen before in the country, with unique offerings like Single & Multiple Match Accumulator, Partial Cashout, Gift bet and Fastest event settlement.

Speaking with the media during the official launch, Oyindamola Michaels stated that JaraBet is starting its operations as an online platform for now, which means it is accessible from anywhere in the country while its office is in Lagos.

"Our mission is to provide youthful, exciting, and entertaining online sports betting with cutting edge technologies. We want to be highly trusted by customers and rank amongst the top 3 online gaming companies in Nigeria.

"We offer up to 380% Accumulator Bonus amongst different bonus schemes like our loyalty bonus, 225% deposit bonus spread around your first three deposits. First-time customers on JaraBet would get 100% first deposit welcome bonus, 75% second deposit bonus and 50% third deposit bonus", he said.

"We don’t work based on commissions for now as we are yet to commence the rollout of our retail shops. However, I can tell you that it will be highly competitive when we kick off the retail arm of the business by the end of the year. For now, we have our affiliate system ready for online partners that will love to be on a revenue share model. We offer up to 40% ROI.

“Jarabet platform has a product for everyone. From great odds to instant settlement and 5 seconds payout. Our customers will experience the fastest bet-slip settlement that is not known to any sports betting platform in the country. Our Bet slip settlement is aided by real algorithms that settles events on your bet slips real-time; so, you are left with no complaints. Jarabet customers will enjoy games for all seasons which includes Live Sports, Virtual Games, Esports, Live Casino, and Virtual Casino, all with an impressive Accumulator Bonus”.

“At JaraBet, we guarantee that the experience will be different for good for our customers. We have installed a state-of-the-art customer relationship management (CRM) software and a Chatbot (Sonia) that would ensure that customers’ queries are addressed instantly or within limited timelines. In addition, our dedicated customer service team is available 24-7 to ensure a cordial engagement with our customers. This is in addition to the customer engagement blog (Jara Blog) which serves our customers with the hottest news from the sporting world thereby creating a unique, well-informed community of bettors”.

Commenting on safe user experience, Michaels noted that "a lot of security checks are available on JaraBet platform that protects users from accounts being hijacked as withdrawals can only be made to the account that bears the registrant’s name, we have also deployed artificially intelligent solutions capable of detecting addictive gambling in other to guide our customers. So, we are gamble aware and recognize the need for us to protect our users at all times".
https://techmoney.com.ng/index.php/2021/11/04/hi-5-gaming-solutions-launches-jarabet-in-nigeria/

Crypto enthusiasts from in and around Port Harcourt, the capital of Rivers state in Nigeria, gathered at Casoni Hotels to participate in the FTX Africa Crypto Tour tagged #FTXPortHarcourt. The seminar is the third instalment powered by the cryptocurrency exchange giant aimed at educating entrepreneurs, students, and traders on the possibilities available in the crypto world.

Guests and attendees arrived early and in no time the 500 seater hall was filled. As with previous editions, the event exceeded the expectations of participants as they were lectured on several aspects of cryptocurrency, blockchain technology, and navigating FTX.com. Industry experts Israel Clement, Obinna Iwuno, Trader Kessy, and Emediong Nkanta, popularly known as “Investor Nnkay”, took turns to speak on various aspects of decentralised finance and blockchain technology, and broke down trading terms like options, derivatives, futures, as well as leveraged tokens.
Participants including first-time traders and professionals were regaled with best industry practice tips to help them get more value from crypto trading as well as how best to harness the FTX platform. In return, participants also showered encomium on the organizers for such a remarkable and enlightening session. Ngozi Aduba, a final year student of Uniport and a crypto enthusiast said “FTX is one of the most popular crypto platforms in the world. Knowing that they recognise Port Harcourt city enough to hold such a top-class event here means a lot to us residents. They should keep up the good work.”
https://techmoney.com.ng/index.php/2021/10/25/ftx-africa-continues-its-crypto-education-mission-in-port-harcourt/

The new Swirge social media platform promises to be a one-stop shop for all social and financial activities.

Swirge social media is a decentralised social media, marketplace and payment platform. The platform asides from its decentralized social media feature, boasts of a comprehensive marketplace as well as a robust financial system all built on blockchain technology. The platform aims at putting more power and control into the hands of its users when it comes to networking as well as cryptocurrency-related decisions.

No doubt, if you are a fan of making money while socializing and maintaining complete privacy in the process, then the Swirge platform is meant for you. Here are a few updates on the swirge platform that’s making the rave presently:

High-level Security

First up on the list of features on the Swirge platform is its top-notch security measures. In a world where online platforms are constantly under the threat of cyber-attacks, it’s heartwarming to note that the Swirge platform boasts of a resolute security measure. Users need not worry about the potential loss of funds. The platform also allows for a reset of password in instances where a user can’t remember the associated account. The provision of a randomly generated private key further protects your assets from unauthorized persons.

User-Friendly Newsfeed

The social media feature of the platform is not left out; after all, nothing beats socializing and getting paid for doing it. Swirge has included the receipt of push updates on the user home page. This means users get notified of new Swerves (posts) from friends and their friends. With this, users remain updated about events around them and maintain connections with friends without losing any moment. Swirge social media provides users with a proprietary news feed of abridged posts with headlines linking to the full post. This serves as a preview to the content of the post giving users control over what they choose to see. The Swirge platform also allows its users to pin select swerves of their choice to the top of the comment section. This becomes handy if you are replying to a popular opinion or question. This feature is similar to the pin feature on Twitter or YouTube.

Users can choose to receive updates on trends on the basis of preset location or simply switch to the Swirge social to monitor trends in other locations. Also, the platform’s tagmojis helps users create trends and generate buzz, awareness and increase engagement for topical issues, products or services you wish to make viral.

Easy To Use Navigation

The Swirge platform is built on a super friendly easy to use interface. New users need little or no learning curve time to fully utilize the potential of the platform. For easy interaction, it provides users with the Explore feature. This feature which operates at the Swirge Social network uses embedded algorithms to rank, sort and display trending hashtags and events that are personalized to suit individual users. The Explore page talks about topical discussions and trends on the app. Another feature worth taking note of is the poll/drag feature. This feature allows users to create and operate an e-voting process on the Swirge platform. The feature comes with a fully functioning countdown option as well as a time limit. All you have to do is set a duration you wish for the voting exercise to run and the feature takes care of the rest. To further sweeten the deal, Swirge incentivized the use of its platform. So essentially when a user creates swerves, or interact with other people’s swerves, you get rewarded with tokens.

See also Patricia tops the 2021 African Challenger Brands List
Token price live update

Talk about socializing and keeping tabs on your favourite token prices at the same time, the Swirge platform has got it all. Users are regaled with live price updates from the comfort of their Swirge account. Swirge runs integration within its algorithm to serve up market exchange prices and rates for the top tokens available in the crypto market. This helps users in making real-time decisions when it comes to making crypto purchases or sales. To keep this feature simple, Swirge allows its users to toggle between “on/off” the displayed live crypto carousel from the settings section.

Cryptocurrency Wallet

Swirge social also provides a virtual wallet that enables its users to store and manage their crypto tokens. Users get a personalized wallet address and ID upon signing up on the platform. To maintain security, users are required to verify their wallets also by providing and linking a functional email address. Swirge utilizes blockchain technology and allows its users to perform crypto-related transactions with ease. For price updates, the platform provides live updates on market prices. Users also get the value of the entire token held by them in the wallet stated in U.S. dollars. Simply swing over to the wallet dashboard to view all previous transactions as well as details relating to your crypto portfolio. An extra security measure provided by Swirge finance is its ‘Quick Response code’, also known as a QR code for every wallet on the platform. This is solely a machine-readable code that helps track every crypto-related transaction on the blockchain. The Swirge cryptocurrency wallet is one of the safest and secure digital wallets protected on the blockchain.

Swirge Stories

Swirge stories is similar to Facebook and Instagram stories where users upload short, temporary, and automatic sequences of images or videos that are presented as slides. This is one feature that users can use to connect and create engagement with friends and the audience. Swirge stories are displayed at the top left corner of the screen with images in a coloured circle. The Swirge stories are not editable once you share them except if you chose to delete them. Users can modify the settings of their stories from their dashboard.

Dark mode feature

Swirge takes into consideration your health as you use its platform. It does this by offering a night mode feature that can protect your vision from overexposure to blue light. This reduces the possibility of eye strain due to prolonged screen time. The dark mode feature on a device with OLED (organic light-emitting diode) screens also helps to preserve the device’s battery life, allowing you to perform activities you enjoy most for a longer period.

https://techmoney.com.ng/index.php/2021/09/25/swirge-social-the-new-cool-thing-on-social-media/

If you want to learn how to increase your reach and engagement with your Instagram content, this article will show you why and how you can use Reels to do just that.

Reels are perfect for sharing fun, interactive, and engaging short-form videos that allow you to reach greater audiences. Using our sophisticated editing and video processing tools for AR-filters and effects like green screen opens up an unlimited limitless number of possibilities. Brands and content creators can now leverage the power of Reels through the use of Reels Ads.

With the introduction of the Reels Ads, you can showcase what makes your business different by producing Reels for the products or services your business offers. To get you started, here are five reasons why you should use Instagram Reels Ads to grow your reach and reel in your engagement.

Promote your products & services
Odds are, there are a ton of brands out there doing what you do. Using Instagram Reels Ads, SMBs and content creators can promote product videos, highlight services and amplify special offers in engaging ways. Whether your product is complicated and needs a thorough explanation, or you want to show off cool features, Reels Ads are a fun way to show off what makes your product great. This also allows customers to be more inclined to purchase from you instead of your competitors. You can offer a fresh perspective here and position yourself to be in front of a much wider (and new) audience, generating tons of additional exposure with every Reels ads you promote.

Share your content with a new and diverse audience
See also The economic implication of Twitter ban in Nigeria by Steve Babaeko
With the wide adoption of Instagram Reels, users can now reach a wider and more diverse audience. The Reels ads algorithm is intuitive and powerful, ensuring businesses and creatives can benefit by leveraging the new ads feature on Reels to reach more people. This means that whether you have a large-sized audience or not, your Reels can be discovered by the wider community – purely based on engagement. It is a golden opportunity for brands and content creators to grow their audience and get more followers. Instagram Reels is a huge opportunity for brands and businesses looking to drive awareness and sales from the platform.

Create unique content using interesting features
With Reels, you can boost your engagement rates to an all-time high by experimenting with cool video features and editing tools like sound effects augmented reality, timer and alignment to create seamless clips. You can also overlay music, speed things up or slow them down, add special effects, and more. Users who like your ads will be able to engage with the ads through likes, comments, and shares.

Showcase your brand’s personality
People want to get to know the person (or the people) behind the business. Instagram Reels Ads provides a simple and effective way to humanize brands and express brand personality in a fun way. By using Instagram Reels ads, SMBs and content creators can successfully craft an authentic tone of voice that resonates with their target audience. Some effective ways to showcase brand personality to Reels watchers are by latching onto trends and “rewarding” viewers with discounts and exclusive opportunities. In addition, Reels ads are perfect for sharing corporate videos and/or “behind the scenes” content, whilst taking the time to introduce work environment and business collaborators.

Access Reels through multiple points.
See also #TechMoney: Instagram roll out tool that automatically translates text in Stories: All you need to know
The visibility on the Reels for the Instagram audience is highly beneficial for brands, businesses and creatives alike. The potential to get discovered on Reels ads is high, as Instagram users can assess reels from four different entry points:

a) Reels in Stories

b) A dedicated Reels Explore Tab

c) Reels in Explore

d) Reels In-Feed Unit.

Reels Ads can be used by big brands, small brands and content creators who are interested in growing reach and reeling in engagement. They offer fresh perspectives and breathe new life into your Instagram account to help you build your following. However, make sure you aim to use reels ads strategically and with purpose before you get started.
Get started with creating Reels Ads on Instagram and have fun creating Reels Ads that incorporate catchy tunes, while sharing your brand story.
https://techmoney.com.ng/index.php/2021/07/30/five-reasons-to-use-instagram-reels-ads-to-grow-reach-and-reel-in-engagement/

After spending about a year as an invite-only exclusive application, Clubhouse is finally open to everyone. It means if you were hoping to join the audio-focused social media network but did not have an invite, you do not need to wait anymore. Anyone can now download and start using Clubhouse on Android and iOS.

This is because Clubhouse has now exited the beta testing phase. The team was looking to expand gradually as it was building the app to make it better. It says that the waitlist has now been removed as they are ready to take the next big step. It is reported that the app had about 10 million users waiting to get invited. All those users will get invited by Clubhouse in a phased manner but if any of them tries to register on his own, he will be able to do so.
https://techmoney.com.ng/index.php/2021/07/27/clubhouse-ditches-invite-only-system-open-to-everyone-now/

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….. celebrating Africa’s growing cultural impact on the World

As part of its celebration around ‘Africa Day’ on 25th May, Facebook today announced the launch of its global campaign titled: ‘Made by Africa, Loved by the World’ – a series of short films unveiling the stories of eight phenomenal creatives and small business owners from across the continent who are breaking ground across the world.

Available to view on a dedicated ‘Made by Africa, Loved by the World’ microsite and the official Facebook Africa page from 21st May 2021, the films provide a glimpse into the global successes of African creatives and businesses hailing from Kenya, South Africa, Nigeria, Côte d’Ivoire and Gabon. This includes fashion designer Laduma Ngxokolo from South Africa, whose clothing brand ‘Maxhosa’ has been worn by global names such as Beyonce and Alicia Keys, and most recently had his designs featured in the film ‘Coming to America 2’. Also featured are Sauti Sol, a collective Afro-pop music group hailing from Kenya who have gained international recognition with nominations and shows in Europe and the US and Mark Angel, a Nigerian comedian who has amassed over 15 million global followers on Facebook. The series is aimed at showcasing, hero’ing and honouring the people that are impacting Africa, as well as the world, through their music, arts and crafts.


Included in the ‘Made by Africa, Loved by the World’ campaign are:

Mai Atafo (Nigeria) – Fashion designer and bespoke tailor
Lafalaise Dion (Côte d’Ivoire) – Fashion designer and visual artist
Jessica Allogo (Gabon) – Founder of Les Petits Pots de l’Ogooué Garmout Food brand
Blinky Bill (Kenya) – Musician, DJ, Rapper and Producer
Sauti Sol (Kenya) – International award-winning Afro-pop group
Lola Pedro (Nigeria) – Founder of Pedro’s Premium Ogogoro drinks brand
Mark Angel (Nigeria) – Digital comedian, script writer and video producer
Laduma Ngxokolo (South Africa) – Founder of fashion brand Maxhosa and creative artist
Nunu Ntshingila, Regional Director, Facebook Africa, said “At Facebook we’re deeply invested in the creative industry in Africa, and nowhere is it more exciting to witness this vibrant creative scene than here on the continent. These people and businesses are changing the way Africa is seen, not just in Africa, but around the world, and are cementing our position as leaders in innovation and the creative industries. We know that Africa is the future, and in honour of ‘Africa Day’ and the Africa Union’s 2021 celebration of African ‘Arts Culture And Heritage’, ‘Made by Africa, Loved by the World’ is our way of recognising just some of these remarkable individuals who continue to inspire the world.”

As part of the ‘Made by Africa, Loved by the World’ campaign, Facebook will be creating dedicated ‘Africa Day’ Facebook profile frames available to Facebook users, and holding free virtual trainings for SMBs and Creators across Africa through its local training partners. Focused on providing other upcoming creatives and entrepreneurs with the digital know-how to take their ideas global, these will focus on creativity and Instagram including: how to creatively engage with your audience through Instagram; Reels school, Interactivity in stories and how to get creative with ads.
https://techmoney.com.ng/index.php/2021/05/21/facebook-africa-launches-made-by-africa-loved-by-the-world-ahead-of-africa-day/

Facebook Spokesperson: Adaora Ikenze, Head Public Policy for Anglophone West Africa


Facebook recently announced the launch of a new social media drive allowing people to add frames and graphics to their profiles on Facebook and Instagram, saying they have either had the COVID vaccine, or plan to. We caught up with Adaora Ikenze, Facebook’s Head of Public Policy for Anglophone West Africa to get more insights about what Facebook is doing to increase its investments in vaccines, why there is an interest in advocating for vaccine acceptance and how Facebook intends to spread the word and get more people to take the COVID-19 vaccine


Why has Facebook launched the COVID profile frames at this time?

The launch of the COVID profile frames on Facebook is primarily to drive platform awareness and education about COVID vaccines in Nigeria, and nudge more people to get vaccinated. As COVID-19 vaccines are becoming more readily available to larger groups across Nigeria, we are teaming up with the National Primary Health Care Development Agency to launch new Facebook profile frames and Instagram GIPHY stickers that allow users to share their support for getting vaccinated with their family and friends.


Although thousands of Nigerians have taken the COVID-19 vaccine, millions of people remain hesitant about whether to accept the vaccine or not. How does Facebook intend to overcome this challenge? 

Prior to now, we had launched the COVID Information Center on all Facebook products. We are working closely with national and global health authorities such as the National Primary Health Care Development Agency (NPHCDA) to help drive awareness about vaccines, including routine immunization, and also in removing barriers to access to vaccines. By using our scale and speed to reach people and increase acceptance of the vaccine, we are doing our part to help people get credible information, get vaccinated and come back together safely.


What are these profile frames meant to accomplish and why should people participate? 

The new profile frames and graphics are part of Facebook’s drive to enable people to say they've either had the COVID vaccine, or plan to. As access to the COVID-19 vaccine expands, it is increasingly important to spread the word, provide credible information and encourage others to get vaccinated to reduce the spread and effects of the COVID-19 pandemic. The new profile frames and GIPHY stickers let you share your support for COVID-19 vaccines, and see that others you respect and care about are doing the same. 

In the weeks ahead, people will be able to see a summary in their News Feed of all their friends, family members and people they follow who are using the new COVID-19 vaccine profile frames. People who adopt the first-party frames will be part of the list of profiles that will be shown to others as we all work together towards overcoming the COVID-19 pandemic for good. 


How can people add these frames and graphics to their profiles on Facebook and Instagram?

To add a COVID-19 vaccine frame to your Facebook profile picture

Open your profile in the Facebook app

Click your profile picture

Click ‘Add frame’

Search for the ‘COVID Vaccine’ frames and select the one you want to use

Click ‘Use as Profile Picture’ to save


To use COVID-19 vaccine Instagram stickers (from GIPHY) on your Instagram story

Open Instagram and add to your story – take a new picture or use a photograph or video of your choosing

From your Instagram story, tap the ‘add media’ button, or swipe up to add Stickers from GIPHY

In the search bar, use the search term ‘COVID Vaccine’ and select a sticker of your choosing (scroll through the options to find the one you want to use)

Position this on your story image or video

Use the hashtag #GetVaccinated if you wish, then post



Will Facebook be verifying that people have gotten the COVID-19 vaccine if they participate?

No, when people add a profile frame, Facebook will not be verifying that they have gotten the COVID-19 vaccine. We do not make any inferences about a person's vaccination status from their selection or use of the COVID-19 profile frames.


What is Facebook doing with this data?

When you add a Covid-19 vaccine profile frame, we will include that action in a total count of everyone who has done so. Your profile picture may also appear to your friends in their News Feed and you may also see the faces of your friends who have used this feature. National and global health authorities will be able to access aggregate user adoption numbers, broken out by country, via the Frame Studio tool.


Will Facebook use information from the profile frame to inform advertising on Facebook?

We do not use data from a user’s selection of a COVID-19 profile frame to make an inference of a user’s vaccination status. Because we do not make an inference about a user's vaccination status from a user’s selection of a COVID-19 profile frame, we do not use vaccination status for ads targeting. Of course, actions that you take on Facebook feed into our ads system, so the fact that you used a profile frame may inform the ads you see.


Are there any other series of products related to COVID vaccines that Facebook will be launching in the near future?

We will be launching new tools that will help people set up appointments and encourage friends and family to do the same. More information will be provided once we are ready to launch them in Nigeria.

On Instagram, Emmanuel Oyeleke’s page is filled with magical pictures, each one an incredible portrait of Africa like it has never been seen before.

His work has not only amassed thousands of followers on social media, but continues to attract several partnerships, commissions and awards from across the continent.

Watch out for his full story
https://techmoney.com.ng/index.php/2021/04/27/facebook-celebrates-visual-artist-emmanuel-oyeleke/

Facebook today announced the launch of Facebook Creators campaign in Nigeria and Ghana, highlighting the inspiring stories of leading content creators who have succeeded in various creative industries using the Facebook family of Apps to inspire other creative artists and connect with communities.

The Facebook Creators campaign will spotlight eight creative artists in Nigeria and Ghana who have built, communicated, and scaled their art and craft to the world using Facebook and Instagram. These artists represent several creative industries ranging from Photography, Comedy, Fashion, Dance, and Content Creation. Their inspiring stories will be amplified through a media partnership with Pulse to showcase their professional journey.
“We are excited about the Facebook Creators campaign because our family of Apps offers content creators unique opportunities to communicate their craft and tell their stories,” said Oluwasola Obagbemi, Facebook’s Corporate Communications Manager for Anglophone West Africa. “At Facebook, we are committed to helping people realise their full potential through campaigns like this. We want African creators to get the best opportunities using our tools to express themselves, inspire others, and build communities and livelihoods, while connecting with their audiences.”


One of the content creators spotlighted in this campaign is Emmanuel Oyeleke, the talented Nigerian photographer who mastered the art of creating breath-taking posed imagery after quitting his job as a computer programmer. The campaign also features Laud Anoo Konadu, popularly known as Dancegod Lloyd. Known for co-founding the Dance with a Purpose Academy and the Rocc Starss Dance Academy, the Ghanaian dance sensation and choreographer regularly shares videos of his dance routines on Instagram with his over 1.1 million followers.

Other creative artists featured in the campaign include FocusnBlur (Ghanaian Photographer) who was awarded Ghana’s Best Event Photographer in 2019 and 2020; Funke Adepoju (Nigerian Fashion Designer) who is best known for her premium bespoke ready-to-wear collections; and Kaffy Shafau-Ameh (Nigerian Dancer) who is popularly known for breaking the Guinness World Record for ‘Longest Dance Party’ at the Nokia Silverbird Danceathon in 2006.

Also featured in the campaign are Apaokagi Mariam – popularly known as Taaooma (Nigerian Comedian), who plays multiple roles in her comedy skits, hilariously spotlighting how African mothers discipline their children; and Claudia Lumor (Ghanaian Entrepreneur) who is widely known as the founder of Kollage Media, producers of Glitz Africa Magazine, and also the Ghana Tourism Ambassador for Fashion Development and Dream Catchers Academy (Nigerian Content Creators) who are best known for offering educational opportunities, leadership skills, and a better life for underprivileged girls through dance, drama, music, and visual arts.

https://techmoney.com.ng/index.php/2021/04/21/facebook-creators-campaign-spotlight-eight-creative-artists-in-nigeria-and-ghana/

The Federal Government has lifted the ban on new Subscribers Identification Module (SIMs) card registration, Techmoney has learnt.

The effective date for implementation, the government said, is Monday, April 19, 2021. It however placed NIN registration as mandatory for registering new SIM cards.

The latest development was contained in revised National Digital Identity Policy for SIM Card Registration approved by President Muhammadu Buhari.
https://techmoney.com.ng/index.php/2021/04/16/new-sims-and-other-suspended-activities-will-resume-fg/

Today, Facebook has announced the launch of Instagram Lite to Sub-Saharan Africa, a new, lightweight version of the Instagram app for Android that uses less data and works well across all network conditions.

The new version of Instagram Lite for Android is less than 2MB in size, making it fast to install and quick to load. It also has improved speed, performance, and responsiveness. Instagram Lite not only works similarly to the Instagram app for Android, but it allows the Instagram experience to remain fast and reliable for more people, no matter what device, platform and network they use.

Commenting on the rationale for introducing the app to Sub-Saharan Africa, Engineering Manager for Instagram Lite, Peter Shin said, “Connectivity in the region can be unstable, slow and expensive, making it challenging for people to have a high-quality Instagram experience. Many people were already familiar with the concept of a Lite app after the successful roll-out of Facebook Lite some years ago. We started testing the new version of Instagram Lite when people across the continent started asking for a Lite app for Android. The feedback was very positive and we are excited to launch it across the continent today".

"Our team aims to leave no one behind, so today we are very excited to bring Instagram Lite to people in over 170 countries, including the entire Sub-Saharan Africa region,” he added.

Instagram Lite is similar to the core Instagram app experience, though some features are not currently supported, such as Reels creation, Shopping, and IGTV. Instagram Lite is likely to gain appeal to users in locations with limited bandwidth or high data costs, especially in the developing world.

Instagram Lite is currently rolling out in over 170 countries, and Facebook remains committed to building and improving the app to help everyone in the world connect to the people and things they love.

Post Assurance Brokers Limited, an insurance brokerage firm, recently got certified with the prestigious ISO 9001:2015.

This was achieved after a thorough and transparent audit process carried out by DNV-GL an International certifying body with its headquarters in Norway.

According to the International Standards Organization, the ISO 9000 family is the world’s best-known quality management standard for companies and organizations of any size.

ISO 9001:2015 specifies requirements for a quality management system when an organisation needs to demonstrate its ability to consistently provide products and services that meet customer demands and satisfies all applicable statutory and regulatory requirements.

Post Assurance Brokers is an insurance brokerage firm of repute that provides cutting edge insurance services and consultancy to Government and Private Organizations in Nigeria.

UK based Career Masterclass – which has carved a place for itself in the careers market for democratisation of opportunities – enters the Nigerian market to offer quality career advice and training to established and aspiring professionals. It has already worked with leading companies including Google Africa and AG Leventis in Nigeria.

Career Masterclass helps create a level playing field within the corporate world by arming middle level professionals with the right tools to help them to break the glass ceiling. It has worked with leading multinationals including Amazon, Deutsche Bank, Google and Visa in the UK, Nigeria, the US and Canada. Career Masterclass programmes are targeted at both companies and individuals.


The Nigerian entity will offer a range of training programmes and tools including access to masterclasses from leading experts, content and resources and customised talent development programmes. It will also help connect with mentors and offer valuable insight on how to achieve your career goals.

Speaking about opening its office in Nigeria, Bukola Adisa, the founder of Career Masterclass, who hails from Nigeria said, “Nigeria is an important market for us. We are a global platform but most of our users are from the UK, followed by Nigeria and the US. We also have substantial following in Canada and India. Having run career development programmes for leading multinationals in Nigeria and given the amount of interest we garnered, I believe it was time for us to launch our Nigerian entity.”
The most popular training programmes in Nigeria are : Cracking the confidence code, the art of negotiation and navigating organisational politics.

Speaking about her passion for democratisation of opportunities in the corporate world, Bukola, who hails from Nigeria, said, “I am both an immigrant and a woman and I have managed to break the glass ceiling to be the highest ranking Black professional in a leading international bank. I can do it and so can others. We, at Career Masterclass, want to share our insight, knowledge and experience so that others, like us, can benefit from it.”

Launched as a UK based entity in 2015, Career Masterclass has an international outreach via its global platform. It holds both in-person training sessions for leading organisations and online events. The company has grown from strength to strength and plans to launch its crowdfunding later this month.

Facebook Africa follows up the successful 2020 launch of “Inspiring #Changemakers: Lessons from Life and Business” in South Africa with the launch of a new book “LeadHERs: Life Lessons From African Women,” as part of its International Women’s Month celebration.

“LeadHERs: Life Lessons From African Women” is a collection of beautiful, insightful and inspirational real-life stories from a selection of formidable African women pioneering change in their communities. It compiles stories and life advice from 19 women across the continent breaking boundaries in all walks of life including media, entertainment, politics, education and business, for future generations and young leaders with the aim of encouraging, inspiring and guiding the reader despite the background, age or ambition

Each chapter of the book centres on a personal experience and life lessons on how these women have navigated their path to success, as well as the challenges they have had to overcome along the way.

The women featured in “LeadHERs: Life Lessons From African Women”, include:

Tara Fela-Durotoye – Entrepreneur and CEO [Nigeria]
Elizabeth Akua Ohene – Journalist and Politician [Ghana]
Hawa Sally Samai – Founder, CEO and Campaigner [Sierra Leone]
Saran Kaba Jones – Founder and CEO [Liberia]
Temi Giwa-Tubosun – Founder and CEO [Nigeria]
Baratang Miya -Tech entrepreneur and CEO [South Africa]
Dr Judy Dlamini – Entrepreneur, Author and Philanthropist [South Africa]
Yvonne Okwara – Journalist and News Anchor [Kenya]
Tecla Chemabwai – Athlete and Educator [Kenya]
Alice Nkom – Lawyer and Human Rights Activist [Cameroon]
Hindou Oumarou Ibrahim – Global Activist [Chad]
Bethlehem Tilahun Alemu – Founder and CEO [Ethiopia]
Lelemba Phiri – Entrepreneur, Investor, Educator [Zambia]
Vanessa Hau Mdee – Media personality, Musician and Podcaster [Tanzania]
Monica Musonda – Lawyer, Entrepreneur and CEO [Zambia]
Kalista Sy – Showrunner and Screenwriter [Senegal]
Noella Coursaris Musunka – Model and Philanthropist [Democratic Republic of the Congo]
Samantha ‘MisRed’ Musa – Media personality, Social Influencer and Philanthropist [Zimbabwe]
Djamila Ferdjani – Doctor and Entrepreneur [Niger]

“At Facebook, we know that African women are at the helm of shaping the future of our promising continent – they are changemakers, mothers and CEOs. This book is a celebration of just some of the exceptional African women who in their own right are trail-blazers, motivating and inspiring people and advocating for good across Africa, and the world. We’re excited about their individual stories, inspired by challenges they’ve endured and how they’ve risen above these, and importantly how they’ve turned these into important life lessons to help inspire others,” said Nunu Ntshingila Regional Director, Facebook Africa.
LeadHERs: Life Lessons from African Women” is available for free in digital and physical formats, a number of Facebook’s local training partners including She Leads Africa, Fate Foundation, DigifyAfrica, Siyafunda, Smart Ecosystems for Women and cCHub. These will be distributed across 15 countries, including South Africa, Nigeria, Zambia, Zimbabwe, Liberia, Senegal and Kenya – in schools and to beneficiaries of training(s) offered by Facebook partners.

Click here to download the book.

Artwork Credit:

Massira Keita – Côte d’Ivoire

Lulu Kitololo – Kenya

Karabo Poppy – South Africa

Awele Emili – Nigeria.

JA Nigeria announced a partnership with Facebook in line with the vision of raising a generation of digitally-inclined young business leaders, This new partnership will result in the incorporation of a Digital Marketing module into JA’s flagship Company Program to empower young people with Digital Marketing skills.

With the growing need for digital literacy among young people, it was pressing to expose students to digital tools in order to help them bring their business online and market their brands through JA Company Program. JA Company Program teaches secondary school students how to start and run their own business, develop a product or service, form a company, choose a business name and elect company officers to oversee the operation of the company. The program aims to help students move a business idea from concept stage to reality and help them succeed in a global economy.

The Digital Marketing module incorporation was however intended to enable students to build their online presence, connect to a larger audience and grow their businesses. In addition to this, the COVID-19 pandemic amplified the need for these digital strategies.


Commenting on the partnership, the Executive Director, Junior Achievement Nigeria, Foluso Gbadamosi said, “We are thankful to Facebook for this amazing partnership that will help our Company Program students boost their business profitability and equip them with digital marketing skills. Digital marketing is the skill of the future. It fulfils the objectives of traditional marketing concepts and delivers competitive advantages, measurable ROI and better visibility and engagement”.

“When I came on board, one of the strategic methods I devised to accelerate JAN’s impact is to leverage digital technology to expand our reach as well as enrich our curriculum with relevant digital modules. This partnership is a right step in the right direction as we are on the right track to reaching another one million youth in five years.” Foluso added.

“The economic empowerment of Nigeria remains a priority for us at Facebook. We are excited to partner with JAN as it is an opportunity to further provide Nigerian entrepreneurs, small business owners and citizens with the skills needed to build a profitable business in a digital society. This partnership adds to our ongoing efforts to promote, guide and boost efforts to grow Nigeria's economy by empowering citizens with digital skills.” said Phil Oduor, Policy Programs Manager at Facebook.

In a similar development, JA Nigeria has been implementing the SafeOnline Program in partnership with Facebook and Relearn since September, 2018. SafeOnline program is an online safety program designed to teach students on how to navigate digital platforms in a responsible and safe way.

Getting facts on Facebook around climate change and actionable steps for daily living to tackle the climate crises has become easier as the company has just rolled out its Climate Science Information Centre for sub-Saharan Africa, starting with South Africa and Nigeria. Facebook says this latest launch is part of its commitment to connecting people to accurate, expert advice and information about global developments that affect their lives.

The Centre, available now in 16 countries aims to connect people on Facebook with resources from the world’s leading climate change organisations.

Modelled on the Facebook COVID-19 Information Centre – which has so far, directed more than two billion people to information from health authorities – the Climate Science Information Centre, according to the organisation.

The CSIC is also constantly improved and now includes a section that features facts that debunk common climate myths – including facts such as how the carbon dioxide in the atmosphere harms the earth’s plant life and polar bear populations are declining because of global warming.


Facebook is working with climate experts from the George Mason University, the Yale Programme on Climate Change Communication, and the University of Cambridge to debunk the myths with current and specific facts. This means that Facebook will begin labeling posts about climate change with a banner which directs people to its information page on climate change.

“We can only address climate change if we all work together on a global scale. We are taking important steps to reduce our emissions and arm our global community with science-based information to make informed decisions and tools to take action. We hope with these efforts that we can continue helping to inspire real action,” says Kojo Boakye, Director of Public Policy, Africa.

Beyond the center, Facebook will also be directing people to the UN Environment Programme when they search about climate change in regions where the Climate Science Information Centre isn’t yet available. The United States, France, Germany and the United Kingdom were the first to get centers.

Click here https://www.facebook.com/climatescienceinfoto access the center.

Facebook has released its Community Standards Enforcement Report for October through December 2020. The Community Standards and Enforcement Report tracks our progress and commitment to making Facebook and Instagram safe and inclusive. This quarterly report shares metrics on how we are doing at preventing and taking action on content that goes against our Community Standards while protecting our community’s safety, privacy, dignity and authenticity.

The latest report shows some positive strides towards improvements in prevalence, providing greater transparency and accountability around content moderation operations across different Facebook products. It includes metrics across 12 policies on Facebook and 10 policies on Instagram.

During the 4th quarter 2020, on Facebook we took action on:

6.3 million pieces of bullying and harassment content, up from 3.5 million in Q3 due in part to updates in our technology to detect comments
6.4 million pieces of organized hate conten[/b]t, up from 4 million in Q3
[b]26.9 million pieces of hate speech content, up from 22.1 million in Q3 due in part to updates in our technology in Arabic, Spanish and Portuguese
2.5 million pieces of suicide and self-injury content, up from 1.3 million in Q3, due to increased reviewer capacity
During the 4th quarter 2020, on Instagram we took action on:

5 million pieces of bullying and harassment content, up from 2.6 million in Q3 due in part to updates in our technology to detect comments
308,000 pieces of organized hate content, up from 224,000 in Q3
6.6 million pieces of hate speech content, up from 6.5 million in Q3
3.4 million pieces of suicide and self-injury content, up from 1.3 million in Q3 due to increased reviewer capacity
“Our goal is to get better and more efficient at enforcing our Community Standards. We do this by increasing our use of Artificial Intelligence (AI), by prioritizing the content that could cause the most immediate, widespread, and real-world harm, and by coordinating and collaborating with outside experts,.” said Kojo Boakye, Director of Public Policy, Africa.

Facebook plans to share additional metrics on Instagram and add new policy categories on Facebook. Efforts are also being made to externally audit the metrics of these reports while making the data more interactive so people can understand it better. We will continue to improve our technology and enforcement efforts to keep harmful content off of our apps.

For more information, please see here.

If you’re concerned about something your child is doing on social networks, try and find the social media safety tools together.

Do they know where the report button is? Do they know how to block or restrict someone?

Have you told your child that they can always come to you, or an adult they trust, if they ever see something online that makes them upset or feel uncomfortable?

Often, children don’t go to their parents if something worries them on social media, as they believe they know more about technology than the adults in their lives.

However, if you start from the same place, and have a conversation together, you’re showing your child that you can solve problems as a family.

To guide you, here are our top 10 tips to help you and your children stay safe on social media platforms.

Top Ten Tips for Parents
1. Start a conversation with your child early, before they are on social media
Research shows that children as young as six have access to smartphones or tablets.

Start talking to your children about technology, before they hit 13 when they are allowed on social media.

If your teen is on Facebook or Instagram, consider friending or following them.

Also, consider turning on post notifications for their posts to see what they are posting.

2. Be mindful of age restrictions
Facebook and Instagram require everyone to be 13 years old before they can create an account (in some countries, this age limit may be higher dependent on local laws).

3. Let your teen know that the same rules apply online as apply offline
Just as you might tell your child to look both ways before crossing the street or to wear a helmet while riding their bike, teach them to think before they share anything online or accept a friend request from a stranger.

4. Ask your teenager to teach you
Not on social media?

Or, maybe you’re interested in trying a streaming music service? If there’s a service your teen is using, and you have no idea how it works – ask them to show you.

The conversation can also serve as an opportunity to talk about issues of safety, privacy and security.

This way you’re empowering them to show you how something works which is probably a nice novelty for them!

5. Identify and seize key moments
For example, when your child gets their first mobile phone, it’s a good time to set ground rules.

When they are old enough to join Facebook, Instagram and other social media sites, it’s a good time to talk about safe sharing.

6. Help Them Manage Their Time Online
Try to be a good role model.

The adage that children will “do as you do, not as you say” is as true online as it is offline.

If you set time restrictions on when your teen can use social media or be online (for example no texting after 10:00 PM), follow the same rules.

7. Help them to check and manage their privacy settings.
Once your teen has set up a social media account, they can use tools and settings to help them manage their accounts.

Indeed, managing accounts properly is a way of ensuring social media safety.

Facebook has privacy settings to control who can friend them, who can see their posts, and if they share details such as their location by default.

Instagram offers many flexible tools to keep teens safe online including bullying filtering, caption warnings and sensitivity screens.

Teens can also restrict unwanted interactions on their profiles and easily report accounts, comments and posts for bullying.

8. Tell them to report if they see something they are concerned about
As we would in real life, we should treat each other with empathy and respect on social media.

Social networks also guide you to their social media safety policies and standard.

Facebook wrote: “For that reason, we’ve developed a set of policies (Community Standards) that define what is and isn’t okay to share on our platforms.

Have You Read How Facebook And Instagram Helps Users Manage Time On Social Media?
“There is a link on nearly every Facebook and Instagram post for reporting abuse, bullying, harassment and other issues.

“Our global teams work 24/7 to review things you report and remove anything that violates our Community Standards.

“We aim to review the majority of reports within 24 hours”.

9. Make it a shared experience
You can enjoy capturing family moments with film or photo and have fun together editing, adding filters and using the augmented reality features like bunny ears!

Also, you could ask your teen what their favourite thing is to do online – perhaps it’s gaming, or talking to their friends, or sharing photos together.

You could talk about what you like to do online, and this way you’re sharing technology together – a great conversation starter!

10. Trust yourself
Typically, you can adopt the same parenting style for your teens’ online activities as you do for their offline activities.

If you find that your teen responds best to a negotiated agreement, create a contract that you can both sign.

Or, maybe your teen just needs to know the basic rules.

For more information, people can visit the Facebook Safety Centre, Facebook Parents Portal, Instagram Together and Parent’s Guide to Instagram.

Facebook today announced the launch in Nigeria of Marketplace, a convenient destination where people can discover, buy and sell items from others in their local communities. Available in South Africa, Ethiopia and Kenya, Nigeria joins the growing list of countries where people can simply tap on the Marketplace icon or visit www.facebook.com/marketplace to browse and search for items, sort based on distance or category.
Commenting, Adaora Ikenze, Head of Public Policy for Anglophone West Africa, said: “The launch of Marketplace in Nigeria further highlights our ongoing efforts in helping to boost buying and selling in Nigeria and connecting communities. This comes at a crucial time as the effects of the COVID-19 pandemic continues to impact people and businesses, and with many people buying and selling on Facebook, this will provide people with a convenient destination where they can discover new products, shop for things they want or find buyers for the things they are ready to part with.”
How selling works on Facebook Marketplace
● When a seller lists an item on Marketplace, they create a public listing that can be seen by anyone on Facebook. This includes people on Marketplace, News Feed, Facebook search, Facebook Groups or search engines. Sellers can simply take a photo of an item, enter a product name, description and price, confirm their location, select a category, and post.
Tips on buying and selling responsibly on Facebook Marketplace

● Commerce Policy: Items, products or services sold on Facebook must comply with our Community Standards, as well as the Commerce Policies. Sellers and Merchants are responsible for complying with all applicable laws and regulations.

● Verify the item: For high-value items (example: watches, luxury bags), consider requesting a certificate of authenticity or proof of purchase. If you're not satisfied with an item's condition or have doubts about its authenticity, you can decline to complete the purchase. If the seller offers to ship the item rather than exchanging it in person, keep in mind that you may not have the opportunity to verify the item before completing your purchase.

● Meet in a public location: If you are meeting, ensure this is in a public place. Don't invite buyers or sellers into your home. Before going to the agreed location, tell a family member or a friend the exact location where you will meet, bring your cell phone, and consider asking another adult to come with you. If the value of the item you intend to buy or sell requires a significant amount of cash, you might consider using a person-to-person payment method. Please follow local guidelines for how to stay healthy and help prevent the spread of coronavirus (COVID-19) while buying and selling.

● Use cash, COD, or person-to-person payment methods: Buyers and sellers may offer or accept cash, Cash on Delivery (COD) or person-to-person (P2P) payments. If you choose to pay electronically using bank transfer or money order solutions, avoid payment links and log in directly through the payment method's website. Keep in mind that personal checks or bank drafts can be counterfeit. Transactions are between the buyer and seller only, and no third-party guarantee should be involved.

● Protect your privacy: Don't share your financial account information (example: Payment login and password, bank account info) with buyers or sellers. Additionally, make sure your Facebook Privacy Settings are up-to-date. These settings help limit what other people can see (example: status updates, location, photos) on your profile page and what you share on Facebook.

● Report a seller or listing: If you think a seller or product violates our Commerce Policies, you can report them .

● Watch out for potential scams: For example, be wary of sellers who express urgency or claim to be in rush. Always take the time to verify the product meets your needs before making a final decision. Also be wary of people who pretend to be employees of Facebook and ask for your account information and personal details, or suggest using any kind of services to complete a transaction.

To help prevent the spread of coronavirus (COVID-19) while buying and selling, all local measures and guidelines should be followed and for further information visit https://www.facebook.com/marketplace/learn-more/coronavirus

The dramatic and inept response of the CBN to issues raised by the NESG is the latest showcase of the dramatic fall in standards at the important but failing institution

This a detailed read on the CBN’s poor communication of issues and its costly policies. The first section traces CBN’s poor crisis management between 2015 and 2017, which is similar to its COVID-19 response. The last section focuses on its weak response to the NESG in light of the institutions’ recent publication on issues facing the Nigerian economy. Skip to the sections you want. Pardon errors, rushed and unedited.

Earlier in the year, when the impact of COVID-19 was becoming evident, I wrote a thread on how the biggest challenge facing us would be CBN’s communication problem and policies. I have been mostly correct.

This prediction was not because I was smart or could see the future. It is simply what you expect from a Bank that has left a trail of communication failings in its wake in the past five years. History might not the best predict the future, but with the current CBN, the thinking seems stuck in the past with no room for new learning.

The CBN said there would be no devaluation only to devalue some days later. The Bank has also attacked importers, exporters and BDC operators. This is a playbook from the past and bad policies seem to be on a timeless loop.

A Communication Disasterclass between 2015 and 2017

Before I go into the CBN’s latest tantrums about NESG’s 15-point highlight of issues facing Nigeria, let me talk about the trail of CBN’s communication problems during the last crisis between 2015 and 2017.

In February 2015, Premium Times talked about the widening premium at the parallel market after the devaluation in September 2014 was below market expectation. The paper also wrote about how foreign investors, in this case, JP Morgan, complained about illiquidity in the FX markets that deterred the entry and exit of foreign investors. JP Morgan had threatened to delist Nigeria from its index, which emerging market investors looked at before making decisions. The CBN responded to both issues, it was important to do so due to capital flows. The CBN Governor stated that the Bank would do everything possible to prevent delisting. In the same month, the CBN devalued from N169/$ to N197/$.

Post-2015 elections and after two devaluations (November 2014 and February 2015) driven by the oil price crash in mid-2014, the CBN later decided that a devaluation was a bad thing to do. In the linked article, the position of the President and Vice-President, people who should have no control over monetary policy, was used as justification by the CBN. This reduced liquidity in the market and the Bank implemented capital controls (policies that made it difficult for investors to bring in USD and exit).

Much later, JP Morgan eventually delisted Nigeria. In classic fashion, the CBN which took measures to prevent an exit, worked with the DMO to release a bombastic circular on how that delisting meant nothing and would have no impact. Much later, the impact would be seen in the record moderation in capital importation into Nigeria as foreign investors turned away. The only other time Nigeria has had worse investment numbers is this year, no thanks to COVID-19 and the CBN’s poor response.

As economic conditions worsened despite the CBN talking down a devaluation, blaming speculators and importers, sponsoring tweets to attack analysts on Twitter and cutting down trees to stem the fall in the currency, the Bank eventually devalued mid-2016 and in early 2017. In early 2017, the CBN created the I&E window to entice foreign investors that they claimed did not matter less than two years earlier. Between 2017 and 2019, the CBN destroyed its balance sheet by selling securities to this same foreign investors to attract USD flows.

From going against a devaluation and peddling myths against a devaluation, the CBN adjusted from N197/$ to N365/$ in two years. All along the way, communication was poor and inconsistent and the consequences were dire. Doctors are some times jailed for malpractice, not policymakers who spread poverty and destroy businesses.

CBN’s Tantrums at NESG’s Take on Recent Economic Challenges

Now to the important issue. I am sure most of us have read the NESG’s take on recent issues in Nigeria. This was a very measured consideration of issues facing Nigeria and I am surprised by the CBN’s sensational reaction which would be hilarious if not sad. The quality of the response and the language were disappointing, to say the least. In the following paragraphs, I will walk you through the CBN’s poor understanding of issues and deliberate misrepresentation of facts.

On Weak Growth and CBN’s COVID-19 Response

Below is what the CBN has to say on the performance of the economy. The major point is that the CBN claims to have staved off a worse performance unlike in India, US, and SA.



The CBN says analysts expected a decline in GDP of 7.4% in Q2 but the actual was better at -6.1% due to their measures. This is hilarious because the same CBN expected (PDF: Page 3, last second to the last paragraph) a contraction of just 1.03%. So why is the CBN praising itself for a contraction of 6.1% when they expected a decline of just 1.03%?

Also, the CBN tried to imply that Nigeria did well because SA’s GDP declined by 52% in Q2. What the CBN did not mention was that SA calculates its growth numbers differently. If you assume the same methodology as Nigeria’s, SA’s performance was a decline of around 17%, still bad but obviously way off 52% innit?

Finally, it was convenient that the CBN chose countries doing much worse. There are countries likely to have outperformed Nigeria in Q2 - peers such as Ghana, Kenya and Egypt.

On CBN’s COVID-19 Disbursements

The CBN claims that its development finance activities are felt by Nigerians and the justification provided is hilarious.
You don’t need to be smart to see this as pure nonsense. Who takes credit for disbursing N59.1bn to households and businesses in a country where consumer spending is N107.7tn annually and the contribution of SMEs exceeds 50% (over N70.0tn) of GDP? The Bank’s intervention is clearly too negligible to have an impact, nice try though.

On the Inadequacy of Monetary Disbursement to Farmers

At this point, I am convinced the CBN operates in an alternate reality. The Bank is claiming that its intervention programmes have ensured that Nigeria is not facing a food crisis

This shows the CBN is disconnected from the reality of the average Nigerian, nor do they take notice of facts available. The latest price watch of the NBS (see image below) as of July 2020 shows that Nigeria is indeed in the middle of a food crisis. Or how else do you justify these price changes over a one year period? Food insecurity in Nigeria is similar to what is obtainable in war-torn countries, I wrote about it here a year ago. It’s getting worse. One would expect a CBN with an inflation target of 6-9% to know better in a country where inflation is 12.8% and rising.

This shows the CBN is disconnected from the reality of the average Nigerian, nor do they take notice of facts available. The latest price watch of the NBS (see image below) as of July 2020 shows that Nigeria is indeed in the middle of a food crisis. Or how else do you justify these price changes over a one year period? Food insecurity in Nigeria is similar to what is obtainable in war-torn countries, I wrote about it here a year ago. It’s getting worse. One would expect a CBN with an inflation target of 6-9% to know better in a country where inflation is 12.8% and rising.

On NESG’s claim that the lending process is not ideal, the CBN noted that there was adequate due diligence and pricing of risk. This is not honest. Many farmers claim not to have received disbursement. Some complain that disbursement is usually slow and after the planting season. And for those with access, the farmers have failed to repay back the loans disbursed under the Anchor Borrower’s Programme, for instance. Premium Times, Business Day and Guardian have all reported it extensively. So why is the CBN claiming that it is a successful programme when loans are not properly disbursed and they are mostly not repaid?

Beyond agriculture, even the COVID-19 support offered to businesses and households through Nirsal was disbursed through a poor lending process. There are beneficiaries who allegedly never submitted complete documents but received credit alerts! There is a problem with the CBN’s approach to development financing and there is no evidence that it works.

On Trade and Border Closure

I am not surprised that this is the best response the CBN could provide for the extended closure of borders which has had devastating consequences. It is hard to defend poor policies.

In an economy with needs for new sources of FX other than from oil, why is it reasonable to ban exports to neighbouring countries? When did it become economic sabotage to export products? A lot of Nigerian manufacturers have been affected by the closure of land borders, including those importing raw materials needed for finished goods that are exported.

Then why should the desire to block “harmful and illicit trade” affect “genuine” ones? In what planet does it make sense to impose a 70% tariff on a staple such as rice and also restrict FX for its import? Yet with all these anti-trade policies, if local rice production is still not competitive, shouldn’t this bring about a new approach?

What is clear is that it doesn’t make sense to create barriers to imports when domestic production is grossly inadequate. We have seen it with rice, it is also now evident with poultry products, as the CBN’s decision to stop selling FX to maize importers is creating problems.

The welfare impact of the border closure is well captured by this snapshot from the World Bank.

On the Lack of Clarity on FX, and poor FX Management

CBN’s management of the FX crisis has not inspired confidence. The failure to adopt a timely adjustment of the exchange rate in the face of reduced FX availability has resulted in a wide premium at the parallel market. The CBN also stopped sales to BDCs and the I&E FX window - what is supposed to be the market-reflective segment - since March 2020. In a market with weak supply and many prices (exchange rates) which create the room for arbitrage, it shouldn’t be hard to see how FX allocation would be inefficient and how economic activities would be disrupted.

On Interest Rate Management, Saving and Pensions

You won’t be wrong to think that the economists at the CBN with PhDs probably got their certifications by way of an affidavit with this response.

What the NESG alluded to was the challenges with low-interest rates or yields (treasury bills and bonds) in Nigeria, with rates on treasury bills around 2-3% and significantly below inflation at around 12.8%. In a country where the currency is losing value, this will result in loss of confidence and saving becomes less attractive to businesses and consumers. However, a high level of domestic saving is needed to boost investment and growth. Similarly, in a country with no safety nets, a negative real return (inflation > interest rates) would affect pension returns and the welfare of retirees in the future.

Yet the content of the above image is what the CBN offered as an explanation, redirecting the conversation to its recent policy which reduced interest rate on savings deposits. To be clear, the interest rate on savings deposits has always been poor relative to inflation. Before the latest change to 10% of MPR (the benchmark interest rate for the country) which is 1.25%, it was a minimum of 30% of MPR which was 3.8%. The rate was 4.2% between 2016 and 2020 when MPR was 14.0% while inflation averaged >13.0%. That clearly isn’t the point.

The CBN’s claim that because saving must equal investment, deposits must then be close to loans is a reach. The saving must equal investment equation, in theory, is for a closed economy. While our land borders are shut, we are not a closed economy. Saving in that context is also not the same as deposits, nor can loans be close to investment. Saving refers to the part of your income that is not consumed. If I borrow money from Wema Bank and deposit in GTB, does that count as saving too just because it is a deposit? Loans can be for all sorts of uses. It can be used to pay salaries, buy gadgets, purchase clothes, buy machinery, among other uses. But investment is actually spending on durable goods with uses beyond a year. How then should loans be close to investment?

Still on the Bank claims that total deposits should be close to total credit. Well, how will this be possible if the mandatory CRR (share of deposits kept with the CBN) is 27.5% while the actual CRR has recently surpassed 50.0% due to arbitrary debits?

This has been a long read and I am going to stop here. Clearly, the CBN chose to be sensational rather than react sensibly to the issues raised by the NESG. The CBN demonstrates a poor understanding of issues and tries to mislead with its response to the NESG. There were many other valid issues raised that were unaddressed. Without a doubt, competent people are needed at the CBN.

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Source : https://stopsandgaps.substack.com/p/cbn-vs-nesg-the-cbns-communication