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Starting and growing a business is not for the faint-hearted. You need to get a good idea, an idea that has been tested and verified, discover a profitable niche and research your target audience. Whether you are selling your products or offering a service, Getting the word out about your products/services is becoming more difficult and time-consuming. Without carefully planned marketing strategies staying in business and making profit becomes unattainable. So are you looking for ways to rapidly grow your business this year? Want to know the marketing techniques that can help you generate new customers, retain old customers? Here are 11 Types of Marketing Strategies that will boost your business growth. 1. Blogging If you don’t own a blog, you need to start one immediately. You don’t have to own a website or a blogging platform to write your blog, Use platforms like Quora to answer questions, Medium to post contents or better still take advantage of Linkedin publishing platform to write insightful and fresh contents. Leverage on the power of these high authority websites to increase your reach and build your brand. 2. Social Media You obviously cannot ignore social media in this digital age, Adding social media connections in your marketing strategy arsenal will only benefit your business. It allows you to target your audience more effectively, expand your target audience and brings in new leads, allows instantaneous feedback from customers, Increases website traffic, search ranking, develops customer service relations and loyalty. 3. Video Tutorials Creating video tutorials is one of the most effective marketing strategies and means of getting your business the needed exposure. It is one of the most marketing strategies for new products, you can offer Step-by-step tutorials, walk through and How-Tos. Solving customer problems with video tutorials will helps demonstrate expertise in your niche, creates a community for your products/services and increase brand loyalty. 4. Search Engine Optimization SEO can be overwhelming at the onset, there’s no shortcut to success in SEO. But with constant research, analysis and optimizations you will succeed. A careful planned search engine optimization will increase your website trust hence, help your business grow and meet your business objectives. 5. Build A Powerful Lead Magnet If you want to generate leads online, then your business needs a lead magnet. Lead magnets are one of the best ways to get more email subscribers. Lead magnets can come in form of a piece of digital, downloadable content, such as a free PDF checklist, report, eBook, whitepaper, video, etc. Build a Powerful lead magnet that solves a real problem, promises a free bonus, that is very valuable, super-specific and easily digestible. 6. Linkedin LinkedIn is important to your business growth because it’s a dedicated business network. According to Statista.com, towards the end of 2016, there were more than 467 million users on LinkedIn, all with the common goal: to connect on a deep, professional level. As a Nigerian business owner you can leverage the growing audience and increase your sales lead by; - Setting up a LinkedIn Company Page. - Enhance Your Profile For Search by integrating keywords related to your industry in your profile. - Grow your network by finding highly targeted customers and connections. - Promote your business with LinkedIn Groups. 7. Influencer Marketing The idea of influencer in marketing is to have people who are influential online spread the message about your business for you. It can be in the form of Social Media posts, endorsements, blogger reviews and various other forms of content. Do you know that 62% of consumers are likely to make a purchase if someone they follow on Social Media recommends a product, and Did you know that 92% of consumers have made a purchase after reading about a product on their favourite blog? Influencer marketing is powerful in that it gives you a wider reach, boosts your SEO, Enhances social media presence, Builds customer loyalty and many more. It is a Fundamental Marketing Strategy for your Nigerian Brand. Add this to your Marketing Strategies arsenal and watch your business soar. 8. Facebook Ads with Re-Targeting Facebook Ads is one of the most effective ways of selling your products or services. You can reach a specific audience with accurate audience targeting, you target by age, interests, location, relationship status etc. But the catch of getting conversion is by re-targeting with Facebook pixel. Pixel tracks every user that comes into your site and you can take advantage of that to build a custom audience. Use Pixels effectively and your conversion will shoot up. 9. Affiliate Program Most Nigerians don’t understand the power of affiliate marketing as a marketing strategy. Affiliates can provide a good stimulus for growth and expansion. But approaching the right partners is not always easy. You need to have good conversion if you want the bigger affiliate to take you seriously. Anyways you can start building an affiliate program and start reaching out to potential affiliate who can help your business grow. There are many ways to build a successful Affiliate Marketing Program so you don’t get burnt. 10. Email Marketing Email outreach is one big business growth tool that delivers maximum ROI, you can’t beat the potential of email marketing. While social media marketing might seem more exciting and trendy, email outreach continues to drive results consistently. Statistics offered by eMarketer highlighted that 86% of marketers surveyed listed email marketing as their most effective tool for customer retention. 11. Finally, Don’t forget about existing customers. We all know that it is important to source for and get new customers for your products/services to make the business sustainable. But, don’t neglect the customers you already have, they play a very important role to the success of your business. As Belle Beth Cooper notes on the Buffer Blog, you could use the “upside-down funnel” approach. This could include making customers feel like they’re part of the business, part of an exclusive club, giving them something extra, and making them feel like VIPs. What other marketing strategies are you employing in your business for growth? Source: https://acecubez.com/marketing-strategies-business-growth/ |
Starting and growing a business is not for the faint-hearted. You need to get a good idea, an idea that has been tested and verified, discover a profitable niche and research your target audience. Whether you are selling your products or offering a service, Getting the word out about your products/services is becoming more difficult and time-consuming. Without carefully planned marketing strategies staying in business and making profit becomes unattainable. So are you looking for ways to rapidly grow your business this year? Want to know the marketing techniques that can help you generate new customers, retain old customers? Here are 11 Types of Marketing Strategies that will boost your business growth. 1. Blogging If you don’t own a blog, you need to start one immediately. You don’t have to own a website or a blogging platform to write your blog, Use platforms like Quora to answer questions, Medium to post contents or better still take advantage of Linkedin publishing platform to write insightful and fresh contents. Leverage on the power of these high authority websites to increase your reach and build your brand. 2. Social Media You obviously cannot ignore social media in this digital age, Adding social media connections in your marketing strategy arsenal will only benefit your business. It allows you to target your audience more effectively, expand your target audience and brings in new leads, allows instantaneous feedback from customers, Increases website traffic, search ranking, develops customer service relations and loyalty. 3. Video Tutorials Creating video tutorials is one of the most effective marketing strategies and means of getting your business the needed exposure. It is one of the most marketing strategies for new products, you can offer Step-by-step tutorials, walk through and How-Tos. Solving customer problems with video tutorials will helps demonstrate expertise in your niche, creates a community for your products/services and increase brand loyalty. 4. Search Engine Optimization SEO can be overwhelming at the onset, there’s no shortcut to success in SEO. But with constant research, analysis and optimizations you will succeed. A careful planned search engine optimization will increase your website trust hence, help your business grow and meet your business objectives. 5. Build A Powerful Lead Magnet If you want to generate leads online, then your business needs a lead magnet. Lead magnets are one of the best ways to get more email subscribers. Lead magnets can come in form of a piece of digital, downloadable content, such as a free PDF checklist, report, eBook, whitepaper, video, etc. Build a Powerful lead magnet that solves a real problem, promises a free bonus, that is very valuable, super-specific and easily digestible. 6. Linkedin LinkedIn is important to your business growth because it’s a dedicated business network. According to Statista.com, towards the end of 2016, there were more than 467 million users on LinkedIn, all with the common goal: to connect on a deep, professional level. As a Nigerian business owner you can leverage the growing audience and increase your sales lead by; - Setting up a LinkedIn Company Page. - Enhance Your Profile For Search by integrating keywords related to your industry in your profile. - Grow your network by finding highly targeted customers and connections. - Promote your business with LinkedIn Groups. 7. Influencer Marketing The idea of influencer in marketing is to have people who are influential online spread the message about your business for you. It can be in the form of Social Media posts, endorsements, blogger reviews and various other forms of content. Do you know that 62% of consumers are likely to make a purchase if someone they follow on Social Media recommends a product, and Did you know that 92% of consumers have made a purchase after reading about a product on their favourite blog? Influencer marketing is powerful in that it gives you a wider reach, boosts your SEO, Enhances social media presence, Builds customer loyalty and many more. It is a Fundamental Marketing Strategy for your Nigerian Brand. Add this to your Marketing Strategies arsenal and watch your business soar. 8. Facebook Ads with Re-Targeting Facebook Ads is one of the most effective ways of selling your products or services. You can reach a specific audience with accurate audience targeting, you target by age, interests, location, relationship status etc. But the catch of getting conversion is by re-targeting with Facebook pixel. Pixel tracks every user that comes into your site and you can take advantage of that to build a custom audience. Use Pixels effectively and your conversion will shoot up. 9. Affiliate Program Most Nigerians don’t understand the power of affiliate marketing as a marketing strategy. Affiliates can provide a good stimulus for growth and expansion. But approaching the right partners is not always easy. You need to have good conversion if you want the bigger affiliate to take you seriously. Anyways you can start building an affiliate program and start reaching out to potential affiliate who can help your business grow. There are many ways to build a successful Affiliate Marketing Program so you don’t get burnt. 10. Email Marketing Email outreach is one big business growth tool that delivers maximum ROI, you can’t beat the potential of email marketing. While social media marketing might seem more exciting and trendy, email outreach continues to drive results consistently. Statistics offered by eMarketer highlighted that 86% of marketers surveyed listed email marketing as their most effective tool for customer retention. 11. Finally, Don’t forget about existing customers. We all know that it is important to source for and get new customers for your products/services to make the business sustainable. But, don’t neglect the customers you already have, they play a very important role to the success of your business. As Belle Beth Cooper notes on the Buffer Blog, you could use the “upside-down funnel” approach. This could include making customers feel like they’re part of the business, part of an exclusive club, giving them something extra, and making them feel like VIPs. What other marketing strategies are you employing in your business for growth? Are you getting the required results? Source: https://acecubez.com/marketing-strategies-business-growth/ |
07031353476 |
With more than 500 million active monthly users that create over 95 million pieces of content every day, Instagram presents a huge marketing opportunity for your business. Yet, many businesses are not active on this social network, taking advantage of the organic possibilities. For those working with a decent monthly digital marketing budget, Instagram also offers a self-serve advertising option, which utilizes Facebook’s attractive targeting options. Advertisers can select from three ad formats: photo, video or carousel. You can easily integrate your facebook page with your Instagram profile hence spreading brand awareness across all social channels Instagram content drives more engaged traffic than other visual social content from YouTube or Pinterest. Additionally, Instagram helps you engage with your audience on the social platform, increasing the chance that you can bring customers back for repeat purchases. With good Instagram marketing strategies the possibilities for growth a of your business are endless Are you looking for ways to improve your Instagram marketing strategy? Need some tools that can help you generate more engagement? WhiskData share 15 Instagram marketing tools for your consideration in this infographic. Here’s what makes their list: Hashtagify Tagboard Afterlight VSCO PIXLR Facetune Boomerang iMovie VideoShow Buffer Later Hopper Squarelovin Iconosquare Minter Check out the infographic to see how they can help. https://acecubez.com/instagram-marketing-tools-infographic/
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Get a logo that resonates with your brand identity Order for a logo and get free 100 business cards delivered to you. It covers: - 3 different models to choose one. - 3D replica of your logo. - Delivery within 2 days. - We offer free delivery within and around Abuja Call or WhatsApp: 07031353476, 08150218890 Or https://acecubez.com
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Get a logo that resonates with your brand identity Order for a logo and get free 100 business cards delivered to you. It covers: - 3 different models to choose one. - 3D replica of your logo. - Delivery within 2 days. - We offer free delivery within and around Abuja Call or WhatsApp: 07031353476, 08150218890 Or https://acecubez.com
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Get a logo that resonates with your brand identity Order for a logo and get free 100 business cards delivered to you. It covers: - 3 different models to choose one. - 3D replica of your logo. - Delivery within 2 days. - We offer free delivery within and around Abuja Call or WhatsApp: 07031353476, 08150218890 Or https://acecubez.com
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Hello Webmasters, I have a problem with Facebook Ads, my card keeps getting bounced even after using other cards. It still rejects them, and i sue these cards for other online transactions and aliexpress. Please what might be the problem? It really getting frustrating. |
Get a logo that resonates with your brand identity Order for a logo and get free 100 business cards delivered to you. It covers: - 3 different models to choose one. - 3D replica of your logo. - Delivery within 2 days. - We offer free delivery within and around Abuja Call or WhatsApp: 07031353476, 08150218890 Or https://acecubez.com
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Get a logo that resonates with your brand identity Order for a logo and get free 100 business cards delivered to you. It covers: - 3 different models to choose one. - 3D replica of your logo. - Delivery within 2 days. - We offer free delivery within and around Abuja Call or WhatsApp: 07031353476, 08150218890 Or https://acecubez.com
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Order for logo design and get 100 free business cards delivered (free deliver for Abuja residents) The offer comes with: - 2 design models to choose one. - All packages delivered in 2 days. - 3D presentation of your logo. Contact 07031353476 calls and whatsapp https://acecubez.com
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Order for logo design and get 100 free business cards delivered (free deliver for Abuja residents) The offer comes with: - 2 design models to choose one. - All packages delivered in 2 days. - 3D presentation of your logo. Contact 07031353476 calls and whatsapp https://acecubez.com
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SunFlow:What? |
PatrickOkunima:Thank you |
So, you’re starting a new business in 2018, you need customers to find out about you, so how do you go about creating your brand online? We share the 10 powerful tips to build an online brand in 2018: 1. Get a proper logo designed A logo is a mark, symbol or emblem used to promote brand recognition and awareness. Invest in a well-designed logo, it is essential in building brand recognition because it is the face of the company, So make a memorable face. Getting a unique logo will help you achieve the goal of building a brilliant online brand. 2. Create a compelling tagline It is a slogan used in advertising, creating a tagline help sends your brand message across and differentiate you from the competition. 3. Have a good-looking website Go digital by taking your business online. A website is important because allows you to market your business online also helps you establish credibility as a business. Create a clean, fast and fantastic website with great user experience to increase conversion rates. 4. Create an About Me / Us page The About Us page is one of the most important pages on your website. It’s also likely to be one of the most visited. So better make it creative and engaging! Think of it as an opportunity to introduce yourself to your guests. This is where they come to learn more about your company and the people behind it. A customer looks here before they start to take your business seriously. Make it creative by adding your company approach, vision and mission, Add the values you provide, include social proofs, Try to forge a connection and inspire trust. 5. Get active on social media Once in a while, move away from your website and take the conversation to social media. Be Authentic, provide valuable information, Connect and interact with prospective customers. 6. Publish a podcast Brands nowadays are increasingly using podcasts to improve their prospects and give their brand a voice. It is a powerful marketing tool. Podcasts have become the new talk radio on mobile devices. In fact, the increased usage of mobile phones has led to the explosive growth of podcasting. Provide advice, case studies, testimonials and real-life stories, this will help shoot out your brand to the world. 7. Publish videos on YouTube Youtube is like another search engine that provides valuable visual information. Nothing beats a creative YouTube video to captivate an audience. The exposure any company can get on youtube is extraordinary. A statistic from YouTube states that viewers watch hundreds of millions of hours of YouTube videos every day. Each minute, an estimated 300 hours of YouTube videos are uploaded. Provide valuable contents and customers will find you. 8. Create unique and insightful blog contents A blog is one of the best ways to establish yourself as an authority in your field, as it gives you a platform for sharing important and valuable insights. As you build up your brand in your niche, this breeds trust and familiarity, keeping you top-of-mind when your customers are ready to come in. 9. Have a unique opt-in offer Convert website visitors into subscribers using mailing lists by offering free and valuable opt-in offers to your audience. Your opt-in incentive should include offering specific benefits, Relate to the reason people are reading your content and give visitors a reason to look forward to your e-mails or keep returning to your site. Offer Opt-In Offers Your Visitors Can’t Refuse. 10. Be yourself Try as much as possible to be “You”. Being yourself gives you an edge in the competition for clients because you better understand yourself and what you can offer to your customers. This is one of the most important keys to building a brilliant online brand. https://acecubez.com/build-brilliant-online-brand/ |
So, you’re starting a new business in 2018, you need customers to find out about you, so how do you go about creating your brand online? We share the 10 powerful tips to build an online brand in 2018: 1. Get a proper logo designed A logo is a mark, symbol or emblem used to promote brand recognition and awareness. Invest in a well-designed logo, it is essential in building brand recognition because it is the face of the company, So make a memorable face. Getting a unique logo will help you achieve the goal of building a brilliant online brand. 2. Create a compelling tagline It is a slogan used in advertising, creating a tagline help sends your brand message across and differentiate you from the competition. 3. Have a good-looking website Go digital by taking your business online. A website is important because allows you to market your business online also helps you establish credibility as a business. Create a clean, fast and fantastic website with great user experience to increase conversion rates. 4. Create an About Me / Us page The About Us page is one of the most important pages on your website. It’s also likely to be one of the most visited. So better make it creative and engaging! Think of it as an opportunity to introduce yourself to your guests. This is where they come to learn more about your company and the people behind it. A customer looks here before they start to take your business seriously. Make it creative by adding your company approach, vision and mission, Add the values you provide, include social proofs, Try to forge a connection and inspire trust. 5. Get active on social media Once in a while, move away from your website and take the conversation to social media. Be Authentic, provide valuable information, Connect and interact with prospective customers. 6. Publish a podcast Brands nowadays are increasingly using podcasts to improve their prospects and give their brand a voice. It is a powerful marketing tool. Podcasts have become the new talk radio on mobile devices. In fact, the increased usage of mobile phones has led to the explosive growth of podcasting. Provide advice, case studies, testimonials and real-life stories, this will help shoot out your brand to the world. 7. Publish videos on YouTube Youtube is like another search engine that provides valuable visual information. Nothing beats a creative YouTube video to captivate an audience. The exposure any company can get on youtube is extraordinary. A statistic from YouTube states that viewers watch hundreds of millions of hours of YouTube videos every day. Each minute, an estimated 300 hours of YouTube videos are uploaded. Provide valuable contents and customers will find you. 8. Create unique and insightful blog contents A blog is one of the best ways to establish yourself as an authority in your field, as it gives you a platform for sharing important and valuable insights. As you build up your brand in your niche, this breeds trust and familiarity, keeping you top-of-mind when your customers are ready to come in. 9. Have a unique opt-in offer Convert website visitors into subscribers using mailing lists by offering free and valuable opt-in offers to your audience. Your opt-in incentive should include offering specific benefits, Relate to the reason people are reading your content and give visitors a reason to look forward to your e-mails or keep returning to your site. Offer Opt-In Offers Your Visitors Can’t Refuse. 10. Be yourself Try as much as possible to be “You”. Being yourself gives you an edge in the competition for clients because you better understand yourself and what you can offer to your customers. This is one of the most important keys to building a brilliant online brand. https://acecubez.com/build-brilliant-online-brand/ |
So, you’re starting a new business in 2018, you need customers to find out about you, so how do you go about creating your brand online? We share the 10 powerful tips to build an online brand in 2018: 1. Get a proper logo designed A logo is a mark, symbol or emblem used to promote brand recognition and awareness. Invest in a well-designed logo, it is essential in building brand recognition because it is the face of the company, So make a memorable face. Getting a unique logo will help you achieve the goal of building a brilliant online brand. 2. Create a compelling tagline It is a slogan used in advertising, creating a tagline help sends your brand message across and differentiate you from the competition. 3. Have a good-looking website Go digital by taking your business online. A website is important because allows you to market your business online also helps you establish credibility as a business. Create a clean, fast and fantastic website with great user experience to increase conversion rates. 4. Create an About Me / Us page The About Us page is one of the most important pages on your website. It’s also likely to be one of the most visited. So better make it creative and engaging! Think of it as an opportunity to introduce yourself to your guests. This is where they come to learn more about your company and the people behind it. A customer looks here before they start to take your business seriously. Make it creative by adding your company approach, vision and mission, Add the values you provide, include social proofs, Try to forge a connection and inspire trust. 5. Get active on social media Once in a while, move away from your website and take the conversation to social media. Be Authentic, provide valuable information, Connect and interact with prospective customers. 6. Publish a podcast Brands nowadays are increasingly using podcasts to improve their prospects and give their brand a voice. It is a powerful marketing tool. Podcasts have become the new talk radio on mobile devices. In fact, the increased usage of mobile phones has led to the explosive growth of podcasting. Provide advice, case studies, testimonials and real-life stories, this will help shoot out your brand to the world. 7. Publish videos on YouTube Youtube is like another search engine that provides valuable visual information. Nothing beats a creative YouTube video to captivate an audience. The exposure any company can get on youtube is extraordinary. A statistic from YouTube states that viewers watch hundreds of millions of hours of YouTube videos every day. Each minute, an estimated 300 hours of YouTube videos are uploaded. Provide valuable contents and customers will find you. 8. Create unique and insightful blog contents A blog is one of the best ways to establish yourself as an authority in your field, as it gives you a platform for sharing important and valuable insights. As you build up your brand in your niche, this breeds trust and familiarity, keeping you top-of-mind when your customers are ready to come in. 9. Have a unique opt-in offer Convert website visitors into subscribers using mailing lists by offering free and valuable opt-in offers to your audience. Your opt-in incentive should include offering specific benefits, Relate to the reason people are reading your content and give visitors a reason to look forward to your e-mails or keep returning to your site. Offer Opt-In Offers Your Visitors Can’t Refuse. 10. Be yourself Try as much as possible to be “You”. Being yourself gives you an edge in the competition for clients because you better understand yourself and what you can offer to your customers. This is one of the most important keys to building a brilliant online brand. https://acecubez.com/build-brilliant-online-brand/ |
Are you starting a business in 2018? Do you need need some help getting the business noticed by potential customers? Panda Paperroll share their steps to building and maintaining brand awareness in this infographic. Here’s a quick summary: - Make your story known - Send useful tips - Use infographics - Be a guest blogger - Experiment with pull marketing - Use biddable campaigns - Author a book - Host your own radio channel - Wear your logo on your sleeve - Host an event Check out the infographic below for more detail. https://acecubez.com/10-simple-ways-increase-brand-awareness/ |
Are you starting a business in 2018? Do you need need some help getting the business noticed by potential customers? Panda Paperroll share their steps to building and maintaining brand awareness in this infographic. Here’s a quick summary: - Make your story known - Send useful tips - Use infographics - Be a guest blogger - Experiment with pull marketing - Use biddable campaigns - Author a book - Host your own radio channel - Wear your logo on your sleeve - Host an event Check out the infographic below for more detail. https://acecubez.com/10-simple-ways-increase-brand-awareness/ |
As the “sluggish” season draws to an end and the busiest time of the year approaches, We share 9 powerful holiday marketing tips to boost your sales. There is an important question all brands should answer: Are you geared up for the holiday season? For most, the answer is a resounding “NO,” which means there may be no better time than now to start thinking about your holiday marketing strategies. The festive season is a really perfect time to hook up with your clients in a cheery manner. Whether it’s to reward your loyal customers, to warm up current leads, or even lure new ones with a few powerful branding campaigns. There’s a huge opportunity to use the seasons to your marketing advantage. Here are 9 powerful holiday marketing tips to boost sales this season. 1. Start Early, Finish late While the holiday season is often thought of as occurring mainly from early November through the New Year, the reality is that consumers shop for gifts long before the festive season and long after that. Data from Emarketer shows that about 32% of consumers start shopping as early as October, even before Thanksgiving and about 24% of consumers still shop even after the Christmas Eve. “Ensure that your messaging starts early and end late to take advantage of the long shopping season." 2. Provide Inspiration across many channels If you want your products and services to be seen by holiday shoppers. Make sure to utilize different marketing channels like Facebook, Instagram, Emails, and Newsletters, ask friends and families, physical stores and other different media you can think of. It helps to bring in leads and improve brand awareness. "Ensure that you provide Inspirations across channels." 3. Focus on Social Media to reach younger consumers Some 42% of retailers say they intend focusing more on social media this. Why? Because increasingly that’s where younger consumers look first when holiday shopping. According to Emarketer, 47% of millennials use Facebook for Holiday shopping gift ideas, as compared to 39% of Generation Z. Also, 31% of Millenials use Instagram for holiday shopping gift ideas. “Ensure you target social media if you want to reach the younger consumers”. 4. Be Specific about the Holiday Broad messaging often falls flat with consumers. Specificity about the holiday you are targeting can boost the effectiveness of your campaigns. According to findings, Generic holiday-themed emails had a lower open rate (13.8%) when compared to the Non-themed messages (14.6%), Generic holiday-themed emails also had a conversion rate of 2.3% when compared with the Non-themed mails (4%). 5. Personalize your Messaging Personalization can be extremely powerful during the holiday season. Last Year, email subject lines that included consumers name significantly outperformed those that did not. With 17% Higher Unique Open Rate, 30% Unique Click Rate and 43% Revenue Per Mail. “Make sure to send at least some this season to add extra punch to your email campaign” 6. Offer more than Discounts People love sales during the holiday season. The problem is that every brand has these. That is why things other than discounts are often what spurs customers on to buy. 64% of consumers say free shipping offers from brands convinces them to order. Also, 25% of consumers say free gift after purchases convince them to order. “Offer free shipping offers, helpful customer service, free gifts etc.” 7. Make Mobile a major focus Mobile devices have become a core part of the holiday shopping process. 48% of consumers say they do holiday shopping smartphone or tablets, with mobile commerce sales expected to jump by 38% this holiday season. https://dgr6r3aq1y9mu.cloudfront.net/wp-content/uploads/mobile-768x454.jpg “Ensure that all aspect of your digital holiday campaigns is designed with mobile in mind”. 8.Make Returns very easy Why do people fail to complete holiday e-commerce purchases? One of the biggest is that consumers are worried about retailer’s return policy. Some of the consumer’s biggest concerns about return policies are: - Return shipping isn’t free - The return timeframe window is too short - Difficult to return to a store - Can only return for a store credit, not a refund. “Make few changes to your return policy and you may see notable changes in your holiday order completion stats. 9. Finally, Don’t Give Up If a consumer doesn’t complete a holiday purchase on your website. Make sure to try, try and try again. Because abandoned cart emails and targeted ads are highly effective. Some of the importance of abandoned cart messages: - Abandoned cart messages are opened 2x more than other messages. - Sending two abandoned cart messages is 35% more effective than sending just one. - Sending three abandoned cart messages is 44% more effective than sending just two. “Always provide simple options like abandoned cart completion are so effective." So, if you use the right tools at the right time with the right message, you will enhance the shopping experience for your customers and thereby make them buy from your brand. Take a calculated risk and do something that no other brand will do. That’s how your offer will stand out from the rest. Implement these strategies to achieve all your holiday marketing goals!! Also, Check out 20 Reasons Why your small business needs a website. |
As the “sluggish” season draws to an end and the busiest time of the year approaches, We share 9 powerful holiday marketing tips to boost your sales. There is an important question all brands should answer: Are you geared up for the holiday season? For most, the answer is a resounding “NO,” which means there may be no better time than now to start thinking about your holiday marketing strategies. The festive season is a really perfect time to hook up with your clients in a cheery manner. Whether it’s to reward your loyal customers, to warm up current leads, or even lure new ones with a few powerful branding campaigns. There’s a huge opportunity to use the seasons to your marketing advantage. https://dgr6r3aq1y9mu.cloudfront.net/wp-content/uploads/ACECUBEZSERIES11.jpg Here are 9 powerful holiday marketing tips to boost sales this season. 1. Start Early, Finish late While the holiday season is often thought of as occurring mainly from early November through the New Year, the reality is that consumers shop for gifts long before the festive season and long after that. Data from Emarketer shows that about 32% of consumers start shopping as early as October, even before Thanksgiving and about 24% of consumers still shop even after the Christmas Eve. “Ensure that your messaging starts early and end late to take advantage of the long shopping season." 2. Provide Inspiration across many channels If you want your products and services to be seen by holiday shoppers. Make sure to utilize different marketing channels like Facebook, Instagram, Emails, and Newsletters, ask friends and families, physical stores and other different media you can think of. It helps to bring in leads and improve brand awareness. "Ensure that you provide Inspirations across channels." 3. Focus on Social Media to reach younger consumers Some 42% of retailers say they intend focusing more on social media this. Why? Because increasingly that’s where younger consumers look first when holiday shopping. According to Emarketer, 47% of millennials use Facebook for Holiday shopping gift ideas, as compared to 39% of Generation Z. Also, 31% of Millenials use Instagram for holiday shopping gift ideas. “Ensure you target social media if you want to reach the younger consumers”. 4. Be Specific about the Holiday Broad messaging often falls flat with consumers. Specificity about the holiday you are targeting can boost the effectiveness of your campaigns. According to findings, Generic holiday-themed emails had a lower open rate (13.8%) when compared to the Non-themed messages (14.6%), Generic holiday-themed emails also had a conversion rate of 2.3% when compared with the Non-themed mails (4%). 5. Personalize your Messaging Personalization can be extremely powerful during the holiday season. Last Year, email subject lines that included consumers name significantly outperformed those that did not. With 17% Higher Unique Open Rate, 30% Unique Click Rate and 43% Revenue Per Mail. “Make sure to send at least some this season to add extra punch to your email campaign” 6. Offer more than Discounts People love sales during the holiday season. The problem is that every brand has these. That is why things other than discounts are often what spurs customers on to buy. 64% of consumers say free shipping offers from brands convinces them to order. Also, 25% of consumers say free gift after purchases convince them to order. “Offer free shipping offers, helpful customer service, free gifts etc.” 7. Make Mobile a major focus Mobile devices have become a core part of the holiday shopping process. 48% of consumers say they do holiday shopping smartphone or tablets, with mobile commerce sales expected to jump by 38% this holiday season. “Ensure that all aspect of your digital holiday campaigns is designed with mobile in mind”. 8.Make Returns very easy Why do people fail to complete holiday e-commerce purchases? One of the biggest is that consumers are worried about retailer’s return policy. Some of the consumer’s biggest concerns about return policies are: - Return shipping isn’t free - The return timeframe window is too short - Difficult to return to a store - Can only return for a store credit, not a refund. “Make few changes to your return policy and you may see notable changes in your holiday order completion stats. 9. Finally, Don’t Give Up If a consumer doesn’t complete a holiday purchase on your website. Make sure to try, try and try again. Because abandoned cart emails and targeted ads are highly effective. Some of the importance of abandoned cart messages: - Abandoned cart messages are opened 2x more than other messages. - Sending two abandoned cart messages is 35% more effective than sending just one. - Sending three abandoned cart messages is 44% more effective than sending just two. “Always provide simple options like abandoned cart completion are so effective." So, if you use the right tools at the right time with the right message, you will enhance the shopping experience for your customers and thereby make them buy from your brand. Take a calculated risk and do something that no other brand will do. That’s how your offer will stand out from the rest. Implement these strategies to achieve all your holiday marketing goals!! Also, Check out 20 Reasons Why your small business needs a website. |
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Dimmame:I did but the stupid thing is that I just deleted the message thinking it was a SCAM as usual. As I came online(nairaland) and I saw it trending on FP, I now remembered that my brother submitted my CV last year in NCC. I just pray it won't be used as evidence that day, who saw it too? |
emmie14:That's a big statement, but can you prove it? |
temblor1:Yessoo It is holding and campaigns are already in full swing. |
Change Agents, our President delivered a speech on Independence Day. This is the link http://punchng.com/full-text-of-president-muhammadu-buharis-independence-day-speech/ What are your thoughts on his view on the economy? Defense, Infrastructure, Corruption, and the unity of our nation? We at Transform Nigeria would like to hear from you, the citizens. Please like and share this post to spark conversation amongst all of us. What do you plan to do to make our country better? Source : https:///p91oFT-in
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[url https://transformnigeria.com/]Transform Nigeria[/url] looks to showcase change agents and organizations that are doing great things to ensure our country is a better place to live and work. Youngstars Development Initiative, the Tuface foundation, and the National Democratic Institute have come together to bring the message of peace through the Vote Not Fight Campaign. What do you think about the work they are doing in Anambra state. https://www.youtube.com/watch?v=7Mm54vIvYn4
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