Nigerian entertainers are not well known to folks with little or no interest in Africa, but on the continent for those who value good music or great comedy then they’ll know most of these artistes/entertainers. But popularity doesn’t drive home the point on who earns what. These are Nigeria’s top 10 earning entertainers - based on professional/performance fees and endorsement deals - entertainers as of 2014.

Criteria used for arriving at and assessing the earnings of these artistes are record sales, performance fees, endorsement deals and estimated royalties and commissions earned from artistes signed to their record labels, but not included is their net worth in terms of assets or liabilities.

Don Jazzy – earned at least N480 million/$3 million

After his split with erstwhile business partner d’banj in 2012, Don Jazzi’s strides as CEO of Nigeria’s leading record label Mavin records has seen him earning mega bucks from producing massive hits for some of Nigeria’s leading acts to earning endorsements and royalties plus a generous cut from gigs of artistes signed under his record label including Tiwa Savage and Dr. Sid. In 2014 Don Jazzy earned more money that any Nigerian entertainer and is therefore Nigeria’s richest artiste for the year.

P-square – earned at least N460 million/$2.8 million

Known for always having sold out concerts and albums the duo of Peter and Paul (twin brothers) earn an astonishing $200,000 per gig when performing outside Nigeria excluding other expenses plus massive endorsements from some leading companies in Nigeria. They could have earned much more but for Ebola fears from the global community and minor feuds among the brothers that make up their very successful record label – square records.

Davido – earned over N440 million/$2.7 million

Davido had another very successful year in 2014 after an equally successful 2013 but perhaps could have made even more if he had a more proactive management team. His efforts paid off with a few endorsement deals but his impressive performance fee of between N5 million and N10 million per show makes him the second highest earning artiste based on performance fees after P-square.

Wizkid – made at least N430 million/$2.5 million

Talented and very fashionable Ayo Ibrahim Balogun aka Wizkid is well loved and received by many Nigerians across diverse cultural and social backgrounds but especially with the youth. He’s the biggest celebrity endorsement earner pocketing a cool N120 million for being a brand ambassador for Pepsi, MTN and Hennessey with at least N310 million from gigs (could have been higher if he owned his record label).

Tiwa Savage – earned over N390 million/$2.3 million

Nigeria’s most successful female artiste of our time is also a big earner pocketing N5 million per show which is almost twice weekly fetched her N290 million and endorsement deals with MTN, Forte Oil and Pepsi which earned her at least another N100 million. Her earnings could have been more save that she’s signed to Mavin records which gets a cut on every gig she performs.

Flavour – earned over N350 million/$2.2 million

A hugely popular and successful artiste with his own night club and bar, endorsement deals, sold out shows he personally organizes and performance and appearance fees makes flavor a very rich man.

Kcee – earned over N300 million/$1.8 million

Five Star Entertainment boss is a money maker any day. He understands showbiz like it’s what he’s born to do relying on nothing but pure street sense and talent of course Kcee - real name Kingsley Okonkwo - makes money as if it’s plucked from trees mostly from shows he organizes himself but also from celebrity endorsement, petroleum marketing and real estate. He’s probably worth more than what I put up as 2014 earnings.

Banky W – N280 million/$1.75 million

WIzkid is his biggest money making machine although this savvy business man knows how to turn small opportunities into big money spinners. He earns at least 50% on every gig for all his artistes and is a silent money maker – Nollywood watch out for him in 2015.

Clarence Peters – earned over N270 million/$1.7 million

Quietly making millions without being noticed, too bad our eyes caught him, Clarence owns two very successful companies Capital Dream Pictures (which shoots most high budget music videos for Nigerian artistes) and Capital Hill Records (which have Chidinma and Ill bliss signed on). Both of these companies fetch him millions of Naira on a monthly basis.

Tu Face – N260 million/$1.6 million

He should have made much more than this in 2014 judging from his antecedents as a music legend from Nigeria but his latest album – Ascension - till date is the bestselling Nigerian album ever to be released to the international market plus N8 million per show as performance fee he doesn’t really need endorsement deals to rock the top earners chart in the Nigerian entertainment industry.

http://paulipopo.hubpages.com/hub/Top-10-richest-Entertainers-in-Nigeria

how does this affect the fact that a phd holder cnt speak correct english ... She resides at aso rock

Hmm source?

spicyhoney:
Hmm source?

Author's research!

U mean to say Dbanj no make the list even after performing for more than an hour at the lagos countdown. Which kyn research b dis

osamaBUSH:
U mean to say Dbanj no make the list even after performing for more than an hour at the lagos countdown. Which kyn research b dis

So performing for more than 1 hour equals earning how much? Billions I guess?

LagBlogger:


So performing for more than 1 hour equals earning how much? Billions I guess?

I'm just saying:/D

LagBlogger:
Nigerian entertainers are not well known to folks with little or no interest in Africa, but on the continent for those who value good music or great comedy then they’ll know most of these artistes/entertainers. But popularity doesn’t drive home the point on who earns what. These are Nigeria’s top 10 earning entertainers - based on professional/performance fees and endorsement deals - entertainers as of 2014.

Criteria used for arriving at and assessing the earnings of these artistes are record sales, performance fees, endorsement deals and estimated royalties and commissions earned from artistes signed to their record labels, but not included is their net worth in terms of assets or liabilities.

Don Jazzy – earned at least N480 million/$3 million

After his split with erstwhile business partner d’banj in 2012, Don Jazzi’s strides as CEO of Nigeria’s leading record label Mavin records has seen him earning mega bucks from producing massive hits for some of Nigeria’s leading acts to earning endorsements and royalties plus a generous cut from gigs of artistes signed under his record label including Tiwa Savage and Dr. Sid. In 2014 Don Jazzy earned more money that any Nigerian entertainer and is therefore Nigeria’s richest artiste for the year.

P-square – earned at least N460 million/$2.8 million

Known for always having sold out concerts and albums the duo of Peter and Paul (twin brothers) earn an astonishing $200,000 per gig when performing outside Nigeria excluding other expenses plus massive endorsements from some leading companies in Nigeria. They could have earned much more but for Ebola fears from the global community and minor feuds among the brothers that make up their very successful record label – square records.

Davido – earned over N440 million/$2.7 million

Davido had another very successful year in 2014 after an equally successful 2013 but perhaps could have made even more if he had a more proactive management team. His efforts paid off with a few endorsement deals but his impressive performance fee of between N5 million and N10 million per show makes him the second highest earning artiste based on performance fees after P-square.

Wizkid – made at least N430 million/$2.5 million

Talented and very fashionable Ayo Ibrahim Balogun aka Wizkid is well loved and received by many Nigerians across diverse cultural and social backgrounds but especially with the youth. He’s the biggest celebrity endorsement earner pocketing a cool N120 million for being a brand ambassador for Pepsi, MTN and Hennessey with at least N310 million from gigs (could have been higher if he owned his record label).

Tiwa Savage – earned over N390 million/$2.3 million

Nigeria’s most successful female artiste of our time is also a big earner pocketing N5 million per show which is almost twice weekly fetched her N290 million and endorsement deals with MTN, Forte Oil and Pepsi which earned her at least another N100 million. Her earnings could have been more save that she’s signed to Mavin records which gets a cut on every gig she performs.

Flavour – earned over N350 million/$2.2 million

A hugely popular and successful artiste with his own night club and bar, endorsement deals, sold out shows he personally organizes and performance and appearance fees makes flavor a very rich man.

Kcee – earned over N300 million/$1.8 million

Five Star Entertainment boss is a money maker any day. He understands showbiz like it’s what he’s born to do relying on nothing but pure street sense and talent of course Kcee - real name Kingsley Okonkwo - makes money as if it’s plucked from trees mostly from shows he organizes himself but also from celebrity endorsement, petroleum marketing and real estate. He’s probably worth more than what I put up as 2014 earnings.

Banky W – N280 million/$1.75 million

WIzkid is his biggest money making machine although this savvy business man knows how to turn small opportunities into big money spinners. He earns at least 50% on every gig for all his artistes and is a silent money maker – Nollywood watch out for him in 2015.

Clarence Peters – earned over N270 million/$1.7 million

Quietly making millions without being noticed, too bad our eyes caught him, Clarence owns two very successful companies Capital Dream Pictures (which shoots most high budget music videos for Nigerian artistes) and Capital Hill Records (which have Chidinma and Ill bliss signed on). Both of these companies fetch him millions of Naira on a monthly basis.

Tu Face – N260 million/$1.6 million

He should have made much more than this in 2014 judging from his antecedents as a music legend from Nigeria but his latest album – Ascension - till date is the bestselling Nigerian album ever to be released to the international market plus N8 million per show as performance fee he doesn’t really need endorsement deals to rock the top earners chart in the Nigerian entertainment industry.

http://paulipopo.hubpages.com/hub/Top-10-richest-Entertainers-in-Nigeria

This is a dumb list without d'banj.. so he made nothing from the endorsements? tell me how don jazzy made his money because if i am not mistaken mavins only went to about 6 shows in 2014..And i don't think any promoter would pay huge amount for mavins like they were paying during mohit days.

So where is Phyno and Olamide. OP show us ur source or idonbelivit!!! lool Na joke oo.

Mods Front Page material......

pendulumdarky:



This is a dumb list without d'banj.. so he made nothing from the endorsements? tell me how don jazzy made his money because if i am not mistaken mavins only went to about 6 shows in 2014..And i don't think any promoter would pay huge amount for mavins like they were paying during mohit days.

Really? So Tiwa Savage and Dr Sid did only 6 shows in 2014? Don Jazzy didn't get any endorsements and D'banj performed like in how many shows?

If D'banj is not topping that list, then everything you wrote their is rubbish.

Na Lie, if they have half of those money you stated, they will hardly continue their music career. See as they mentioned Hundreds of millions like ordinary 400 naira, e.t.c

Na we we dey over quote number of millions for some of them

ikelvin:
If D'banj is not topping that list, then everything you wrote their is rubbish.

Okay so D'banj topping the list automatically makes it meaningful? Great input from you.

AllBusiness:
Na Lie, if they have half of those money you stated, they will hardly continue their music career. See as they mentioned Hundreds of millions like ordinary 400 naira, e.t.c

Na we we dey over quote number of millions for some of them

Tell that to Kanye west who made over $100 million in 2014 or Dangote who makes billions every year. When something is your calling you'll continue doing it, money or no money!

LagBlogger:


Okay so D'banj topping the list automatically makes it meaningful? Great input from you.

I'm sure he made more money than all of them all. He got more endorsements than them plus they are mega endorsement too. You think music biz is all about hit tracks? Connections to high places matters a lot and D'banj have that more than all of them put together.

LagBlogger:


Tell that to Kanye west who made over $100 million in 2014 or Dangote who makes billions every year. When something is your calling you'll continue doing it, money or no money!

When you post a thread, you always want to be the winner of your thread, why not leave it for commentators to battle it?

AllBusiness:



When you post a thread, you always want to be the winner of your thread, why not leave it for commentators to battle it?

Whatever man, meanwhile if they didn't quote me I wouldn't reply! Just like I'm replying you!