₦airaland Forum

Welcome, Guest: RegisterLoginWith GoogleTrendingRecentNew

Stats: 3,325,298 members, 8,421,219 topics. Date: Saturday, 06 June 2026 at 01:49 AM

Toggle theme

Nigerians Drinking Less Of Heineken’s 62 Billion Liters Of Beer - Food (4) - Nairaland

Nairaland ForumNairaland GeneralFoodNigerians Drinking Less Of Heineken’s 62 Billion Liters Of Beer (27553 Views)

1 2 3 4 Reply (Go Down)

Re: Nigerians Drinking Less Of Heineken’s 62 Billion Liters Of Beer by newjosboy: 11:29am On Oct 25, 2018
ednut1:
What do pple gain drinking these bitter thingshuh
Who told you its bitter? By the time you try sip glass of very cold STAR, there will be going back.
Re: Nigerians Drinking Less Of Heineken’s 62 Billion Liters Of Beer by Spain007(m): 11:32am On Oct 25, 2018
sweetkev:
Trophy has taken over all beers in Nigeria. Their juju strong die grin
U no Sabi scores Bros...na BUDWISSER took over all d beers in Nigeria for now
Re: Nigerians Drinking Less Of Heineken’s 62 Billion Liters Of Beer by mrvitalis(m): 11:35am On Oct 25, 2018
jagorinho:
well, i didnt know i just quoted an okrika seller playing with his phone...such wont happen again
Well this is a faceless forum if not how would someone like you talk to someone like me

Enjoy your cyber space strength
Re: Nigerians Drinking Less Of Heineken’s 62 Billion Liters Of Beer by jagorinho: 11:45am On Oct 25, 2018
mrvitalis:
Well this is a faceless forum if not how would someone like you talk to someone like me

Enjoy your cyber space strength
look at this nonentity, who are you? you are a nobody!!! let that clip your imaginary wing
Re: Nigerians Drinking Less Of Heineken’s 62 Billion Liters Of Beer by ocelot2006(m): 12:01pm On Oct 25, 2018
Team 33 for life.
Re: Nigerians Drinking Less Of Heineken’s 62 Billion Liters Of Beer by ocelot2006(m): 12:04pm On Oct 25, 2018
ednut1:
What do pple gain drinking these bitter thingshuh
Have you ever drank an ice cold beer on a very hot afternoon?
Re: Nigerians Drinking Less Of Heineken’s 62 Billion Liters Of Beer by ocelot2006(m): 12:12pm On Oct 25, 2018
Well it's no surprise that Heineken made negative sales. It's a good beer, but it has to compete with regional brands like HERO and 33 that really making inroads in the market. And then there's the almighty Budweiser. From my personal experience, people tend to buy that brand of beer more than others.
Re: Nigerians Drinking Less Of Heineken’s 62 Billion Liters Of Beer by mrvitalis(m): 12:35pm On Oct 25, 2018
jagorinho:
look at this nonentity, who are you? you are a nobody!!! let that clip your imaginary wing
OK
Re: Nigerians Drinking Less Of Heineken’s 62 Billion Liters Of Beer by Countersam(m): 12:39pm On Oct 25, 2018
rodeo0070:
Nigerians Drinking Less Of Heineken’s 62 Billion Liters Of Beer Despite Rise In Sales Globally

Heineken NV, the world’s second-largest brewer, increased beer sales in all four of its global regions in the third quarter and said it stuck to its full-year outlook.

Consolidated beer volume +4.6% organically, with growth in all regions. Heineken® volume +9.2% with double-digit growth in Africa, Middle
East & Eastern Europe and the Americas.

The Dutch maker of Heineken, Europe’s top-selling lager, as well as Tiger, Sol and Strongbow cider, said its consolidated beer volumes rose by 4.6 per cent year-on-year to 62.6 million hectoliters in the July-September period.

The only negative spots were declines of beer sales in Nigeria, a major Heineken market, as well as the Democratic Republic of Congo, Cambodia, Poland and Spain. Heineken lager sales also fell in the Asia-Pacific region.

Brand Spur gathered that in Nigeria beer volume declined high-single digit, driven by increased competitive pressure despite a consolidated beer volume that grew organically by 3.1% in Africa, Middle East & Eastern Europe.

It would be recalled that Jean-Francois van Boxmeer (Executive Board & CEO) admitted that the Heineken is facing tough challenges in Nigeria – one of the brewer’s major international markets. A combination of factors, including the Budweiser launch and a weakened economy from oil price falls, has seen price pressure on the market-leading Heineken lager. Van Boxmeer said problems have been compounded because while Heineken has taken pricing in Nigeria because of duty rises, A-B InBev, which launched Budweiser in the country in April, has not.

The three major players in the Nigerian market Heineken N.V. owners of Nigerian Breweries, AB InBev owners of International Breweries and Diageo-owned Guinness Plc have stepped up their game in their bid to gain market share and profitability. Nigerian Breweries recently launched Tiger Beer into the Nigerian market, International Breweries also introduced Budweiser dubbed king of Beer into the Nigerian market, while Guinness has also increased its Spirit brands in the market.

In South Africa, total volume showed strong double-digit growth, driven by Heineken® and Strongbow brand momentum and an increase in promotional activity. Ethiopia delivered high-single digit beer volume growth despite increased competitive pressure and some social unrest in parts of the country. In Egypt, beer volume was up double-digit driven by increased tourism and a more stable economic environment.

In the DRC, the decline in beer volume moderated to mid-single digit as the business laps prior year price increases. In Russia, beer volume was up mid-single digit, driven by the continued strong growth of our economy brands portfolio and Heineken®.

Jean-François van Boxmeer, Chairman of the Executive Board & CEO, commented: "Volume growth continued in the third quarter, benefiting from good weather in Europe and strong growth in Brazil, Mexico, Vietnam and South Africa. The Heineken® brand continued to outperform, driven by Brazil, South Africa, France and Russia. In August, we announced the signing of non-binding agreements with China Resources to join forces to win in China. Our expectations for the full year 2018 remain unchanged."

SOURCE: https://brandspurng.com/nigerians-drinking-less-of-heinekens-62-billion-liters-of-beer-despite-rise-in-sales-globally/
Budweiser is my buddy

Re: Nigerians Drinking Less Of Heineken’s 62 Billion Liters Of Beer by Makito015(m): 1:28pm On Oct 25, 2018
Person wey neva chop, na him go drink beer?
Re: Nigerians Drinking Less Of Heineken’s 62 Billion Liters Of Beer by lebete3000: 2:35pm On Oct 25, 2018
inoki247:
When dey can Get Trophy and Goldberg at cheaper rate but like seriously dat Budweiser make sense gan..
Is d Budweiser sweet ni?, I'll try it out.
Re: Nigerians Drinking Less Of Heineken’s 62 Billion Liters Of Beer by lebete3000: 2:59pm On Oct 25, 2018
okenwaa:
That beer is for the light headed and can't take away no sorrow.

"33 or stout does it for me.

Orijin bitter mixed with black bullet is another source of inspiration.

Heineken and Campari......for the chairmoo dem.
You for kukuma drink gutter water.
Re: Nigerians Drinking Less Of Heineken’s 62 Billion Liters Of Beer by okenwaa(m): 3:38pm On Oct 25, 2018
lebete3000:
You for kukuma drink gutter water.
S u take like to dey drink hypo.
Re: Nigerians Drinking Less Of Heineken’s 62 Billion Liters Of Beer by coolh3ad(m): 5:51pm On Oct 25, 2018
sweetkev:
Trophy has taken over all beers in Nigeria. Their juju strong die grin
I tell you Boss. Their Juju strong!!!
Re: Nigerians Drinking Less Of Heineken’s 62 Billion Liters Of Beer by sizzlers(m): 9:21pm On Oct 25, 2018
We are wiser now #team Budweiser
Re: Nigerians Drinking Less Of Heineken’s 62 Billion Liters Of Beer by Badb0y4lyf(m):
mrvitalis:
I took Hero in presken hotel ikeja last week... Hero is popular in South south and south east... Plus middle belt

So which is more popular
I’m here most time even last week is it the one at the round about Allen junction.
Re: Nigerians Drinking Less Of Heineken’s 62 Billion Liters Of Beer by Badb0y4lyf(m): 10:17pm On Oct 25, 2018
I drink everyday and all beer has it customers beside most of this beer are subsidiary of ech other so it a battle between Nigerian brewery and Guinness mostly trhrophy has the highest market share in the West followed by Goldberg south south east and north central has hero followed by life Budweiser is just there heniken is a better brew than it price is this the factor hindering heniken sales besides Dey don’t do any promo or show Dey don’t even have chillers how do you expect to sell.
Re: Nigerians Drinking Less Of Heineken’s 62 Billion Liters Of Beer by decatalyst(m): 10:23pm On Oct 25, 2018
inoki247:
When dey can Get Trophy and Goldberg at cheaper rate but like seriously dat Budweiser make sense gan..
That Budweiser feels like its not fully and well brewed.

I still enjoy my 17:59 and Heineken sha wink cool
Re: Nigerians Drinking Less Of Heineken’s 62 Billion Liters Of Beer by PrinceDangana(m): 9:40am On Oct 28, 2018
sharpwriter:
Job keh? You wey fresh like veteran yahoo boy so.. and na inside ride you dey o... and also in Abuja where you fit connect top government officials....Guy you dey enjoy, no dey take us play here grin
am serious bro..forget d packaging oooh,,,i need any kind of work sir
Re: Nigerians Drinking Less Of Heineken’s 62 Billion Liters Of Beer by sharpwriter(m): 12:33pm On Oct 28, 2018
PrinceDangana:
am serious bro..forget d packaging oooh,,,i need any kind of work sir
It's well... may God remember you.
1 2 3 4 Reply

Why Is The Price Of Beer Cheaper In The North Compared To South (video)Nigeria Breweries Announces Increase In Prices Of Beer Amid Rising CostsNigerians Drinking Less Of Heineken’s 62 Billion Litres Of Beer234

Top Five Tasty Nigerian Soups For TouristsNoodles With Snake Meat: Eat Or Pass?Foods You Should Never Eat Past Their Expiry Date