After successfully hosting the ninth edition of
Nigeria’s first 100 percent local content reality TV
show in Usaka community, Akwa Ibom State last
year, there are strong indications that Season 10
of the Gulder Ultimate Search will be returning to
the same location.
Mr. Walter Drenth, Marketing Director, Nigerian
Breweries Plc., announced during the week that
against all odds, the the deep forest of Usaka in
Obot Akara, Akwa-Ibom State, will again host the
10th season of the reality show.
“Usaka in Obot Akara Local Government Area of
Akwa-Ibom hosted the 9th season and it’s with
esteemed joy that I inform you all that the deep
Forest of Usaka will again host the 10th season of
Gulder Ultimate Search,” Walter said.
File photo: Anastasia Azike, GUS 8 last female
standing, leads the group
He made the announcement while unveiling this
year’s edition which has been tagged, “The Search
for the 10th Symbol” during a special media
parley held at the NB House in Iganmu,Lagos
during the week.
According to Walter, only 12 brave and
determined individuals will go into the legendary
woods of Usaka. “We will also be bringing back
two of the fans’ favourites heroes from the
previous seasons as Gatekeepers, and I can
assure you that neither the nervous, faint-hearted
or weak contestants will make it through the
hurdles,”he added.
Speaking further, Drenth noted that this year’s
edition would feature 12 participants selected
from rigorous screening processes in three
geographical zones across the federation. The
cities where the screenings will hold are:Lagos,
Owerri and Benin.
The final screening in Lagos, according to NB’s
Marketing Director, will produce 12
strong,intelligent,able-bodied young men and
women who are determined to go the extra mile
to achieve success.
Meanwhile,winners of this year’s edition, forms
for which will be available online till 23rd of
August, 2013 , will smile home with a whopping
sum of N10 million, the highest prize money since
the inception of the event, along with a brand
new Mitsubishi Pajero 3.0L GLS AT(full
option),courtesy of CFAO Motors Nigeria, the
official automotive partners of Gulder Ultimate
Search 10.
The other 11 participants will not go home empty-
handed, as they will get various cash prizes
ranging from N3 million for the first-runner-up to
N1million for the 12th placed contestant. As
usual, there will be an additional cash prize of
N1million for the best performing female in the
competition.
Also, this year, the consumers of the premium
lager beer, Gulder will enjoy the privilege of being
part of the search tagged “Fan based Search”,
which will open from 2nd of August and run
through 20thj of September. The winner will be
presented with a brand new Mitsubishi Pajero 3.
GLX MT at the grand finale of the event.
Airing of the reality show in national terrestrial
and satellite television stations across the country
is expected to commence from 4 to 31st of
October, 2013.
Organisers of the event also seized the
opportunity to unveil the official Gulder Ultimate
Search radio and television commercials that will
run throughout the duration of the event.