After you have gone through the steps of choosing your blog niche, and have setup your blog, the next thing to do is find your audience, that is to drive traffic (audience) to your blog and the first way and more obvious is Google. People search for things they are interested in everyday, millions and millions of queries.

1. GOOGLE TRENDS
A lot of people use Google Trends to find out what the hot topics are between all the
searches or what the trend is for a certain search query. Many people, however, don’t even notice that the results for a Google Trend Search include the top Regions and Cities where people are from who are searching for those keywords !

2. WORDTRACKER
At Wordtracker you can take the free trial. Just type in your keywords and it will tell you how many people are searching for that topic.
Make a list of your keywords before you start writing and you will save a lot of time.

3. QUANTCAST
Quantcast is an excellent tool. Their tagline is: “It’s your audience. We just find it.” On the homepage, all you have to do is type a website address and it spits out all types of information for you about the people who visited that site, including gender, age, ethnicity, number of children, salary and education.

Also, on the right hand side of the page, it tells you other sites that those people also visited, which may help you in more ways than you think (potential advertising arenas, partners, etc.)

If you have an established website, like a blog that already tailors to your audience, just enter your own web address. If not (which is probably most of you if you downloaded this eBook because you are new in blogging world), you can enter in the address of websites related to your niche, so you can get detailed information about the people you’re trying to target. Full report at: http://www.oracleblogger.com/2013/08/4-ways-to-generate-traffic-for-your-new.html

This sounds more like tools to help you drive traffic to your blog. I can add to this list

Content curation

Social media bookmarking

guest posting

blog commenting

SEO

etc
etc

Thanks mavtrevor for reading and commenting, your addition is accepted with gladness of hearth.