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Apple Passes Coca-cola As World's Most Valuable Brand - Business - Nairaland

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Apple Passes Coca-cola As World's Most Valuable Brand by smile11s(m): 2:28am On Oct 01, 2013
Apple is the new most valuable brand in the world, according to a closely followed annual report. The report, to be released next Monday, is from Interbrand, a corporate identity and brand consulting company owned by the Omnicom Group that has been compiling what it calls the Best Global Brands report since 2000. The previous No. 1 brand, Coca-Cola, fell to No. 3.

Not only has Apple replaced Coca-Cola as first among the 100 most valuable brands based on criteria that include financial performance, this is the first time that the soft drink known for slogans like “It’s the real thing” has not been No. 1.

Read more
http://www.nytimes.com/2013/09/30/business/media/apple-passes-coca-cola-as-most-valuable-brand.html?_r=3&

Re: Apple Passes Coca-cola As World's Most Valuable Brand by Fhemmmy: 2:33am On Oct 01, 2013
I guess this means that people are finally seeing the damages of sugar in their system . . .Lol
Re: Apple Passes Coca-cola As World's Most Valuable Brand by kenn4smile: 2:37am On Oct 01, 2013
wow

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