SMEs in Nigeria are faced with multiple challenges which include inadequate infrastructure, poor business management skills, finance, and unavailability of skilled human resources among others.

Proffering solutions to these challenges may not entirely lie within the powers of the SMEs. Government policies have a huge role to play.

There is however a lot more that can be done to break even in a challenges-laden economy as ours.
Online marketing is one area where small businesses can compete against larger companies within the same field.

While the size of a budget does influence the amount of money that can be directed towards marketing costs, on the Internet, it is an equal stage for every business.

Small and Medium Businesses are rarely concerned about their brand and what they crave for is quick ROI. How much sales or customers they got at the end of the day.

So here are the 5 tips that SMEs must do to grow their businesses:

1. List your Business with an Online Directory.
According to SMEDAN, there are about 17 Million Micro, Small and Medium scale businesses in Nigeria. The most important question is how many of these businesses enjoy online visibility?

The first step for any SMEs is to register their business with an online directory or local search engine like VConnect.com. So far more than 700,000 businesses are currently listed with them.

For more, visit http://www.wesaytech.com/2013/10/5-essential-tips-for-smes-growth.html